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In.Telligent Conference 2008

          Connecting the Dots for
Social Computing, Social Media, Community


               Lawrence Liu
          http://friendfeed.com/lliu
         Director of Platform Strategy
               Telligent Systems
What is Social Computing?




2         In.Telligent Confernece 2008   10/21/2008
What is Social Media?




3       In.Telligent Confernece 2008   10/21/2008
Media.Social < Social.Everything




4             In.Telligent Confernece 2008   10/21/2008
Communities
    Omni Media




5      In.Telligent Confernece 2008     10/21/2008
Elevator Pitch for Community
    • Warning: This stuff may get a bit too
      heavy, philosophical, anti/pro-[put
      your favorite ultra sensitive issue
      here], simplistic, complex, scary, or
      just annoying for some of you. 



6                In.Telligent Confernece 2008   10/21/2008
Elevator Pitch for Community

    • At work as much as in life,
    • During good times or bad…
    • Conversations matter.
    • Relationships matter.


7             In.Telligent Confernece 2008   10/21/2008
Elevator Pitch for Community

    • But what matters most beyond
      conversations and relationships in
      order for us to be happy and
      successful?



8              In.Telligent Confernece 2008   10/21/2008
Elevator Pitch for Community

    •Seamlessly
    •Integrated
    •Contextual
    •Awareness
9            In.Telligent Confernece 2008   10/21/2008
Contextual Awareness
         via Facebook




10       In.Telligent Confernece 2008   10/21/2008
Contextual Awareness
        via FriendFeed




11       In.Telligent Confernece 2008   10/21/2008
Contextual Awareness
          via Twitter




12       In.Telligent Confernece 2008   10/21/2008
Contextual Awareness
     via Microsoft “TownSquare”




13         In.Telligent Confernece 2008   10/21/2008
Contextual Awareness
     via Community Server Evolution




14           In.Telligent Confernece 2008   10/21/2008
Seamlessly Integrated Contextual Awareness
      via Community Server Evolution




15            In.Telligent Confernece 2008   10/21/2008
Elevator Pitch for Community

     •Fundamentally,
      contextual awareness
      enables us to make
      informed decisions.

16            In.Telligent Confernece 2008   10/21/2008
Elevator Pitch for Community
     • By optimizing our contextual
       awareness of the people and
       things associated with a decision,
       we can achieve a more pragmatic
       understanding of the potential
       risks and consequences of the
       various options that we can choose
       from.

17               In.Telligent Confernece 2008   10/21/2008
Elevator Pitch for Community
     • But…
     • We need something else just as
       fundamental as awareness in order
       to make decisions that have potential
       risks/consequences beyond what
       our respective comfort levels would
       allow.
18               In.Telligent Confernece 2008   10/21/2008
Elevator Pitch for Community



     •Courage
19           In.Telligent Confernece 2008   10/21/2008
Elevator Pitch for Community

     • Where does courage come from?
     • Our own experiences (usually by
       learning from our mistakes and
       building on our successes).



20              In.Telligent Confernece 2008   10/21/2008
Elevator Pitch for Community

     • But…
     • Our own experiences (usually)
       aren’t enough.
     • So, where else does courage
       come from?

21              In.Telligent Confernece 2008   10/21/2008
Elevator Pitch for Community


     •Community

22           In.Telligent Confernece 2008   10/21/2008
Elevator Pitch for Community
     • By leveraging community, we are
       leveraging the experiences of others
       rather than just our own to grow our
       inner courage.
     • And with more courage, we can tackle
       the tougher choices that lead to better
       decisions based on our contextual
       awareness of the issues and factors as
       well as the risks and consequences.

23                 In.Telligent Confernece 2008   10/21/2008
Elevator Pitch for Community

     • But…
     • Community can lead to…
     •         or




24             In.Telligent Confernece 2008   10/21/2008
Elevator Pitch for Community

     • What’s the difference?
     • Nazis = Insular Community
        Cult
     • U.S. = Open Community
        Democracy

25             In.Telligent Confernece 2008   10/21/2008
Elevator Pitch for Community

     • We belong to many
       (micro)communities.
     • How do we stay in touch with
       the people and things that we
       care about?

26             In.Telligent Confernece 2008   10/21/2008
Elevator Pitch for Community

     •Seamlessly
     •Integrated
     •Contextual
     •Awareness
27            In.Telligent Confernece 2008   10/21/2008
But…
Why is community mastery so
        challenging?
Because it requires balance.
Where do we go from here?

http://CommunityZenMaster.com
CommunityZenMaster.com
     • A community about community.
     • All content licensed via Creative Commons
       with Attribution.
     • Focus on standards, practices, tools…
       – and people who aspire to be…
          • Community Zen Masters.
     • To be launched in February, 2009.
     • Currently redirects to my blog. 

31                    In.Telligent Confernece 2008   10/21/2008
CommunityZenMaster.com
     • Who was the universe’s first Zen Master?




32                 In.Telligent Confernece 2008   10/21/2008
CommunityZenMaster.com

     • You can be one, too!




