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Travel and Tourism in South Korea to 2017:Industry Analysis Report
1. Travel and Tourism in South Korea to 2017
Synopsis
The report provides detailed market analysis, information and insights, including:
Historic and forecast tourist volumes covering the entire South Korean travel and tourism sector Detailed
analysis of tourist spending patterns in South Korea The total, direct and indirect tourism output generated by
each category within the South Korean travel and tourism sector Employment and salary trends for various
categories in South Korea's travel and tourism sector, such as accommodation, sightseeing and entertainment,
foodservice, transportation, retail, travel intermediaries and others Detailed market classification across each
category with analysis using similar metrics Detailed analysis of the airline, hotel, car rental and travel
intermediaries industries
Executive summary
Rapid economic development in Asian countries has benefitted the South Korean travel and tourism sector.
The sector’s contribution to the overall economy has increased; in 2012, it was responsible for 5.9% of
South Korea’s GDP. According to the World Travel and Tourism Council in 2012, the number of
people directly or indirectly employed in tourism is estimated to represent 6.4% of total employment in South
Korea.
Scope
This report provides an extensive analysis related to tourism demands and flows in South Korea:
It details historical values for the South Korean tourism sector for 2008–2012, along with forecast
figures for 2013–2017 It provides comprehensive analysis of travel and tourism demand factors with
values for both the 2008–2012 review period and the 2013–2017 forecast period The report
provides a detailed analysis and forecast of domestic, inbound and outbound tourist flows in South Korea It
provides employment and salary trends for various categories of the travel and tourism sector It provides
comprehensive analysis of the trends in the airline, hotel, car rental and travel intermediaries industries with
values for both the 2008–2012 review period and the 2013–2017 forecast period
Reasons to buy
Take strategic business decisions using historic and forecast market data related to the South Korean travel
and tourism sector. Understand the demand-side dynamics within the South Korean travel and tourism sector,
along with key market trends and growth opportunities. Identify the spending patterns of domestic, inbound
and outbound tourists by individual categories. Analyze key employment and compensation data related to the
travel and tourism sector in South Korea.
Key highlights
Based on Timetric forecasts, South Korea’s real GDP is expected to grow by 2.5% in 2013 and 3.6%
in 2014, led by a gradual improvement in the global economic output. Timetric expects the economy to
expand at an average of 4.6% over 2015–2017, supported by a revival of private consumption and
exports. The ‘workaholic’ nature of South Koreans is also limiting domestic tourism. According
to the Organization for Economic Co-operation and Development (OECD), South Koreans work the longest
hours amongst the OECD nations, with rising housing debt forcing them to work through holidays for bonuses
and chances of promotion. The country’s occasional social and political instability is another
Travel and Tourism in South Korea to 2017
2. challenge. Political and social stability are key to attracting investment and encouraging tourism, and the
strong labor union movement and frequent strikes and demonstrations in South Korea may continue to restrict
tourism growth. The strengthening of the Korean won against the US dollar is expected to increase the cost of
travel and tourism services in Korea. The country also boasts one of the best healthcare systems in Asia and
received approximately 80,000 foreign visitors for medical purposes. According to the Centre for Asia-Pacific
Aviation (CAPA), a duopoly of Korean Air and Asiana Airlines existed in the South Korean aviation market
for 20 years. Their domination was broken by the launch of Jeju Air in 2006, giving South Korea its first
low-cost alternative. Despite establishing the country as a vibrant ground for potential new carriers, only two
amassed scale: Jeju Air and Eastar Jet. Accor is the largest international hotel chain in the country, operating
10 hotels with over 2,800 rooms. The company has announced plans to open three new hotels: the 288-room
Mercure Ambassador Gangnam scheduled to open by the mid of 2014, the 360-room Ibis Ambassador
Insadong scheduled to open in 2014, and the 300-room Novotel Ambassador Seongbuk scheduled to open in
2016. KT Kumho Rent-a-Car is the leading car rental company in South Korea. It operates through a network
of 101 branches and offices nationwide. It also provides overseas reservation services in association with
Hertz. Avis South Korea, a subsidiary of Avis Rent A Car Inc., is the other major rental car company in South
Korea with a branch network of 130. German car rental company, Sixt, also has operations in the country,
while other local car rental companies include Car Rental Korea and Jeju Rent a Car. Travel agency
regulations removed restrictions on setting up branch offices for foreign-invested travel agencies in 2009,
allowing them to establish branches following direct registration with the Ministry of Culture, Sports and
Tourism of Korea. In 2011, Living Social, a US-based e-commerce website, acquired Ticket Monster, one of
the largest South Korean websites for daily deals on travel and tourism services.
