Social Media Video Marketing Tips
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The document discusses how video has changed for social media compared to traditional video. It notes that technology has advanced, allowing museums to produce more short videos in-house to share on platforms like YouTube. While the format has changed, video still allows stories to be told and connects with viewers emotionally. It provides tips for creating effective videos, such as understanding the objective and focusing on informational or story-driven content. The document advises determining whether to produce videos in-house or hire a professional based on the goals and intended audience.
![Video for Social Media vs. Old School Video ,[object Object],[object Object],[object Object],[object Object],[object Object]](data:image/gif;base64,R0lGODlhAQABAIAAAAAAAP///yH5BAEAAAAALAAAAAABAAEAAAIBRAA7)
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Social Media Video Marketing Tips
- 1. Video for Social Media Presented by: Deborah Arnold Brown and Michael Schweisheimer Copyright 2011
- 16. Discussion How Have You Utilized Video for Social Media? Please Share Your Experiences
- 17. Contact Information www.pwpvideo.com [email_address] [email_address] http://pwpvideo.tumblr.com/ 215.848.0594
Notas del editor
- Debbie
- Debbie
- Michael
- Michael
- Michael- “ Who are you trying to reach” - Demographics - geography, age, education Summary - Use this messaging work as a touchstone throughout the production process.
- Debbie
- Michael Behind the Scenes is Mutter Museum Making Manuscripts/ Paul Getty Museum http://www.artbabble.org/video/getty-museum/making-manuscripts Indianapolis Museum of Art http://youtu.be/SyOPtSjAV7g Brooklyn Museum Video Contest- First Saturdays Playlist http://www.youtube.com/user/brooklynmuseum#p/c/A3F466080ECB2A31
- Michael American Wartime Museum DIY Oral History http://youtu.be/N8gRr_Dmvlg mid range Yad Vashem Holocaust Memorial- Higher production value a bit more documentary style http://youtu.be/MWJyjAYyF8E Even Higher production value. We can give examples of other types of museums that can do this kind of video and that from what we can find noth many are taking advantage of video oral history storytelling. http://www.nps.gov/featurecontent/ncr/linc/interactive/deploy/index.htm#/Gill_Lyons Docent Stories to recruit more volunteers
- Michael Refer to handout for peeps that want more information
- Debbie
- Michael
- Michael
- Michael Orphan Support Africa-Kristen Caldwell