33             In.Telligent Confernece 2008   10/21/2008
Thank you!
May the Zen be with you…

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In.Telligent Conference 2008 - Connecting The Dots For Social Computing, Social Media, Community

  • 1. In.Telligent Conference 2008 Connecting the Dots for Social Computing, Social Media, Community Lawrence Liu http://friendfeed.com/lliu Director of Platform Strategy Telligent Systems
  • 2. What is Social Computing? 2 In.Telligent Confernece 2008 10/21/2008
  • 3. What is Social Media? 3 In.Telligent Confernece 2008 10/21/2008
  • 4. Media.Social < Social.Everything 4 In.Telligent Confernece 2008 10/21/2008
  • 5. Communities Omni Media 5 In.Telligent Confernece 2008 10/21/2008
  • 6. Elevator Pitch for Community • Warning: This stuff may get a bit too heavy, philosophical, anti/pro-[put your favorite ultra sensitive issue here], simplistic, complex, scary, or just annoying for some of you.  6 In.Telligent Confernece 2008 10/21/2008
  • 7. Elevator Pitch for Community • At work as much as in life, • During good times or bad… • Conversations matter. • Relationships matter. 7 In.Telligent Confernece 2008 10/21/2008
  • 8. Elevator Pitch for Community • But what matters most beyond conversations and relationships in order for us to be happy and successful? 8 In.Telligent Confernece 2008 10/21/2008
  • 9. Elevator Pitch for Community •Seamlessly •Integrated •Contextual •Awareness 9 In.Telligent Confernece 2008 10/21/2008
  • 10. Contextual Awareness via Facebook 10 In.Telligent Confernece 2008 10/21/2008
  • 11. Contextual Awareness via FriendFeed 11 In.Telligent Confernece 2008 10/21/2008
  • 12. Contextual Awareness via Twitter 12 In.Telligent Confernece 2008 10/21/2008
  • 13. Contextual Awareness via Microsoft “TownSquare” 13 In.Telligent Confernece 2008 10/21/2008
  • 14. Contextual Awareness via Community Server Evolution 14 In.Telligent Confernece 2008 10/21/2008
  • 15. Seamlessly Integrated Contextual Awareness via Community Server Evolution 15 In.Telligent Confernece 2008 10/21/2008
  • 16. Elevator Pitch for Community •Fundamentally, contextual awareness enables us to make informed decisions. 16 In.Telligent Confernece 2008 10/21/2008
  • 17. Elevator Pitch for Community • By optimizing our contextual awareness of the people and things associated with a decision, we can achieve a more pragmatic understanding of the potential risks and consequences of the various options that we can choose from. 17 In.Telligent Confernece 2008 10/21/2008
  • 18. Elevator Pitch for Community • But… • We need something else just as fundamental as awareness in order to make decisions that have potential risks/consequences beyond what our respective comfort levels would allow. 18 In.Telligent Confernece 2008 10/21/2008
  • 19. Elevator Pitch for Community •Courage 19 In.Telligent Confernece 2008 10/21/2008
  • 20. Elevator Pitch for Community • Where does courage come from? • Our own experiences (usually by learning from our mistakes and building on our successes). 20 In.Telligent Confernece 2008 10/21/2008
  • 21. Elevator Pitch for Community • But… • Our own experiences (usually) aren’t enough. • So, where else does courage come from? 21 In.Telligent Confernece 2008 10/21/2008
  • 22. Elevator Pitch for Community •Community 22 In.Telligent Confernece 2008 10/21/2008
  • 23. Elevator Pitch for Community • By leveraging community, we are leveraging the experiences of others rather than just our own to grow our inner courage. • And with more courage, we can tackle the tougher choices that lead to better decisions based on our contextual awareness of the issues and factors as well as the risks and consequences. 23 In.Telligent Confernece 2008 10/21/2008
  • 24. Elevator Pitch for Community • But… • Community can lead to… • or 24 In.Telligent Confernece 2008 10/21/2008
  • 25. Elevator Pitch for Community • What’s the difference? • Nazis = Insular Community  Cult • U.S. = Open Community  Democracy 25 In.Telligent Confernece 2008 10/21/2008
  • 26. Elevator Pitch for Community • We belong to many (micro)communities. • How do we stay in touch with the people and things that we care about? 26 In.Telligent Confernece 2008 10/21/2008
  • 27. Elevator Pitch for Community •Seamlessly •Integrated •Contextual •Awareness 27 In.Telligent Confernece 2008 10/21/2008
  • 29. Why is community mastery so challenging? Because it requires balance.
  • 30. Where do we go from here? http://CommunityZenMaster.com
  • 31. CommunityZenMaster.com • A community about community. • All content licensed via Creative Commons with Attribution. • Focus on standards, practices, tools… – and people who aspire to be… • Community Zen Masters. • To be launched in February, 2009. • Currently redirects to my blog.  31 In.Telligent Confernece 2008 10/21/2008
  • 32. CommunityZenMaster.com • Who was the universe’s first Zen Master? 32 In.Telligent Confernece 2008 10/21/2008
  • 33. CommunityZenMaster.com • You can be one, too! 33 In.Telligent Confernece 2008 10/21/2008
  • 34. Thank you! May the Zen be with you…