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how to hone your instincts Here is Your Magic Content Wand

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how to hone your instincts + become foxier• Put down the content calendar, the Seth Godin book and any blog post that lists best practices.• Stop thinking of your audience as consumers. They aren’t sitting with index fingers hovering over the like button, eagerly awaiting your next witty post. It’s your job to earn their attention.• Get outside of your industry and your comfort area. Talk to strangers. Read books about stuff that has nothing to do with your work or industry.• Let go of fear. Don’t be afraid to fail. Embrace criticism. Lose control.• When you fall on your face, celebrate it. You just learned something. rinse and repeat until you are completely lost. then get drunk + write insane babble (don’t publish it online). read it sober. you may start to see an inkling...

Publicado en: Empresariales, Tecnología
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  • @suereale ha. True. Oops. (that's what I get for writing the presentation during the last leg of a big campaign!)
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