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Use LinkedIn and Facebook as Your Selling Platforms
Today’s savvy ad specialty buyers know what they want and why they want it. From the palm of their hands, they research purchases and evaluate brands on their mobile devices. Over 2 billion accounts exist on Facebook and LinkedIn, and there are only 3.57 degrees of separation between every Facebook user. The good news is that from any device, you can take part in real-time conversations and develop a social selling plan. In this session, you’ll learn how to:
• Develop robust and professional profiles across LinkedIn and Facebook
• Leverage every part of your profiles as a marketing tool
• Design influential content
• Create conversions with a strong call to action.