The document discusses personal branding and provides tips for developing an effective personal brand. It begins by explaining why personal branding is important for being memorable, building reputation and trust, and gaining attention. It then provides advice on discovering your passion, brainstorming and researching your brand identity, creating a brand identity checklist, promoting your brand online using social networks and other channels, and a 5-step personal branding blueprint. The document concludes with top 10 online branding tips.

1. What Will Your
Personal Brand
Look Like?

2. Moon Loh – Mompreneur Coach
Founded
Mompreneur Asia since May 2009
Education
University of Abertay Dundee
Forte
Attraction Marketing
Personal Branding
Social Media & Social Networking
Social Blogging / Microblogging
Personal Blog – http://moonloh.com
Business Blog – http://mompreneurasia.com
Business Blog – http://myvemmaonline.com
Twitter – http://twitter.com/moonloh
Social Networking
Facebook – http://facebook.com/moonloh
Linkedin - http://sg.linkedin.com/in/moonloh
Social Media Sharing
Flickr Collection – http://www.flickr.com/photos/moonloh
Youtube Channel – http://youtube.com/coolestbabymoon
Slideshare - http://slideshare.net/moonloh

3. If You Don’t
Show Up In Google,
You Don’t Exist!

4. Today’s Topic:
 Why You Need To Brand Yourself
 Discover And Communicate Your Passion
 Brainstorm And Research Your Brand
 Creating Your Brand Identity – A Checklist
 Promote Your Brand – What You Should Do Online
 Branding With Social Networks – How To Brand
 5 Steps Personal Branding Blueprint
 Top 10 Online Branding Tips

5. Imagine..
What do Mike Dillard, Ewen Chia and Darren Rowse have in common?
Why You Need To Brand Yourself

6. They live their talents
and have became
successful leaders
Why You Need To Brand Yourself

7. Why I Need A
Brand?
Why You Need To Brand Yourself

8. Everyone
can be
successful
by becoming a
personal brand!
Why You Need To Brand Yourself

9. To Be Memorable
Why You Need To Brand Yourself

10. Reputation
Why You Need To Brand Yourself

11. Trust
Why You Need To Brand Yourself

12. Attention
Why You Need To Brand Yourself

13. Discover And
Communicate Your
Passion

14. Hard To Fake
Discover And Communicate Your Passion

15. Includes Mistake And Failure
Discover And Communicate Your Passion

16. Helping Others See It
Discover And Communicate Your Passion

17. Requires Work and Thought
Discover And Communicate Your Passion

18. Isn’t A “Me Too” Game
Discover And Communicate Your Passion

19. Brainstorm and
Research
Your Brand

20. Reserve Personal & Business Name
Brainstorm And Research Your Brand

21. Research Availability
Brainstorm And Research Your Brand

22. Creating Your
Brand Identity

23. Buy Your Own Domain
Creating Your Brand Identity – A Checklist

24. Write Your Purpose Statement
Creating Your Brand Identity – A Checklist

25. Images & Headshots
Creating Your Brand Identity – A Checklist

26. Creating A Logo
Creating Your Brand Identity – A Checklist

27. Short Bio & Elevator Pitch
Creating Your Brand Identity – A Checklist

28. Full Resume
Creating Your Brand Identity – A Checklist

29. Testimonials / References
Creating Your Brand Identity – A Checklist

30. Keywords & Area of Expertise
Creating Your Brand Identity – A Checklist

31. Blog Posts / Content
Creating Your Brand Identity – A Checklist

32. Industry News & Google Alerts
Creating Your Brand Identity – A Checklist

33. Promote Your
Brand Online

34. Social Networks
Promote Your Brand – What You Should Do Online

35. Online Business Cards
Promote Your Brand – What You Should Do Online

36. Online Resumes
Promote Your Brand – What You Should Do Online

37. Portfolios
Promote Your Brand – What You Should Do Online

38. Blog / Website
Promote Your Brand – What You Should Do Online

39. Email Campaigns
Promote Your Brand – What You Should Do Online

40. Branding With
Social Networks

41. Facebook
Branding With Social Networks – How To Brand

42. LinkedIn
Branding With Social Networks – How To Brand

43. Twitter
Branding With Social Networks – How To Brand

44. Youtube
Branding With Social Networks – How To Brand

45. Slideshare
Branding With Social Networks – How To Brand

46. 5 Steps Personal
Branding Blueprint

47. Step 1: Wordpress Blog As The Center
5 Steps Personal Branding Blueprint

48. Step 2: First Tier Core Social Media Websites
5 Steps Personal Branding Blueprint

49. Step 3: Second Tier Outposts Websites
5 Steps Personal Branding Blueprint

50. Step 4: Blog Content Syndication
5 Steps Personal Branding Blueprint

51. Step 5: Get Backlinks, Traffic & Build Brand
5 Steps Personal Branding Blueprint

52. Top 10 Online
Branding Tips

53. Step 1: Google Yourself
Top 10 Online Branding Tips

54. Step 2: Email Impeccably
Top 10 Online Branding Tips

55. Step 3: Online Profiles Rated PG
Top 10 Online Branding Tips

56. Step 4: Become Active User Of LinkedIn
Top 10 Online Branding Tips

57. Step 5: Tweet
Top 10 Online Branding Tips

58. Step 6: Bring Offline Relationships Online
Top 10 Online Branding Tips

59. Step 7: Share Your Professional Status
Top 10 Online Branding Tips

60. Step 8: Get Some Online Bylines
Top 10 Online Branding Tips

61. Step 9: Add Links To Your Email Signature
Top 10 Online Branding Tips

62. Step 10: Stay Diligent
Top 10 Online Branding Tips

63. Your Brand Is
What People Say
About You