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Startup with AGROCHEMICAL
Business
Agrochemical
It refers to any chemical used in
agriculture production to enhance
productivity and yield profits.

Pesticides
Fertilizers
Pesticides include...
Insecticides used to kill harmful insects which
include ovicides and larvicides. Insecticides are used
in agriculture, medicine, industry, and general home
use.

Fungicides biological organisms used to kill or
inhibit fungi or fungal spores.

Weedicide pesticides used to kill unwanted plants.
Fertilizers
Six macronutrients: nitrogen (N), phosphorus
(P), potassium (K), calcium (Ca), magnesium
(Mg), and sulfur (S).

Eight micronutrients: boron (B), chlorine (Cl),
copper (Cu), iron (Fe), manganese (Mn),
molybdenum (Mo), zinc (Zn) and nickel (Ni).
 In economics, demand is an economic
principle that describes a consumer's desire,
willingness and ability to pay a price for a
specific good or service.
 The term demand signifies the ability or the
willingness to buy a particular commodity at
a given point of time
In this project, we are considering the sale,
demand and consumption data of
Agrochemicals and try to analyze how
 sale fluctuate over a period of three years.
 sale of agrochemicals are affected by the arrivals
different monsoon conditions, government
policies and currency fluctuation in international
business and how shop owners make an attempt
to boost sale.
Demand consumption Analysis For
KHARIF(2011-12)
Kharif
Demand
(metric tons)

Consumption
(metric tons)

Insecticide

325

300

Weedicide

210

200

Fungicide

5

20

Total

540

520

Pesticides
Demand consumption Analysis For KHARIF(2011-12)
350

Quantity (mt)

300
250
200
Demand(
mt)
consump
tion(mt)

150
100
50
0
Insecticides

Weedicides

Fungicides
Demand consumption Analysis For
RABI (2011-12)
Rabi

Pesticides

Demand
(metric tons)

Consumption
(metric tons)

Insecticides

50

48

Weedicide

52

50

Fungicides

5

7

Total

107

105
Demand consumption Analysis For RABI (2011-12)
60

Quantity (mt)

50
40
30

Demand(mt)
Consumption(mt)

20
10
0
Insecticides

Weedicides

Fungicides
Sale Of Pesticides At Distributor Level
Pesticides

Year 2010-2011

Year 2011-2012

Year 2012-2013

UPL

1.45

1.50

1.70

NCL

0.70

1.40

1.40

PIL

1.00

1.20

1.30

SML

.40

.40

.50

DAL

1.20

1.00

.90

M&M

.90

.80

1.00

MIL

.40

.40

.50

Companies

UPL=United Phosphorous Limited
NCL=New Chemi Industries Limited
PIL=Pesticides Industries Limited
SML=Sulphur Miles Limited

DAL=Dhanuka Agritech Limited
M&M= Mahindra And Mahindra
Limited MIL=Monsanto India Limited
Price

Graphical Representation of Sale
(Figures In Crore)
1.8
1.6
1.4
1.2
1
0.8
0.6
0.4
0.2
0

UPL
NCL
PIL
SML
DAL
M&M

2010-2011

2011-2012

Year

2012-2013

MIL
Sale Point Of Pesticides(2010)
Distribution point

District

Dept of
Agriculture

Cooperatives/
Agro

Private trade

Total

Barnala

3

7

513

523
Sales

Deptt.Of Agriculture
Cooperative/Agro
Private Trade
Sale Of Seeds At Distributor
Level(Figures in crore)
Years
2010-11
2011-12
2012-13

Vibha seeds
.25
.2
.13

JK seeds
.12
.13
.9
Representation of sale
Price (in crores )

1
0.8

0.6
0.4

vibha

0.2

jk seeds

0
2010-11

2011-12

Year

2012-13
Consumption Analysis of Fertilizers for
kharif (2011-12)
Month

Urea

Dap

MOP

NPK
10:26:26

April -11

500

1000

300

__

May-11

1000

3500

300

150

June-11

16000

4500

200

125

July-11

17000

500

__

__

Aug-11

5000

50

__

__

Sept-11

500

50

__

__

Total

40000

10000

900

275

DAP = Diammonium Phosphate
MOP = Muriate of Potash
NPK = Ratio of Nitrogen Phosphorus Potash
Consumption Analysis of Fertilizers for Rabi
(2011-12)
Month

Urea

DAP

MOP

Oct -11

2500

7000

500

Nov-11

1300

8000

200

Dec-11

18000

5000

100

Jan-12

8000

500

__

Feb-12

1000

__

__

March-12

__

__

__

Total

42500

20500

800

DAP = Diammonium Phosphate
MOP = Muriate of Potash
Sale Of Fertilizers At Distributor Level
Fertilizer

2010-11

2011-12

2012-13

DAP

1164500

1450000

1840000

Urea

1669500

1696000

2146500

Potash

1759600

1436000

1436780

Zinc

240000

273000

253000
Graphical Representation of Sale
2500000
2000000
1500000

DAP
UREA

1000000

POTASH
ZINC

500000
0
2010-11

2011-12

2012-13
Conclusion
From above scenario we conclude that in
district Barnala
The consumption and demand of
Agrochemicals increases every year.
There is a good opportunity of Agrochemicals
business in Barnala region in future context.
But one should be aware for the factors which
affect the sale of Agrochemicals business i.e.
Weather condition of particular region.
Changing government policies.
Dollar fluctuation in international market.
THANK YOU

