Here is the Chronological version of my resume. Please enjoy. ;-) You can see that my background is very diversified and well rounded. I have always pursued the notion that I wanted 20+ years of new and exciting experience, not 20 years of the same experience. I tend to believe that Leaders need to have been in the shoes to optimally lead and manage those who are in them today. I hope you believe this too.
Falcon Invoice Discounting: Empowering Your Business Growth
Brugman Chronological Experience
1. MICHAEL S. BRUGMAN mbrugman4@msn.com
(303) 525-0046 http://www.linkedin.com/in/mikebrugman
Dallas/Ft. Worth Area, Texas 76262 Follow me on Twitter: @SomeDaySage
Leader + Innovator + Change Agent = Results
SuperMedia
VP Client Growth -- March 2012 – February 2013 (Dallas, TX)
- Built a segmentation plan and program that uncovered 6 spend and behavior segment opportunities.
- Developed and implemented an approach/trial that increased revenues by over 15% against a trend of nearly -19%
on the largest Client spend segment.
- Created the vision and concept, developed the program and guided implementation for a Digital/Business
certification/training program for (Large Client) Sales Consultants, Managers and Division Leaders.
Consulting
Consultant to Hindija Global Services (HGS) January 2012 – March 2012 (India)
- Developed Client service packages designed to build better Client relationships, increase loyalty and digital credibility.
- This work included uncovering the need, understanding the current gaps in the market and designing a service
model/product to fill those gaps. Ultimately this was being designed as a BPO service offering.
- This BPO model became actively deployed in 2 companies’ Client services and/or acquisition organizations.
Local Insight Media
VP Corporate Program Office May 2011 – December 2011; (Denver, CO; Dayton, OH)
- Built a PMO organization from the ground up to improve operational and process efficiencies to ensure company’s
project portfolio would maximize resources and ROI for the business.
- SAAS management tools selection/RFP process developed; Final choice was implemented in less than 1 month.
- Over 20+ corporate programs were under management at transition.
VP U. S. Digital and Directory Operations July 2010 – May 2011 (Denver, CO; Dayton, OH;
Dominican Republic)
- Led a team of 271 dedicated operations employees in 4 offices in the United States and Dominican Republic.
- Responsibilities included all aspects of digital and print product fulfillment and accuracy assurance.
- Led process and system troubleshooting and solution formulation ensuring client satisfaction through accurate and
timely delivery of products and services (A complete system conversion was underway at the time).
- Improved efficiency by reducing or consolidating over 200 individual processes into less than 20.
- Developed and insisted on a formal and disciplined communications process between the US and the in-sourced
Dominican Republic production unit.
- Led the development of a comprehensive plan to outsource and in-source additional work to positively affect overall
department overhead costs.
- Ultimately this plan created a 25%+ reduction in costs in the overall Operations unit.
VP Client Marketing and Digital Sales September 2009 – September 2010 (Denver, CO; Dayton,
OH; Rochester, NY)
- Led three (3) customer-facing organizations: Digital Sales, Client Touch Point Management, Telco Client Relations.
- Managed 4 direct reports and over 50 employees in total.
- Pioneered a new customer touch point strategy that ultimately resulted in increased revenue by over $2M.
- Increased Client retention by over 10 percentage points.
VP Marketing April 2007 – September 2009 (Denver, CO; Dayton, OH)
- Led a team of 40 Marketing professionals creating marketing strategies and implementation plans.
- Produced over $15 million in incremental revenue.
- Identified and realized over $4.5M in cost saving synergies.
2. US West Dex/QwestDex/Dex Media/Rueben H. Donnelley (RHD)
AVP/ Sr. Director Revenue and Product Management January 2003 – April 2007 (Denver, CO;
Cary, NC)
- Led a Team of 30-40 employees considered the company’s "revenue engine."
- Produced over $100 million in incremental revenue from existing and new product development in less than 3 years.
- Produced $15 million in cost saving synergies during the same time period.
- Led the development and implementation of the first searchable content Internet directory that eventually became
DexKnows.com.
Director of Market Expansion/New Product Development 2001 – 2003 (Denver, CO)
- Developed products that were designed to strategically diversify the revenue stream.
- Products developed and/or trialed included: Productizing a proprietary font; Developing voice directories; Creating an
up-market product/directory; Expanding out-of-region to extend the geographic footprint of the business.
- Heavily involved in the company's M&A efforts.
- Resulting revenue was between $2-3M
Director of Local Marketing 1999 – 2001 (Denver, CO)
- Led a group of 20 decentralized Field Marketers that managed the 4 P's of Marketing at the local level.
- Ensured that the strategic central Marketing initiatives and programs were flawlessly executed in the field.
- Developed one of the first Competitive Intelligence Departments in the industry designed to preempt competitive
threats.
Education and Training:
- University of Louisiana -- B.A. and M.B.A (Emphasis: Marketing)
- Center for Creative Leadership -- Continuing Leadership Training and Development -- 1998-2000 (Colorado
Springs, CO)
- Duke University Fuqua School of Business -- Coach K Leadership Training 2006 (Durham, NC)
- Affilorama -- Affiliate Marketing Training currently in process (Christ Church, New Zealand)
Certifications:
- Elite Certification SuperMedia -- January 2013
- HootSuite University -- December 2012
- Social Media Marketing University -- February 2012
- Authorized Google Adwords Reseller -- August 2009
- Harvard Business Review Management and Leadership -- Fall 2000
Additional information:
- Owned a recording studio, music production/promotion, jingle/advertising agency while in college.
- Over 7 years of advertising sales and sales management experience.
- Co-owned print directory companies in California and Louisiana.
Interests:
- Rock Instrumental Guitar Player/Composer (CD released in 2007)
- Backpacking and Hiking (Life is too short to live vicariously!)
- Ruin Hunting/History (Ancient civilizations can teach us a lot about ourselves)
- Automobile Industry Marketing (It's not about need... it's about want -- GM)