1. workshop on
Md. Al MAsud
Professional freelancer and
Founder Of TI vanilla
www.itvanilla.com

2. Mission to connect
the worlds professsionals
What is linkedin
LinkedIn is the world's largest professional networking
website with 500 million+ members growing rapidly more
than 200 countries and territories worldwide. Manages our
professional identity. Building and engaging with
professional network. mission is to connect the world's
professionals to make them more productive and
successful.

3. It's about quaity not quantity.
What is linkedin
LinkedIn is about building strategic relationships. How many
people you connect with is less important than who you
connect with. In fact, LinkedIn stops showing your actual
number of connections once you have 500 because it's
about quality, not quantity.

4. Employers posting jobs and job
seekers posting their CV’S.
Founder and foundation
Founded on December 28, 2002, and launched on May 5,
2003, it is mainly used for professional networking,
including employers posting jobs and job seekers posting
their CVs.
Alexa rank 29 (September 2018)Key people Reid Hoffman (Chairman)
Jeff Weiner (CEO)
Parent Microsoft Corporation

5. O n c e y o u h a v e c o n n e c t e d t o t h e m o n l i n k e d i n
y o u a r e c o n s i d e r e d a s 1 s t d e g r e e c o n n e c t i o n
Connections on Linkedin
On LinkedIn, the basic type of connection is a contact you
know personally and who you trust on a professional level.
Once you've "connected" to them onLinkedIn, you are
considered a 1st-degree connection. You also have an
extended network of connections made up of people that
your connections know.

6. Linkedin is for profetional and
facebook is for family and friends
linkedin VS facebook
The Main Difference Between Facebook and LinkedIn.
LinkedIn is designed more for business and professional
networking and offers a profile and options to network in a
business sense. Facebook, on the other hand is designed
more to connect family and friends.

7. Information =power,
Linkedin=information
Why you should uselinkedin ?
So let’s look at the math on this:
Information = power
LinkedIn = information
By the transitive property, LinkedIn gives you power.
How you use that power is up to you and your goals.

8. Information = power,
Linkedin = information
Why should use linkedin?
So let’s look at the math on this:
Information = power
LinkedIn = information
By the transitive property, LinkedIn gives you power.
How you use that power is up to you and your goals.

9. Use linkedin effectively
Connections – Connections are other registered users who you know
personally on LinkedIn. Although you can invite anyone to be a
connection, they will need to set up an account to use the site.
Second-degree connections – These are the connections that your
connections have. For example, you're friends with Bill, who is directly
connected with his boss. Bill's boss is a second-degree connection for
you.
Third-degree connection – Any connections from your second-degree
connects are third-degree connections. So, Bill's boss's connections
would be your third-degree connections.

10. Use linkedin effectively
Profile page – This is your personal page on LinkedIn. All registered
users with LinkedIn can view it (unless you set it to be a private page).
Your profile page can list your education, past work history, current
and past projects, groups and associations, and more
Introductions – Introductions are when a third party introduces two
people who weren't currently connected.

11. How to use linkedin to get job
Networking – linkedin allows you to network with people and
professional orgnization in your industry.
Asking and answering questions – Many people use the
groups on LinkedIn as a kind of think tank or open
brainstorming session. By offering your expertise to those in
your network, you establish trust and improve your reputation
as an expert.
Research – You can use LinkedIn to find out more about the
people and organizations that you do business with.

12. Linkedin for business
Increase visibility – LinkedIn gives your organization increased
visibility for its brand, products, and corporate goals. Potential
customers, clients, and suppliers can research your company on
LinkedIn to see if they're interested in doing business with you.
Conduct research on other organizations – LinkedIn also works the
other way. You can use the site to research your competition,
potential partners, or new suppliers.
Tell your company story- if told in the right way, can inspire
customers and potential employees, and create an emotional
connection with people. Special applications, like video, allow you to
create a multimedia experience with other users. (Setting up a profile
for your organization will be useful here.)

13. Linkedin etiquette
Use introductions carefully – Success on LinkedIn relies heavily on
reputation. Be careful when you ask for, or make, an introduction, and
do so only if you truly think everyone can benefit.
Always tell the truth – When discussing where you've worked and
what you've accomplished, be honest, and don't oversell yourself.
Don't gossip – Don't spread any company or personal gossip through
LinkedIn. You never know who's going to read it, or where it will end
up.
Be professional – LinkedIn is used mainly for professional networking.
So, stay professional at all times. Use other sites like Facebook for
personal posts.

