The magazine advert uses similar text style and imagery as the album cover to give consumers a sense of the album's style. It features the album cover's focal image to easily identify the album. Popular song titles are included to generate excitement for fans of those songs and suggest they will enjoy the full album. Text boldly states the album is currently available for purchase to encourage immediate buying.
1. MAGAZINE ADVERT: ONLY BY THE NIGHT
Style of text is the same
with the album's cover -
this continues the feel of
the album so consumers get
a hint as to what the album
will be like if they choose
to buy it.
The same picture as the
one featured on the front
cover of the album is the
focal point so readers can
identify the album in shops
easily
The names of already
popular songs from the
album are included on the
poster to build excitement.
If the magazine reader is a
fan of these hit songs, they
will most likely enjoy the
rest of the album.
'OUT NOW' boldly written in
red to build excitement as
the album is currently
available for purchase. The
reader does not have to
wait for it to come out and
so can buy it immediately.
'Play.com' logo promotes
the online shop and
encourages consumers to
buy the album from there
2. MAGAZINE ADVERT: THE DEFAMATION OF
STRICKLAND BANKS
Other than the name of the
artist, the only thing in red
is the fact that the album
is already a multi-platinum
selling album. This shows
that it is highly popular and
encourages the reader to
see why for themselves.
Four star ratings by
nationally respected
newspapers and magazines
ensures that readers trust
that this album is of high
quality. Therefore, they
would feel compelled to
buy the album
The use of a black, white
and red theme that follows
that of the album cover
suggests that it will have a
classic feel
The image of Plan B holding
an olden style microphone
suggests a vintage mood to
the album.
The actual album cover is
shown in the corner so it
can easily be identified in
shops
3. MAGAZINE ADVERT: WHO YOU ARE
The heavy use of black
suggests a dark subject
matter and edgy sound.
Jessie J's facial expression
supports this suggestion as
she is glaring at the camera.
Gold writing suggests
luxury and glamour which
could hint that the music in
the album is of high
quality.
Using the album cover's
image as the focal point of
the advert means it will
catch consumers' eyes in
shops
Highlighting the fact that
this is Jessie J's debut
album creates excitement
as readers would not know
what to expect from her;
she is new and original.
Mentioning the fact that
Jessie J already has an
internationally successful
song makes readers more
willing to buy her album as
they can trust that she is
talented.
Her website is also included
so readers can learn more
about Jessie J if they wish
to do so.