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Advertising ,[object Object],[object Object],[object Object],[object Object]
Advertising ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Examples ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
 
 
 
Advertising techniques and strategies ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Strategy 1: Make a metaphor
Here are some clues... ,[object Object],[object Object],[object Object]
Strategy 2: Promise a benefit
Here are some clues ,[object Object],[object Object],[object Object],[object Object]
Strategy 3: Mention a problem
Here are some clues... ,[object Object],[object Object],[object Object],[object Object],[object Object]
Strategy 4:  Get Really Real
Here are some clues... ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Strategy 5:  Create a Character
Here are some clues... ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Strategy 6:  Inject dramatic conflict
Here are some clues... ,[object Object],[object Object],[object Object],[object Object],[object Object]
Strategy 7:  Exaggerate
Here are some clues... ,[object Object],[object Object],[object Object],[object Object],[object Object]
Strategy 8:  Eye Candy
Here are some clues... ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Strategy 9:  Make it human
Here are some clues... ,[object Object],[object Object],[object Object],[object Object],[object Object]
Strategy 10:  Take a position
Here are some clues... ,[object Object],[object Object],[object Object],[object Object]
Strategy 11:  Make an offer
Here are some clues... ,[object Object],[object Object],[object Object]
Other Techniques... ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Useful websites for further information... http://www.adcracker.com http://www.foothilltech.org/rgeib/english/media_literacy/advertising_techniques.htm http://www.buzzle.com/articles/advertising-techniques/ http://www.hatii.arts.gla.ac.uk/MultimediaStudentProjects/00-01/9703228/project/html/advertising.htm ...
 

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Advertising Techniques