To be successful, digital transformation needs to have a clear focus on value. It also needs to be based upon insight and experience. At CGI, we have a way to help you solve this challenge. Get in touch at mario.de.luca@cgi.com

1. Are you a truly
digital organisation?
A truly digital organisation can answer yes to
these fundamental questions:
1. Customer/Citizen
¡¡ Our operating model puts our customers’
needs at the very centre of how we design
and evolve our products and services
¡¡ Our digital and physical customer channels
provide a unified experience, effectively
balancing performance and cost
¡¡ We recognise customer loyalty and
recommendations as a key enabler for
future success
2. Employees
¡¡ Information is available to our employees
to provide helpful and timely support
throughout the consumer life cycle
¡¡ Our employees have the ability to work
productively and share knowledge
within and outside our organisation
¡¡ We foster a culture allowing our employees
to propose innovations and welcome rapid
trialling of new initiatives
3. Operations
¡¡ We manage our product mix across
distribution channels, optimising sale price
¡¡ Our production and distribution channels
provide us with the ability to fulfil our
customers’ needs - providing a seamless
end-to-end service
¡¡ We are able to rapidly identify, predict
and assess key areas of operational
improvements
4. Environment
¡¡ We understand the external environment
within which our customers interact,
providing valuable insight into their
existing and future needs
5. Collaboration
¡¡ Our employees have the tools to
collaborate internally and externally with
third-parties to increase our revenue and
improve operating costs
¡¡ We are prepared to make radical changes
to integrate business process and invest in
supply chain relationships
¡¡ We have a single view of our customers
across our supply chain
Why society
demands digital
New millennials and digital natives
¡¡ Customers expect their experience to be
seamless and consistent - whatever the
channel they choose to interact with you
Centennials
¡¡ Today’s retirees are the first such generation
to be technologically literate. They expect
products and services aimed at them to
take advantage of the latest technology
Future cities
¡¡ With the urban population expected
to double by 2050, the digital cities of
the future will surface information that
companies will be able to tap into to
improve efficiency, reduce costs and
enhance services
Single living & sharing economy
¡¡ Consumers increasingly want more
flexible services, consumed in a way that’s
convenient to them. They are more likely to
spot trends faster, and to share ideas and
products with their friends
Expert consumers
¡¡ Customers increasingly expect to access
services and information via digital channels
anytime and anywhere. With the blurring of
online and offline worlds, they are looking
for a seamless experience, where they are
still seen as a person
Connected lives
¡¡ Customers now live most of their lives
online, connected to information and their
social networks
Wellbeing revolution
¡¡ Fresh food, ethical living and a rise in
concern over junk culture have created a
wellbeing agenda that companies need to
address to survive
How CGI can help
you transform
At CGI, we help companies redesign their future,
transforming their culture and technology for a
digital world. We focus on five strategic areas:
Digital Strategy
We can create a digital strategy and roadmap, to
give you a concrete path forward. Our work is:
¡¡ Business outcome focused to ensure
tangible capabilities are created, and to
drive growth/cost-effective operations
¡¡ Business value focused to ensure financial
returns are achieved
¡¡ Hypothesis-driven to ensure rapid testing
of options
Digital Customer Experience
Our customer experience experts can help you
put the customer at the heart of your operations.
¡¡ Become truly customer centric
¡¡ Satisfy customers, whilst driving operational
effectiveness, efficiency and value
¡¡ Deliver enjoyable, exciting experiences that
meet high customer expectations
¡¡ Increase loyalty, retention and value against
new digitally agile competitors
¡¡ Deliver holistic and intuitive experiences
irrespective as to how, where or when
individuals choose to interact
Digital Delivery
We go beyond designing the scope - we’re
trusted to deliver the journey.
¡¡ We’re focused on delivering as much value
as possible – as soon as possible
¡¡ We ensure that every phase has a positive
customer impact
¡¡ We balance fast delivery with the delivery of
shareable platforms
¡¡ A single plan that is developed together
across all stakeholders
Digital Insight
Does your business have the critical information
it needs to transform?
¡¡ Business outcome focused to ensure
tangible capabilities are created to drive
growth/cost operations and management
¡¡ Analytical and Intelligence solutions deliver
agile insights that are then tested or
engineered into re-usable assets
¡¡ Information and Data and its quality is
governed and owned by the business.
IT enable and deliver the capabilities to
present that asset
Digital Employee Experience
Organisations that succeed in developing a
digital workplace will realise substantial benefits.
¡¡ Improved workforce productivity. Routine
tasks can be automated or sped up with
tools that provide contextual information to
help employees make decisions faster
¡¡ More access to scarce talent by enabling
remote working and new working styles,
such as job sharing and crowd sourcing
¡¡ Greater efficiency. Teams can become more
effective by collaborating and sharing best
practices with one another
Transforming
for a digital world
Today more than ever, companies are asking:
“How can we transform to become
competitive in this digital world?”
People, whether they are customers, citizens or
employees, increasingly expect a simple, fast
and streamlined experience.
Meanwhile, the price of computing, connectivity
and devices is falling all the time, creating
opportunities to use technology in new ways.
It’s causing entire industries and sectors to
shape their future. Companies are changing the
way they develop, deliver, market and support
their products and services.
To be successful, digital transformation needs to
have a clear focus on value. It also needs to be
based upon insight and experience. At CGI, we
have a way to help you solve this challenge.
Get in touch at mario.de.luca@cgi.com
Digital journey
of a client

2. Digital
business
Existing
business Awareness
Realisation
Digital journey
of a client
Experience
Roadmap
Platform deliver
The customer at the heart of
the organisation
Decisions are made in real-time,
using data-driven insights
Continuous innovation is a key part
of the business
Processes are automated
Employees can collaborate with
each other – and external partners
Technology is bolted on to
the existing operating model
Change is approached in a
fragmented way
Nobody is driving the
transformation from the top
“Are leadership aware of
the need for top-down
operating model change if
we are to succeed?”
To be successful, digital transformation needs to have a clear focus on
value. It also needs to be based upon insight and experience.
At CGI, we have a way to help you solve this challenge.
Percentage of executives who rate digital
transformation as a “matter of survival”
MIT Sloan Management | Embracing Digital Technology 2013
“How are digital
technologies disrupting
business models in
my industry?”
“How can I leverage
existing platforms, so I
can deliver in an
effective, agile way?”
“Do I know what my
customers and people want,
so I can put them at the
heart of my business?”
“How can I deliver early as
much value as possible,
so every phase has a
positive customer
impact?”
Value
“What value will
developing and executing
a digital strategy deliver
to my bottom line?”
Insight
“Do I have the critical
information I need to
achieve my ambitions?”
Strategy
“How can I approach this
as a joined-up strategy,
rather than a series of
ad-hoc projects?”
27%