table Of Contents
1 Executive Summary
2 Market Overview
2.1 The Domestic Economy
2.2 Travel And Tourism Trends And Issues
2.3 Tourism Swot
2.3.1 Strengths
2.3.2 Weaknesses
2.3.3 Opportunities
2.3.4 Threats
2.4 Country Fact Sheet
2.5 Demographic Profile
3 Tourism Flows
3.1 Domestic Tourism
3.1.1 Performance Outlook
Travel and Tourism in South Korea to 2017
3. 3.1.2 Key Issues And Trends
3.2 Inbound Tourism
3.2.1 Performance Outlook
3.2.2 Key Issues And Trends
3.3 Outbound Tourism
3.3.1 Performance Outlook
3.3.2 Key Issues And Trends
3.4 Tourism Flows Forecast Highlights
4 Airlines
4.1 Performance Outlook
4.2 Key Issues And Trends
4.3 Airlines Forecast Highlights
5 Hotels
5.1 Performance Outlook
5.2 Key Issues And Trends
5.3 Hotels Forecast Highlights
6 Car Rental
6.1 Performance Outlook
6.2 Key Issues And Trends
6.3 Car Rental Forecast Highlights
7 Travel Intermediaries
7.1 Performance Outlook
7.2 Key Issues And Trends
7.3 Travel Intermediaries Forecast Highlights
8 Tourism Board Profile
8.1 Tourism Board Name
8.2 Tourist Board Description
8.3 Target Market
9 Airport Profiles
9.1 Airports In South Korea
9.1.1 Overview
Travel and Tourism in South Korea to 2017
4. 9.1.2 Operator Profile
9.1.3 Routes
10 Company Profiles – Airlines
10.1 Company Profile: Asiana Airlines Inc.
10.1.1 Asiana Airlines Inc. – Company Overview
10.1.2 Asiana Airlines Inc. – Business Description
10.1.3 Asiana Airlines Inc. – Main Services
10.1.4 Asiana Airlines Inc. – History
10.1.5 Asiana Airlines Inc. – Swot Analysis
10.1.6 Asiana Airlines Inc. – Strengths
10.1.7 Asiana Airlines Inc. – Weaknesses
10.1.8 Asiana Airlines Inc. – Opportunities
10.1.9 Asiana Airlines Inc. – Threats
10.1.10 Asiana Airlines Inc. – Key Competitors
10.1.11 Asiana Airlines Inc. – Key Employees
10.2 Company Profile: Korean Air Lines Co., Ltd
10.2.1 Korean Air Lines Co., Ltd – Company Overview
10.2.2 Korean Air Lines Co., Ltd – Business Description
10.2.3 Korean Air Lines Co., Ltd – Main Services And Brands
10.2.4 Korean Air Lines Co., Ltd – History
10.2.5 Korean Air Lines Co., Ltd – Swot Analysis
10.2.6 Korean Air Lines Co., Ltd – Strengths
10.2.7 Korean Air Lines Co., Ltd – Weaknesses
10.2.8 Korean Air Lines Co., Ltd – Opportunities
10.2.9 Korean Air Lines Co., Ltd – Threats
10.2.10 Korean Air Lines Co., Ltd – Key Competitors
10.2.11 Korean Air Lines Co., Ltd – Key Employees
10.3 Company Profile: Jeju Air
10.3.1 Jeju Air – Company Overview
10.3.2 Jeju Air – Main Services
10.3.3 Jeju Air – Key Competitors
10.3.4 Jeju Air – Key Employees
10.4 Company Profile: Air Busan Co., Ltd
10.4.1 Air Busan Co., Ltd – Company Overview
10.4.2 Air Busan Co., Ltd – Main Services
10.4.3 Air Busan Co., Ltd – Key Competitors
10.4.4 Air Busan Co., Ltd – Key Employees
10.5 Company Profile: Jin Air Co. Ltd
10.5.1 Jin Air Co. Ltd – Company Overview
10.5.2 Jin Air Co. Ltd – Main Services
10.5.3 Jin Air Co. Ltd – Key Competitors
Travel and Tourism in South Korea to 2017
5. 10.5.4 Jin Air Co. Ltd – Key Employees
11 Company Profiles – Hotels
11.1 Company Profile: Jw Marriott Hotels South Korea
11.1.1 Jw Marriott Hotels South Korea – Company Overview
11.1.2 Jw Marriott Hotels South Korea – Main Services
11.1.3 Jw Marriott Hotels South Korea – Key Competitors
11.1.4 Jw Marriott Hotels South Korea – Key Employees
11.2 Company Profile: Park Hyatt South Korea
11.2.1 Park Hyatt South Korea – Company Overview
