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Data Capitalization for
                                                 efficient Campaign management
Company: Rocket Fuel
Opportunity: Data capitalization
Vertical: Campaign Management
Services

?      Challenge                                   Solution                              Benefits
                                                          .
    Rocketfuel wanted to capitalize the         Mansa Systems has created a          Rocket fuel can now successfully
    first letter of all the words in the First   script to case format the First       run their email campaigns ,
    and Last Name for both Leads and             Name & Last name of each client &     addressing all their contacts &
    Contacts upon creation & to be put           ran an automatic script for the       leads in a constant case format
    in correct format for efficient              15000 contacts that were existed in
    addressing of clients during                 their database                        Client can save time & manpower
    campaign management                                                                invested on crosschecking the
                                                 Trigger was designed as such         Contacts or leads name to ensure
    The data was approx. 15 K in                that any new data that is entered     their emails are addressed properly
    number & needs to be case                    shall be automatically case
    formatted                                    formatted

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Rocketfuel_Data Capitalization for efficient Campaign management_Success story

  • 1. Data Capitalization for efficient Campaign management Company: Rocket Fuel Opportunity: Data capitalization Vertical: Campaign Management Services ? Challenge Solution Benefits . Rocketfuel wanted to capitalize the Mansa Systems has created a Rocket fuel can now successfully first letter of all the words in the First script to case format the First run their email campaigns , and Last Name for both Leads and Name & Last name of each client & addressing all their contacts & Contacts upon creation & to be put ran an automatic script for the leads in a constant case format in correct format for efficient 15000 contacts that were existed in addressing of clients during their database Client can save time & manpower campaign management invested on crosschecking the Trigger was designed as such Contacts or leads name to ensure The data was approx. 15 K in that any new data that is entered their emails are addressed properly number & needs to be case shall be automatically case formatted formatted