Desire lines are the shortcuts taken by people instead of the paved ways or the lines that they are made to adhere by the designers or decision makers. Since these lines are very convenient and comfortable they become popular and the frequency of its utility increases.

1. Title Web Design – Overview of Desire Lines http://www.SpinxWebDesignChicago.com/ PHONE: 818 660 1980 TOLL FREE: 888.593.2337

2. Title Desire lines are the shortcuts taken by people instead of the paved ways or the lines that they are made to adhere by the designers or decision makers. Since these lines are very convenient and comfortable they become popular and the frequency of its utility increases. The hypotenuse short cut taken by people in the garden instead of the straight perpendicular paved way is one of the best examples of desire lines. The terminology “desire lines” is a consequence of the lines that come into existence because of the desire or the wish of people using it. Desire lines play a pivotal role in the navigation of a website. http://www.SpinxWebDesignChicago.com/ PHONE: 818 660 1980 TOLL FREE: 888.593.2337

3. Title http://www.SpinxWebDesignChicago.com/ PHONE: 818 660 1980 TOLL FREE: 888.593.2337 The designers always like design the website in such way that the eye movements are controlled and the visitor navigates as per the web designer’s whims and fancies. Now influencing this attitude of the visitor is not as easy as it seems to be. At times the visitor will try to directly jump on to the page that has the information he/she wants. Besides this the visitor would like to reach this page in the shortest possible time duration. This is where the desire lines come into play.

4. Title http://www.SpinxWebDesignChicago.com/ PHONE: 818 660 1980 TOLL FREE: 888.593.2337 The most common way to decide about the desire lines is through getting direct feedback from the visitors. Some of the main considerations when deciding about the desire lines are as follows.

5. Title http://www.SpinxWebDesignChicago.com/ PHONE: 818 660 1980 TOLL FREE: 888.593.2337 Navigating through the website: Different type of visitors navigate in a different way through the website because their areas of interests differ. The click paths show how the visitor interacts with the website and which path he/she takes to access the web pages of his/her interest.

6. Title http://www.SpinxWebDesignChicago.com/ PHONE: 818 660 1980 TOLL FREE: 888.593.2337 The search engine: The best way to get into the mind of your prospective customers or clients is through studying what they type in the search engine box and what they are looking for. Through this you directly know their desire and their intention to visit your website. This method process and strategy used by Chicago SEO for their potential customers.

7. Title http://www.SpinxWebDesignChicago.com/ PHONE: 818 660 1980 TOLL FREE: 888.593.2337 Use of different parts of the website: The parts of the website that are used the most as well as those that are used the least are shown in the analytics.

8. Title http://www.SpinxWebDesignChicago.com/ PHONE: 818 660 1980 TOLL FREE: 888.593.2337 Frequently clicked parts: Some parts of the website are such that they get the most attention of the visitors and are clicked on a lot many times. On the other hand there are other parts that hardly attract any attention of the visitor and so are hardly clicked upon. The heat maps reveal which website part is clicked the most and which is clicked the least. The designer in Chicago web Design Company can use this information and make that part of the website easily accessible to the visitor.

9. Title http://www.SpinxWebDesignChicago.com/ PHONE: 818 660 1980 TOLL FREE: 888.593.2337 Star Ratings: The ratings of the star by the visitor lets you know where your popularity stands in the internet world.

10. Title http://www.SpinxWebDesignChicago.com/ PHONE: 818 660 1980 TOLL FREE: 888.593.2337 Feedback: Tagging is one of the best ways of receiving the feedback because when the visitor tags, it tells how the website is perceived by the visitor. The visitor when tagging provides feedback about the language and the vocabulary he/she uses.

11. Title http://www.SpinxWebDesignChicago.com/ PHONE: 818 660 1980 TOLL FREE: 888.593.2337 When you have the opinion of the visitors and expert, it is your decision how to react to the findings. One should always remember that the business is run by the customers and the customer’s view needs to be given the first preference. Working on the desire lines can make your website a great success.