11.2.2 Park Hyatt South Korea – Main Services
11.2.3 Park Hyatt South Korea – Key Competitors
11.2.4 Park Hyatt South Korea – Key Employees
11.3 Company Profile: Lotte Hotels & Resorts
11.3.1 Lotte Hotels & Resorts – Company Overview
11.3.2 Lotte Hotels & Resorts – Main Services
11.3.3 Lotte Hotels & Resorts – Key Competitors
11.3.4 Lotte Hotels & Resorts – Key Employees
11.4 Company Profile: The Westin Chosun South Korea
11.4.1 The Westin Chosun South Korea – Company Overview
11.4.2 The Westin Chosun South Korea – Main Services
11.4.3 The Westin Chosun South Korea – Key Competitors
11.4.4 The Westin Chosun South Korea – Key Employees
11.5 Company Profile: Hotel Shilla Co., Ltd
11.5.1 Hotel Shilla Co., Ltd – Company Overview
11.5.2 Hotel Shilla Co., Ltd – Main Services
11.5.3 Hotel Shilla Co., Ltd – Key Competitors
11.5.4 Hotel Shilla Co., Ltd – Key Employees
12 Company Profiles – Car Rental
12.1 Company Profile: Kt Kumho Rent A Car
12.1.1 Kt Kumho Rent A Car – Company Overview
12.1.2 Kt Kumho Rent A Car – Main Services
12.1.3 Kt Kumho Rent A Car – Key Competitors
12.1.4 Kt Kumho Rent A Car – Key Employees
12.2 Company Profile: Aju Auto Rental Co., Ltd
12.2.1 Aju Auto Rental Co., Ltd – Company Overview
12.2.2 Aju Auto Rental Co., Ltd – Main Services
12.2.3 Aju Auto Rental Co., Ltd – Key Competitors
12.2.4 Aju Auto Rental Co., Ltd – Key Employees
12.3 Company Profile: Sixt Rent A Car (south Korea)
Travel and Tourism in South Korea to 2017
6. 12.3.1 Sixt Rent A Car (south Korea) – Company Overview
12.3.2 Sixt Rent A Car (south Korea) – Main Services
12.3.3 Sixt Rent A Car (south Korea) – Key Competitors
12.3.4 Sixt Rent A Car (south Korea) – Key Employees
12.4 Company Profile: Redcaptour Co., Ltd
12.4.1 Redcaptour Co., Ltd – Company Overview
12.4.2 Redcaptour Co., Ltd – Main Services
12.4.3 Redcaptour Co., Ltd – Key Competitors
12.4.4 Redcaptour Co., Ltd – Key Employees
12.5 Company Profile: Aj Rent A Car Co., Ltd
12.5.1 Aj Rent A Car Co., Ltd – Company Overview
12.5.2 Aj Rent A Car Co., Ltd – Main Services
12.5.3 Aj Rent A Car Co., Ltd – Key Competitors
12.5.4 Aj Rent A Car Co., Ltd – Key Employees
13 Company Profiles – Travel Intermediaries
13.1 Company Profile: Modetour Network Inc.
13.1.1 Modetour Network Inc. – Company Overview
13.1.2 Modetour Network Inc. – Main Services
13.1.3 Modetour Network Inc. – Key Competitors
13.1.4 Modetour Network Inc. – Key Employees
13.2 Company Profile: Jautour Co., Ltd
13.2.1 Jautour Co., Ltd – Company Overview
13.2.2 Jautour Co., Ltd – Main Services And Brands
13.2.3 Jautour Co., Ltd – Key Competitors
13.2.4 Jautour Co., Ltd – Key Employees
13.3 Company Profile: Four Seasons Tours & Travel Inc.
13.3.1 Four Seasons Tours & Travel Inc. – Company Overview
13.3.2 Four Seasons Tours & Travel Inc. – Main Services
13.3.3 Four Seasons Tours & Travel Inc. – Key Competitors
13.3.4 Four Seasons Tours & Travel Inc. – Key Employees
13.4 Company Profile: Bridge Travel Co., Ltd
13.4.1 Bridge Travel Co., Ltd – Company Overview
13.4.2 Bridge Travel Co., Ltd – Main Services
13.4.3 Bridge Travel Co., Ltd – Key Competitors
13.4.4 Bridge Travel Co., Ltd – Key Employees
13.5 Company Profile: Hana Tour Service Inc.
13.5.1 Hana Tour Service Inc. – Company Overview
13.5.2 Hana Tour Service Inc. – Main Services
13.5.3 Hana Tour Service Inc. – Key Competitors
