Check out my 2013 Tips on LinkedIn http://www.linkedin.com/today/post/article/20130123154951-476244-4-powerful-social-media-shortcuts-that-will-surprise-you?trk=mp-author-card
Feedback is always welcome!
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
My 2013 Social Media Tips
1. Want to Become your Company’s Social Media Superhero?
Learn #1 Social CIO 2013 Social Media Tips!!
69
Oliver Bussmann
Global CIO, SAP
http://oliverbussmann.com/
www.sap.com/CIO
twitter.com/SAPCIO
2. My 2013 Drivers for Social Collaboration
INFLUENCE
REACH FOLLOW
ENGAGE
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3. My 2013 Social Media Tip #1
Strategy #1: Find your right community and
set up a personal homepage for all
your social media channels
• Find your right community (use Google)
• Set up your free personal homepage with all
of your social media links for folks to find you!
• Example: My homepage
www.oliverbussmann.com is using the
about.me service which links multiple online
identities, relevant external sites, and popular
social networking websites.
This is my homepage!
4. My 2013 Social Media Tip #2
Strategy #2: Scan, bookmark 200 headlines
and share them in 15 minutes a day
• Scan headlines of over 60 sources of blogs,
news feeds with the mobile app called
PULSE.
• Look for posts that would be relevant to my
target audience
• Bookmark those with INSTAPAPER and
share them on Twitter/Facebook/
LinkedIn/Google+
5. My 2013 Social Media Tip #3
Strategy #3: Focus on your social media
profiles and deepen your connections
• Update your profiles to be on the cutting
edge of your field and on top of social
media.
• Consider starting a blog to expand your
voice in the social media ecosystem
• Visualize your Bio with Vizify which
creates a series of interactive infographics
that show the best of you based on your
social media sites e.g.,
www.vizify.com/oliverbussmann
6. My 2013 Social Media Tip #4
Strategy #4: Manage your social brand as a
thought leader
1. Become a trusted brand and thought leader
2. Google yourself
3. Manage and track your social profile with
BrandYourself www.brandyourself.com to
make sure search engines find and rank your
most relevant results at the top, improving
your personal brand.
7. What are some of your
2013 Social Media Tips?
Join me at the links below to discuss!
http://oliverbussmann.com/
www.sap.com/CIO
twitter.com/SAPCIO
http://www.linkedin.com/in/oliverbussmann
http://www.vizify.com/oliverbussmann
http://www.youtube.com/user/oliverbussmann
http://www.slideshare.net/obussmann/
https://plus.google.com/111815668471174114596/posts