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Slide deck for a presentation titled "WEBSITE AND BLOG PROMOTIONS THROUGH SEARCH ENGINES AND SOCIAL MEDIA" Presented April 10, 2008 at CWC/CORUS DIGITAL MEDIA CAREER ACCELERATOR in Banff, Alberta.

EmpresarialesTecnología
1 de 23
Website and Blog Promotion Through Search Engines and Social Media
Why Blog? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Blog Traffic Sources ,[object Object],[object Object],[object Object],[object Object],[object Object]
SEO Matters If… ,[object Object],[object Object],[object Object]
Basic Search Engine Optimization ,[object Object],[object Object],[object Object],[object Object]
Keywords In The Right Places ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Link-Bait
 
 
Why Links Matter ,[object Object],[object Object],[object Object],[object Object]
 
Other “Search Engines” ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
StumbleUpon ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Make Friends…
Find people interested in…
Drill deeper or start “friending”
Group.stumbleupon.com Finding niche groups like “Indy Film Fiends” helps you find friends and build a tight following
Group.stumbleupon.com Finding niche groups like “Indy Film Fiends” helps you find friends and build a tight following
Lots of Niche Groups!
 
It’s tedious, but you can add up to 200 friends one by one. Tip: Friend 200, wait a week and if they have not added you back, delete and friend new people
Social Media Tools Adding “chicklets” makes it easy (an remind people) to bookmark and share content Remind people to subscribe AddThis buttons let readers bookmark or subscribe with tools of their choice http://addthis.com
Thank You! Linda Bustos Emerging Media Analyst, Elastic Path Software http://www.getelastic.com [email_address] Slides available for download at: http://www.slideshare.net/lindabustos

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