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Social Media + Events

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Social Media + Events

  1. 1. Social Media for Events The Abbi Agency June 10, 2014
  2. 2. Introduction
  3. 3. Getting Started Personal Page Company Page
  4. 4. Creating Event Page
  5. 5. Getting Started
  6. 6. Example Posts
  7. 7. Example Posts
  8. 8. Example Posts
  9. 9. Hashtags
  10. 10. Contests • Photo/Video Contests • Hashtag Galleries • Enter to Win • Caption Contests • Tug of War
  11. 11. Contests
  12. 12. Instagram Demographics • Instagram is primarily mobile • Over 90% of the 150 million people on Instagram are under the age of 35 • Instagram skews heavily toward women; 68% of its users are female • 17% of all Internet users are on Instagram
  13. 13. Getting Started
  14. 14. Look & Feel Newsfeed Profile
  15. 15. Posting a photo Step #1 Step #2
  16. 16. Posting a photo Step #3 Step #4 Join us on June 16 for our farm to table dinner with @girlfarrm!
  17. 17. Examples
  18. 18. Examples
  19. 19. How to find & follow people Step #1: Step #2: Step #3:
  20. 20. Instagram Tips & Best Practices • Setting up a profile • How to post a photo/video • Finding & following people • Hashtagging
  21. 21. Twitter Demographics • 31% of users are between the ages of 18-29 • 243 million active users • The fastest growing demographic is the 55-64 year age bracket • 46% of users report using it on a daily basis • Primarily used for breaking news, conversations and interaction
  22. 22. Getting Started
  23. 23. Examples
  24. 24. Live Posting
  25. 25. Hands on! • If you have any specific questions, this is the time to ask!

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