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5 How Google wants to All about Google

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How Google wants to compete with Facebook ?
In 2007, Google launched Opensocial : a series of multi platform API allowing
developers to create compatible applications with partnering social networks,
Ex : Slideshare application available on Linkedin and hi5




OpenSocial is not a Facebook competitor but a «meta-social network ».




Network Network
effects effects




Network effects
Google wants to become the « social data search engine » and to monetize
this data, leveraging network effects.

Facebook’s platform is limited, Google’s is the whole Web
..…….

December 2008 • Everything you always wanted to know about Google… • 11

Publicado en: Tecnología, Empresariales
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