14. Linkedin etiquette
Tip:
If your organization approves, add your LinkedIn profile
page address to your email signature. When you email
colleagues, clients, and suppliers, they'll see your link – and
if they're on LinkedIn, they may connect with you. This will
further expand your network and exposure.

15. Linkedin key point
LinkedIn is primarily a professional networking website. Although
some people use the site for job searches and recruitment, it mainly
helps you to get in touch with past colleagues and potential clients,
and expand your professional network.
With tools like LinkedIn Answers and groups, you can establish trust
with those in your network and improve your reputation, while
keeping up-to-date with industry news and trends.
LinkedIn can also help your organization increase visibility for its
products and brand, and can provide information on other
organizations such as potential partners, customers, and competitors.

16. the most effective way to use
Linkedin
1. Recommendations
Post a recommendation for someone you’re connected to. A key
element of effective networking is to give first.
2. Join Groups
You can join up to 50 groups. On the main navigation click on
‘Interests’, from the drop-down box there click on ‘Groups’.
3. Give Endorsements
Give people you know endorsements. When you visit the profile of
one of your connections, at the top you will see an option to endorse
their skills. This is a fast an easy way to support people whose work
you value.

17. the most effective way to use
Linkedin
4. See Who Has Viewed Your Profile
Check out who has been looking at your profile. This is located on the
right sidebar of your home page and is under the heading ‘Who’s
Viewed My Profile?
5. Add New Connections
Invite people to connect. I know, this seems ridiculous to mention but
often people get into a reactive mode and wait for others to ask them
to connect.
6. Share Valuable Content
Update your status daily, a few times weekly or as often as possible.
You can share quotes, interesting links to articles and websites, and
ask questions.

18. the most effective way to use
Linkedin
7. Add Videos and Photos to Your Profile
It’s super easy to add videos and photos to the ‘Summary’,
‘Experience’ or ‘Education’ sections of your LinkedIn profile. Simply
click on ‘Profile’ in the main navigation at the top of the page and
then click on ‘Edit Profile’ and go to the section you want to add video
or photos to.
Include Your LinkedIn Profile Address on Your Resume
You can easily create a custom LinkedIn URL and include it on your
resume. This makes it easy for prospective employers to visit LinkedIn
to learn more about you and your skills and qualifications.

19. 8 mistakes you should
Neve rmake on linkedin
Not Using a Picture
"One of the
biggest
mistakes
I see is no
photo,

20. 8 mistakes you should
Neve rmake on linkedin
Putting Up the Wrong Picture
"No dog, no husband, no baby!" adding that your photo is
meant to show you at your professional—not personal—
best. "Especially for mothers getting back into the
workforce, a picture of their child doesn't convey that
they're ready for a full-time job."

21. 8 mistakes you should
Neve rmake on linkedin
Skipping the Status

22. 8 mistakes you should
Neve rmake on linkedin
Using the Default Connection Request

23. 8 mistakes you should
Neve rmake on linkedin
Neglecting the Privacy Settings
"When you're out looking for a new job, and are actively
engaged in your current job, you want to be discreet,"

24. 8 mistakes you should
Neve rmake on linkedin
Skipping the Summary
Once upon a time,
people were
encouraged to write
about their careers in
an "objective"
summary on a resume.
That has gone out of
fashion ... but not on
LinkedIn.

25. 8 mistakes you should
Neve rmake on linkedin
Skipping the Summary
Once upon a time,
people were
encouraged to write
about their careers in
an "objective"
summary on a resume.
That has gone out of
fashion ... but not on
LinkedIn.

26. 8 mistakes you should
Neve rmake on linkedin
Eliminating Past Jobs or Volunteer Work
"You don’t know what criteria people are looking for, so you
want your profile to be as robust as possible. Maybe they're
looking for a teacher with nursing experience or they’re
Princetonians looking for fellow alums."

27. 8 mistakes you should
Neve rmake on linkedin
Lurking
Many people think that
just having a profile is
enough,
but employers probably
won't simply stumble
across your profile, be
struck by your brilliance
and offer you a job on
the spot.
You have to work for it.

28. Workshop on Linkedin
To be continue

29. Thanks for your Attention
Md. Al Masud
Founder, IT Vanilla, Digital
Marketer,
professional freelance upwork since
2010.
01723856879
Website: www.itvanilla.com

30. Contact With us
Md. Al Masud
Founder, IT Vanilla, Digital Marketer,
professional freelance upwork since 2010.
01723856879
Page: facebook.com/itvanilla
Group:
facebook.com/groups/it.vanilla