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POWER BASE® SELLING Winning Competitive Opportunities www.holdenintl.com (312) 476-8700
There is only one reason sales people lose orders…  …they are outsold What are you counting on to win? ®
Account Landscape Business Context of Selling Sales Objective WINNING SALES PLAN (WSP) WINNING SALES PLAN (WSP) WINNING SALES PLAN (WSP) 1. Sales Objective Opportunity Score ,[object Object]
 2
 32. Opportunity Score E M O Value Relevance 3. Value Relevance Political Alinment 4. Political Alignment Competitive Strategy 5. Compete Strategy

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Power Base® Selling Preview

  • 1. POWER BASE® SELLING Winning Competitive Opportunities www.holdenintl.com (312) 476-8700
  • 2. There is only one reason sales people lose orders… …they are outsold What are you counting on to win? ®
  • 3.
  • 4. 2
  • 5. 32. Opportunity Score E M O Value Relevance 3. Value Relevance Political Alinment 4. Political Alignment Competitive Strategy 5. Compete Strategy
  • 7. Join The Fox Den by visiting: http://foxden.holdenintl.com Sign Up

Notas del editor

  1. Introduction/Setup:There are six steps to the Power Base ® Selling MethodologyKey Messages:These first two steps are devoted to ensuring the appropriate set up is completed, specifically, understanding the account landscape which is the environment in which opportunities exist. Second, is to have a clear and concise Sales Objective – what you are selling, for what price, and by when? After the setup has been established we will apply the opportunity methodology, which includes four steps: Opportunity Score, Value Relevance, Political Alignment, Competitive Strategy.Transition:Let’s not review the key learning objectives associated with this step of the process.