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Startup with agrochemical business

  • 2. Agrochemical It refers to any chemical used in agriculture production to enhance productivity and yield profits. Pesticides Fertilizers
  • 3. Pesticides include... Insecticides used to kill harmful insects which include ovicides and larvicides. Insecticides are used in agriculture, medicine, industry, and general home use. Fungicides biological organisms used to kill or inhibit fungi or fungal spores. Weedicide pesticides used to kill unwanted plants.
  • 4. Fertilizers Six macronutrients: nitrogen (N), phosphorus (P), potassium (K), calcium (Ca), magnesium (Mg), and sulfur (S). Eight micronutrients: boron (B), chlorine (Cl), copper (Cu), iron (Fe), manganese (Mn), molybdenum (Mo), zinc (Zn) and nickel (Ni).
  • 5.  In economics, demand is an economic principle that describes a consumer's desire, willingness and ability to pay a price for a specific good or service.  The term demand signifies the ability or the willingness to buy a particular commodity at a given point of time
  • 6. In this project, we are considering the sale, demand and consumption data of Agrochemicals and try to analyze how  sale fluctuate over a period of three years.  sale of agrochemicals are affected by the arrivals different monsoon conditions, government policies and currency fluctuation in international business and how shop owners make an attempt to boost sale.
  • 7. Demand consumption Analysis For KHARIF(2011-12) Kharif Demand (metric tons) Consumption (metric tons) Insecticide 325 300 Weedicide 210 200 Fungicide 5 20 Total 540 520 Pesticides
  • 8. Demand consumption Analysis For KHARIF(2011-12) 350 Quantity (mt) 300 250 200 Demand( mt) consump tion(mt) 150 100 50 0 Insecticides Weedicides Fungicides
  • 9. Demand consumption Analysis For RABI (2011-12) Rabi Pesticides Demand (metric tons) Consumption (metric tons) Insecticides 50 48 Weedicide 52 50 Fungicides 5 7 Total 107 105
  • 10. Demand consumption Analysis For RABI (2011-12) 60 Quantity (mt) 50 40 30 Demand(mt) Consumption(mt) 20 10 0 Insecticides Weedicides Fungicides
  • 11. Sale Of Pesticides At Distributor Level Pesticides Year 2010-2011 Year 2011-2012 Year 2012-2013 UPL 1.45 1.50 1.70 NCL 0.70 1.40 1.40 PIL 1.00 1.20 1.30 SML .40 .40 .50 DAL 1.20 1.00 .90 M&M .90 .80 1.00 MIL .40 .40 .50 Companies UPL=United Phosphorous Limited NCL=New Chemi Industries Limited PIL=Pesticides Industries Limited SML=Sulphur Miles Limited DAL=Dhanuka Agritech Limited M&M= Mahindra And Mahindra Limited MIL=Monsanto India Limited
  • 12. Price Graphical Representation of Sale (Figures In Crore) 1.8 1.6 1.4 1.2 1 0.8 0.6 0.4 0.2 0 UPL NCL PIL SML DAL M&M 2010-2011 2011-2012 Year 2012-2013 MIL
  • 13. Sale Point Of Pesticides(2010) Distribution point District Dept of Agriculture Cooperatives/ Agro Private trade Total Barnala 3 7 513 523
  • 15. Sale Of Seeds At Distributor Level(Figures in crore) Years 2010-11 2011-12 2012-13 Vibha seeds .25 .2 .13 JK seeds .12 .13 .9
  • 16. Representation of sale Price (in crores ) 1 0.8 0.6 0.4 vibha 0.2 jk seeds 0 2010-11 2011-12 Year 2012-13
  • 17. Consumption Analysis of Fertilizers for kharif (2011-12) Month Urea Dap MOP NPK 10:26:26 April -11 500 1000 300 __ May-11 1000 3500 300 150 June-11 16000 4500 200 125 July-11 17000 500 __ __ Aug-11 5000 50 __ __ Sept-11 500 50 __ __ Total 40000 10000 900 275 DAP = Diammonium Phosphate MOP = Muriate of Potash NPK = Ratio of Nitrogen Phosphorus Potash
  • 18. Consumption Analysis of Fertilizers for Rabi (2011-12) Month Urea DAP MOP Oct -11 2500 7000 500 Nov-11 1300 8000 200 Dec-11 18000 5000 100 Jan-12 8000 500 __ Feb-12 1000 __ __ March-12 __ __ __ Total 42500 20500 800 DAP = Diammonium Phosphate MOP = Muriate of Potash
  • 19. Sale Of Fertilizers At Distributor Level Fertilizer 2010-11 2011-12 2012-13 DAP 1164500 1450000 1840000 Urea 1669500 1696000 2146500 Potash 1759600 1436000 1436780 Zinc 240000 273000 253000
  • 20. Graphical Representation of Sale 2500000 2000000 1500000 DAP UREA 1000000 POTASH ZINC 500000 0 2010-11 2011-12 2012-13
  • 21. Conclusion From above scenario we conclude that in district Barnala The consumption and demand of Agrochemicals increases every year. There is a good opportunity of Agrochemicals business in Barnala region in future context.
  • 22. But one should be aware for the factors which affect the sale of Agrochemicals business i.e. Weather condition of particular region. Changing government policies. Dollar fluctuation in international market.