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License Mobility
    Stephen Parker
    Head of Cloud Strategy, NewLease




                                  Knocking down the
                                   barriers to Cloud
                                       Success
16/02/2012            © 2012 NewLease Pty Ltd   1
Dan Pink - Motivation

             •   http://www.youtube.com/watch?v=u6XAPnuFjJc




                      •Purpose
                      •Autonomy
                      •Mastery
16/02/2012                   © 2012 NewLease Pty Ltd          2
The Barriers
             Vendors            Marketplace      Partner




16/02/2012             © 2012 NewLease Pty Ltd    3
License Mobility – Why?
• Microsoft “bet the business” commitment to Cloud
• Their asset is the hybrid story
• A double dip gap between VL and SPLA
• Even with forward estimates 85/15 licence split for
  (On-prem/Cloud)
• Need to unlock on-prem (existing & future) licence
  investments
• Align SPLA with MS hosted licensing



16/02/2012        © 2012 NewLease Pty Ltd   4
Licence Landscape
  Software

                 $AUD 1,622m             $AUD 70m          $AUD 304m
                  CAGR 5.3%             CAGR 31.3%          CAGR 15%

  Platform
                 $AUD 1,445m             $AUD 121m    $AUD 128m
                   A$4.417Bn                     A$774Mn
                  CAGR 7.5%               CAGR 58%     CAGR 36%

Infrastructure
                 $AUD 1,350m              $AUD 97m         $AUD 54m
                  CAGR 6.2%               CAGR 44%         CAGR 30%
                  ON PREMISES                 HOSTED         PUBLIC
  16/02/2012            © 2012 NewLease Pty Ltd        5
Licence Mobility – What?




16/02/2012   © 2012 NewLease Pty Ltd   6
Licence Mobility – What?               Note: Customer maintains applicable Client
                                       Access Licenses (CALs) when deploying
                                       workloads through License Mobility




16/02/2012   © 2012 NewLease Pty Ltd              7
License Mobility – What?
Assign VL server licenses to run
instances on shared hardware in
the cloud*; instance not shared




16/02/2012                         © 2012 NewLease Pty Ltd   8
Outsource Example


                     Exchange,
  Exchange,         Sharepoint,
                    Lync, CRM            Business
 Sharepoint,
                                      Productivity SKU
    Lync,
                                          (SPLA)
    CRM




                    Core Infrastructure Suite (SPLA)
ISV Example


                  Solution +
                  Customers
Solution using   Sharepoint &       Multi tennant
  CRM and          CRM VL           ISV offering
 Sharepoint                            (SPLA)




                 Core Infrastructure Suite (SPLA)
License Mobility – The Opportunity




16/02/2012   © 2012 NewLease Pty Ltd   11
If you remember nothing else

  • Talk to your customers
  • Vendors are knocking down barriers
  • Use Commitment & Creativity for yours
  • License Mobility changes the sphere of
    licensing influence
  • Don’t need to convert everyone & everything
                    “The future has already arrived. It's just not evenly
                    distributed yet..”
                                        William Gibson (US Writer, b. 1948)



               © 2012 NewLease Pte
Stephen Parker
• Head of Cloud Strategy, NewLease
• +61 424 321748
• stephen.parker@newlease.com.au

