PP301Chapter 1 Export Import Documentation . Polytechnic syllabus for International Business

2. DEFINING EXPORT & IMPORT BUSINESS
EXPORT
Is sending goods out of
your country
Example : Sell Malaysia
product to other country
such as Saudi Arabia
IMPORT
Is bringing goods into
your country
Example : Buy US
product to our country,
Malaysia

3. EXPORTING
DIRECT EXPORTING
Is a business
activity occurring
between an
exporter and an
importer without
the intervention of a
third party
DIRECT EXPORTING
Is simpler than
direct exporting. It
involves exporting
goods through
various
intermediaries in the
producer’s country

4. ENVIRONMENT IN EXPORT & IMPORT
INTERNAL FORCES The firm can control or factors that are
within the control. These include things
such as availability of capital, finances,
raw materials, personnel, production and
marketing capabilities
EXTERNAL FORCES The ones firm can’t control. These
includes economic and socioeconomic,
geography and natural resources, politic
and legal condition, culture and financial
condition

5. IMPORTANCE IN EXPORT & IMPORT
To introduce the country in the world
To expand sales and market
To acquire resources
To have diplomatic collaboration

6. FACTOR NEEDED IN EXPORT & IMPORT
ACTIVITY
Close location to the country may
reduce the risk of controllable
Convenience of effective
communication and facilities
Know the business partner’s
background
Impact of the image of business
partner at international level

7. CONTRIBUTION OF EXPORT & IMPORT
ACTIVITY
Increasing national income
Improving the national standard of
living
Increasing the foreign currency
exchange & stabilize RM
Transferring technology

8. THE END