1. case study | cognizant technology solutions & kimberly clark
partnership day

2. overview | cognizant technology solutions & kimberly clark
Cognizant Technology Solutions was planning a partnership day to maintain
and grow business relations with one of their existing clients – Kimberly Clark.
M Design was asked to come up with a theme and supporting graphics for this
important strategic event. Our idea was to create an all day experience for
the participants. The stars of the show were the flexible, magnetic figures seen
below. As fun “give-aways” and physical items to play with, these little
toys helped Cognizant reinforce the idea that successful business is based
on connecting, conversing, consulting and converging.

3. KIMBERLY- CLARK & COGNIZANT PARTNERSHIP DAY
Please join us on January 26th, 2009 at NCC, Neenah for
the first annual Kimberly-Clark & Cognizant Partnership Day.
Through this day we intend to:
• Share ideas to help K-C move from “context” to “core” activities
• Share views on business strategies and business trends in the industry
• Identify methods for measuring return on outsourcing
We look forward to seeing you for this day of connection between Kimberly-Clark and Cognizant.
Please refer to attached pdf for agenda details.
Warm Regards,
Ramon and Raj
connect
convey
converse
control
conclude
connect
conceive
consult
contribute
converge
photo shoot email invite
custom photos art directed by
M Design for exhibit graphics
(next page)

4. large cutouts
placed onsite

5. integrated banner exhibit
placed onsite