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• According to the American Marketing
Association as "the activity, set of institutions,
and processes for creating, communicating,
delivering, and exchanging offerings that have
value for customers, clients, partners, and
society at large".
Marketing
Creating
Informing
Distributing
Price
BUYERS
MARKETING IS MATCHING
WHAT
WHAT
THEY
YOU
PROVIDE
WANT

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Marketing: Matching What You Provide to What Buyers Want