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Taking Product Ownership To Next Level
- Nitin Ramrakhyani | Head of Products | TESCO
Image Source: -http://www.imagefully.com/wp-content/uploads/2015/06/Youre-Awesome-Stephen-Colbert-Graphic-Share-On-Facebook.jpg
Features = Benefits
Good User Story = Good Feature
Release = Value
Product Launch = Success
Adding Features = Improving Product
TRUE or FALSE?
What’s the difference?
Image Source: -http://http://vignette1.wikia.nocookie.net/telletubbies/images/2/20/Pic-character-po.jpg/revision/latest?cb=20120329215131,
https://upload.wikimedia.org/wikipedia/en/3/3d/Po_from_DreamWorks_Animation's_Kung_Fu_Panda.png
OR
PO
PO
Product Manager = Product Owner + X
OR
Product Owner = Product Manager + X
X = YOU. IT DEPENDS ON YOU.
#1. Start with a ‘Why’, always!
#2. Find the “real” problem
Image Source: -http://https://https://encrypted-tbn2.gstatic.com/images?q=tbn:ANd9GcTiPl9JEtHTslydkAefR947LHE6GBDqMRp2FgX1Dda0MJxQ4Mmg
Heard of “5 Why”?
Image Source: -https://encrypted-tbn1.gstatic.com/images?q=tbn:ANd9GcQtNuj6RJK7CbEMMGDQGScX5QIgWyDuz1WbYXOx1lGET6dRBP1JuA
#3. Have a clear vision
Image Source: -https://encrypted-tbn3.gstatic.com/images?q=tbn:ANd9GcTr8YC7a2gjEtGIAEe0v1rTU93tDUW94grJCzeddAlCFHfWVVPzKw
Image Source: -http://previews.123rf.com/images/iqoncept/iqoncept1405/iqoncept140500019/28029764-Vision-Strategy-Plan-and-Action-words-in-3d-letters-beside-a-person-thinking-Stock-
#4. Work Backwards
Image Source: -http://i.dailymail.co.uk/i/pix/2013/11/21/article-0-198E833000000578-990_634x399.jpg
Image Source: -://image.slidesharecdn.com/amazone-tailingjaipur-140414022750-phpapp02/95/go-online-with-amazon-and-grow-profitably-10-638.jpg?cb=1397456460p://
#5. “Drive” decisions based on “real” data
Image Source: : http://cdn.americanbanker.com/media/newspics/woman-graphs-ts-365.jpg
Image Source: :http://www.whymeasurethat.com/wp-content/uploads/2013/09/example-lean-analytics-cycle.png
#6. Know your turf “Really Well”
Customers
Domain
Product
Technology
Competitors
Image Source: http://www.tealturf.co.uk/cms/images/turf_installation_services_scroller.jpg
#7. Build, Measure, Learn ”faster”
Image Source: : https://speckyboy.com/2014/09/18/building-minimum-viable-products-spotify/
#7. Innovate & stay Creative
Image Source: : https://speckyboy.com/2014/09/18/building-minimum-viable-products-spotify/
Image Source: http://www.grisanik.com/static/images/47-MVP-cars.jpg:
#8. OPC(Organize, Prioritize & Communicate)
Image Source: : https://speckyboy.com/2014/09/18/building-minimum-viable-products-spotify/
#9. Attitude is the “Key”
Own the “Outcome”
Take Blame
Give Credit
Lead, without authority
Influence, with an open mid
Say “No” but explain/convince
Earn peer “Trust” & “Respect”
Love thy Team
Image Source: https://s-media-cache-ak0.pinimg.com/236x/ce/90/d0/ce90d0f386cb9c22333d137a6a2ca294.jpg:
#10. Never fail to “Learn”
Image Source: :http://kontent.co.in/wp-content/uploads/2015/09/Languages.jpg
And don’t forget to have FUN!
Image Source: :http://i.imgur.com/4Ev4dPs.gif
Thank you!Image Source: : http://d33wubrfki0l68.cloudfront.net/09a56d7722727ebcf92fa872b37e349471bbad7b/d64bd/images/articles/keep-calm-and-ship-it-09a56d77.png

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