Interact with your customers and reach a larger audience than you ever thought possible by utilizing Social Media.

1. Social Media
Marketing for Small
Businesses
OPTIMIZING HOW YOUR BUSINESS USES SOCIAL MEDIA
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2. What is Social Media Marketing?
• Social media marketing or SMM is a form of internet marketing that
implements various social media networks in order to achieve
marketing communication and branding goals
• Social media marketing primarily covers activities involving social
sharing of information to keep your customers updated and to
attract new customers.
• Social media allows your business to share:
• Videos
• Images
• Other content
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3. Most Important Social Media Platforms
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• Facebook
• Google+
• Twitter
• LinkedIn
• YouTube
• Pintrest
• Instagram

4. Why Use Social Media Marketing?
• Use it to sell products and
services
• Social Media can expand your
company’s reach and influence
• Your customers use Social
Media everyday, it’s the easiest
way to interact with them
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5. Effective Use of Social Media
• Set goals
• Select your audience
• Prepare your branded
messages
Develop a
Plan
• Facebook
• Twitter
• Google Plus
• YouTube
ChooseYour
Platform • Focus on quality posts
• Share important
information
• Offer promotions
• Track and measure your
progress
Begin Sharing
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6. Social Media Platform Comparison
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7. Call MastroTek
today for a FREE
Social Media
Management
Quote!
914-297-9063
ContactUs@MastroTek.com
www.MastroTek.com
www.MastroTekITServices.com
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