1. The Social
Wisdom of
Wired Women
Around the
World

2. About this Project
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3. Why Randi Zuckerberg/Dot Complicated
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4. Why Randi Zuckerberg/Dot Complicated
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5. Methodology
S6.
 Foshan
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 Guangzhou ............
S6.
(FOR CHINA, ASK) In which city do you
 Hangzhou ............
 Beijing
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 Ji'nan
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 Changzhou  Kunming ............
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 Lanzhou
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 Chengdu
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 Chongqing  Luoyang
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 Maoming ............
 Datong
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 Mudanjiang ............
 Dongguan ..................................
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 Nanjing
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 Foshan
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 Shanghai ............
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 Guangzhou  Shantou
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 Hangzhou  Shenzhen ............
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 Ji'nan
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 Shijiazhuang ............
 Kunming do Suzhou
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(FOR CHINA, ASK) In which city  you live? [QT: SS]
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Lanzhou  Taiyuan
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 Beijing  ............................................................
 Tianjin
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 Luoyang
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 Changzhou ............................................................
Maoming  Wenzhou ............
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 Chengdu  ............................................................
 Wuhan
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 Chongqing ............................................................
Mudanjiang ..................................
 Wuxi
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 Datong  ............................................................
Nanjing
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 Xiamen
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 Dongguan  ............................................................
Shanghai
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 Xi'an
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 Foshan  ............................................................
Shantou  Yangzhou ............
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 Guangzhou ............................................................
 Shenzhen  Yichang
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 Hangzhou  ............................................................
Shijiazhuang ..................................
 Zhangjiakou ............
 Ji'nan
 ............................................................
Suzhou
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 Zhuhai
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 Kunming  ............................................................
 Other / Outside China
Taiyuan
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 Lanzhou  ............................................................
Tianjin
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S7.
(FOR CHINA, HIDDEN QU

6. What the Research Covers
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7. Who are Wired Women
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Growing Power Force

8. The Powers of Wired Women
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9. Learning 1: Going online has improved women’s lives…mostly
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10. Learning 1: Going online has improved women’s lives…mostly

11. Learning 1: Going online has improved women’s lives…mostly

12. Learning 2: While social media brings friends and family closer together,
it also draws new lines in personal relationships
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13. Learning 2: While social media brings friends and family closer together,
it also draws new lines in personal relationships

14. Learning 2: While social media brings friends and family closer together,
it also draws new lines in personal relationships

15. Learning 3: Wired women in China and Brazil are more accepting of
tablets and smartphones than women in the U.S. and U.K.
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16. Learning 3: Wired women in China and Brazil are more accepting of
tablets and smartphones than women in the U.S. and U.K.

17. Learning 3: Wired women in China and Brazil are more accepting of
tablets and smartphones than women in the U.S. and U.K.

18. Learning 4: Wired women around the world share concerns about the
misuse of technology and social media
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19. Learning 4: Wired women around the world share concerns about the
misuse of technology and social media

20. Learning 4: Wired women around the world share concerns about the
misuse of technology and social media

21. Learning 5: The relationship between wired women and social media
plays an important role in new consumerism across the globe
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22. Learning 5: The relationship between wired women and social media
plays an important role in new consumerism across the globe

23. Learning 5: The relationship between wired women and social media
plays an important role in new consumerism across the globe

24. The Signature Path to Purchase
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25. The Signature Path to Purchase

26. The Wisdom of Wired Women in Brazil
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27. The Wisdom of Wired Women in Brazil

28. The Wisdom of Wired Women in China
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29. The Wisdom of Wired Women in China

30. The Wisdom of Wired Women
in the United Kingdom
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31. The Wisdom of Wired Women
in the United Kingdom

32. The Wisdom of Wired Women
in the United States
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33. The Wisdom of Wired Women
in the United States

34. How you can engage your clients
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