13.5.4 Hana Tour Service Inc. – Key Employees
Travel and Tourism in South Korea to 2017
7. 14 Market Data Analysis
14.1 Tourism Output
14.1.1 Total Tourism Output
14.1.2 Direct Tourism Output
14.1.3 Indirect Tourism Output
14.1.4 Tourism Output Per Employee
14.1.5 Direct Tourism Output Per Employee
14.1.6 Indirect Tourism Output Per Employee
14.2 Tourism Employment
14.2.1 Total Tourism Employment
14.2.2 Direct Tourism Employment
14.2.3 Indirect Tourism Employment
14.2.4 Tourism Employee Compensation
14.2.5 Total Gross Income Generated By Total Tourism Employment
14.3 Domestic Tourism
14.3.1 Domestic Trips By Purpose Of Visit
14.3.2 Number Of Overnight Stays
14.3.3 Total Domestic Tourist Expenditure
14.3.4 Average Expenditure Per Domestic Tourist By Category
14.4 Inbound Tourism
14.4.1 International Arrivals By Region
14.4.2 International Arrivals By Purpose Of Visit
14.4.3 Total Inbound Tourism Expenditure By Category
14.4.4 Average International Tourist Expenditure By Category
14.5 Outbound Tourism Flows
14.5.1 International Departures By Region
14.5.2 International Departures By Purpose Of Visit
14.5.3 Number Of Overnight Stays
14.5.4 Total Outbound Tourism Expenditure By Category
14.5.5 Average Outbound Expenditure Per Resident By Category
14.6 Airlines
14.6.1 Seats Available
14.6.2 Seats Sold By Carrier Type – Business Travel
14.6.3 Seats Sold By Carrier Type – Leisure Travel
14.6.4 Load Factor By Carrier Type
14.6.5 Passenger Kilometers Available By Carrier Type
14.6.6 Revenue-generating Passenger Kilometers By Carrier Type
14.6.7 Revenue Per Passenger By Carrier Type
14.6.8 Total Revenue By Carrier Type
14.7 Hotels
14.7.1 Establishments By Hotel Category
14.7.2 Available Rooms By Hotel Category
14.7.3 Room Occupancy Rate By Hotel Category
Travel and Tourism in South Korea to 2017
8. 14.7.4 Room Nights Available By Hotel Category
14.7.5 Room Nights Occupied By Hotel Category
14.7.6 Average Revenue Per Available Room By Hotel Category
14.7.7 Revenue Per Occupied Room By Hotel Category
14.7.8 Total Revenue Per Available Room By Hotel Category
14.7.9 Total Revenue By Hotel Category And Customer Type
14.7.10 Guests By Hotel Category And Customer Type
14.8 Car Rentals
14.8.1 Market Value By Customer Type And Rental Location
14.8.2 Fleet Size
14.8.3 Rental Occasions And Days
14.8.4 Rental Length
14.8.5 Average Rental Length
14.8.6 Utilization Rate
14.8.7 Average Revenue Per Day
14.9 Travel Intermediaries
14.9.1 Market Value By Product Type
14.9.2 Online Revenues By Type Of Intermediary Or Provider
14.9.3 Online Revenues By Type Of Tourist
14.9.4 In-store Revenues By Type Of Intermediary
14.9.5 In-store Revenues By Type Of Tourist
14.9.6 Travel Agent Revenues From Domestic Tourism, By Sales Channel
14.9.7 Travel Agent Revenues From International Tourism By Sales Channel
14.9.8 Tour Operator Revenues From Domestic Tourism, By Sales Channel
14.9.9 Tour Operator Revenues From International Tourism, By Sales Channel
14.9.10 Other Intermediaries Revenues From Domestic Tourism, By Sales Channel
14.9.11 Other Intermediaries Revenues From International Tourism By Sales Channel
15 Appendix
15.1 What Is This Report About?
15.2 Definitions
15.3 Methodology
15.4 Contact Timetric
15.5 About Timetric
15.6 Timetric’s Services
15.7 Disclaimer
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Travel and Tourism in South Korea to 2017