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JENNIFER BEGG 
@JenniferDBegg 
EMBEDDING DIGITAL 
IN YOUR 
COMMUNICATIONS 
WWW.TEAMTWOBEES.COM
Mindset: Internal Buy in 
Why should I? 
What are the 
benefits? 
I don't have time
Mindset 
EVERYTHING 
IS A CONTENT 
OPPORTUNITY
Goals 
& 
Indicators 
Target 
Audience 
- 
Social 
Platform 
Content 
Creation & 
Planning 
measure 
& 
Improve
Goals 
& 
Indicators 
Target 
Audience 
- 
Social 
Platform 
Content 
Creation & 
Planning 
measure 
& 
Improve
JENNIFER BEGG 
@JenniferDBegg 
EMBEDDING DIGITAL 
IN YOUR 
COMMUNICATIONS 
WWW.TEAMTWOBEES.COM

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