• Blog: http://newleaserelease.wordpress.com




                © 2012 NewLease Pte

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Microsoft License Mobility

  • 1. License Mobility Stephen Parker Head of Cloud Strategy, NewLease Knocking down the barriers to Cloud Success 16/02/2012 © 2012 NewLease Pty Ltd 1
  • 2. Dan Pink - Motivation • http://www.youtube.com/watch?v=u6XAPnuFjJc •Purpose •Autonomy •Mastery 16/02/2012 © 2012 NewLease Pty Ltd 2
  • 3. The Barriers Vendors Marketplace Partner 16/02/2012 © 2012 NewLease Pty Ltd 3
  • 4. License Mobility – Why? • Microsoft “bet the business” commitment to Cloud • Their asset is the hybrid story • A double dip gap between VL and SPLA • Even with forward estimates 85/15 licence split for (On-prem/Cloud) • Need to unlock on-prem (existing & future) licence investments • Align SPLA with MS hosted licensing 16/02/2012 © 2012 NewLease Pty Ltd 4
  • 5. Licence Landscape Software $AUD 1,622m $AUD 70m $AUD 304m CAGR 5.3% CAGR 31.3% CAGR 15% Platform $AUD 1,445m $AUD 121m $AUD 128m A$4.417Bn A$774Mn CAGR 7.5% CAGR 58% CAGR 36% Infrastructure $AUD 1,350m $AUD 97m $AUD 54m CAGR 6.2% CAGR 44% CAGR 30% ON PREMISES HOSTED PUBLIC 16/02/2012 © 2012 NewLease Pty Ltd 5
  • 6. Licence Mobility – What? 16/02/2012 © 2012 NewLease Pty Ltd 6
  • 7. Licence Mobility – What? Note: Customer maintains applicable Client Access Licenses (CALs) when deploying workloads through License Mobility 16/02/2012 © 2012 NewLease Pty Ltd 7
  • 8. License Mobility – What? Assign VL server licenses to run instances on shared hardware in the cloud*; instance not shared 16/02/2012 © 2012 NewLease Pty Ltd 8
  • 9. Outsource Example Exchange, Exchange, Sharepoint, Lync, CRM Business Sharepoint, Productivity SKU Lync, (SPLA) CRM Core Infrastructure Suite (SPLA)
  • 10. ISV Example Solution + Customers Solution using Sharepoint & Multi tennant CRM and CRM VL ISV offering Sharepoint (SPLA) Core Infrastructure Suite (SPLA)
  • 11. License Mobility – The Opportunity 16/02/2012 © 2012 NewLease Pty Ltd 11
  • 12. If you remember nothing else • Talk to your customers • Vendors are knocking down barriers • Use Commitment & Creativity for yours • License Mobility changes the sphere of licensing influence • Don’t need to convert everyone & everything “The future has already arrived. It's just not evenly distributed yet..” William Gibson (US Writer, b. 1948) © 2012 NewLease Pte
  • 13. Stephen Parker • Head of Cloud Strategy, NewLease • +61 424 321748 • stephen.parker@newlease.com.au • Blog: http://newleaserelease.wordpress.com © 2012 NewLease Pte

Notas del editor

  1. Key Themes:These are the key takeaways for you today on License Mobility Customers assign instances of their existing VL server licenses to run in a shared datacenter. The instance is dedicated to the customer.There is no extra cost for the customer to exercise this new flexibility: it is a Software Assurance Benefit, there are no new CALs or Mobility fees. The server license with SA in purchased regularly through the end-customer’s VL agreement, and the CALs are also purchased under that agreement (same CALs as before, only now used to access the server instance in the cloud)Available in the July 2011 in the Software Assurance benefits sectionLicense mobility is a right extended to the end-customer No amendments to end-customer VL agreements are required; the PUR conveys the new benefit.SPLA Updates? No changes required in SPLA to allow for onboarding mobility workloads. Although you will see in the coming slides that we are improving the SPLA offerings with upcoming changes to the SAL for SA offering and a new Core Infrastructure Suite, which are “better together” offerings but not requirements of License Mobility.What products are eligible for license mobility?Refer to the PUR in July for the full list. In general terms, all product categories that have rights today for “mobility within the datacenter” will have extended mobility rights to the cloudWindows Server is not mobile: the Service Provider licenses its datacenter for the OS and the end-customer consumes it as IaaS when moving  over their server workloads to the partner's datacenter. The partner licenses the infrastructure in a much more cost efficient way: one single infrastructure, shared hardware, and a single low price point regardless of what type of workload runs on that infrastructure (no longer a distinction between outsourcing or non-outsourcing)