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Small Business
 Social Media
      Strategy
Presented by:

                    Maria Peagler
              @SM_OnlineClass
www.socialmediaonlineclasses.com
                          #smiatl
1. Who Who areaudience?
   1.  is your your
       customers?
2. What are you selling?
3. Where is your audience?
4. When & how often will
     you contact them?
5. Why should they choose you over
    your competition?
or




6. How will you engage your fans?
•Start with quality
•Educate, don’t sell
•Offer a taste
•Incorporate into touchpoints
•Customer motivation?
64 Marketing Tactics

•Randomly select one
technique from each
category

•Combine for
innovative marketing

•Over 4 MILLION
unique campaigns
possible
Download slides &
worksheets here:
bit.ly/smoc2011
or
Scan QR code:
Maria Peagler
@SM_OnlineClass
Follow Us
   facebook/socialmediaonlineclasses

   linkedin.com/in/mariapeagler
   flickr

   Social Media Online Classes blog

   @SM_OnlineClass

   youtube/WillowRidgeMedia

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