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Copyright © Institut Lean France 2011
Kaizen spirit in design work
Dr Michael Ballé
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Kaizen spirit in design work
Dr. Michael Ballé
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
The lean perspective
• If you focus on producing value for your
customers and engaging your people in
eliminating waste
• Sales will go up
• Profit and cash will increase sustainably
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Lean is built on mutual trust
• Trust from customers that your products will give
them complete satisfaction, reliably at a good
price
• Trust from employees that they will work in a
safe and stable environment, where they have an
input on running and designing the workplace
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
LEAN = KAIZEN + RESPECT
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
KAIZEN = Improving our own
work step-by-step to
better understand
technical processes
and make smarter
decisions
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
RESPECT = Taking into account
people’s opinions and
supporting them to
succeed in their own
work and in working
with others in the
value chain
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Kaizen is eliminating waste
Waste is all the unnecessary cost created
by our wrong ideas and wrong decisions
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Design work generates waste
CUSTOMERS: Added cost for customers when the
product doesn’t solve their problem
completely or when they have to
compensate, fix and maintain it
MANUFACTURING: Added cost to the manufacturing process
in terms of Bought Out Parts (weight and
supply chain), oversized investment to
realize the product and unnecessary labor
because too difficult to assemble
ENGINEERING: Misunderstandings that generate conflict,
long feed-back loops and reworks,
unsolved problems that pop up right at
start of production and, in the end,
technical solutions that don’t satisfy
customers or manufacturing
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
CUSTOMERS
Ahh!
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
CUSTOMERS
GRR!
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
MANUFACTURING
• Too many expensive
parts
• Too many difficult
operations
• Over-complex, over-
sensitive technical
processes
• Over-complex flow
• Over-complex supply
chain
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
13
ENGINEERING
Poorly
understood
customer usage
Technical solutions not
taking account other
aspects of the
product/process
Tools and
protoypes ignore
full speed
production
constraints
Detailed solutions
reinventing the
wheel and
untested
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Lean design strategy
From:
Concept Design Rework
To:
Concept Design Rework
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
15
SOP
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Sure, but HOW?
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
JOB = WORK + KAIZEN
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Kaizen gets people thinking
About the waste THEY create
because of their technical
choices
About what to challenge and
what NOT (standards)
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Looking for waste
I learn to analyze
my own work in
detail
To better
understand the
waste I generate
for others
Root cause
about my work
Root cause
problem solving
teaches me to
think deeply
about my work
And to better
work with others
to solve design
problems
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Kaizen tools
• Kaizen tools are
analytical tools to help
recognize waste
• Summarize problems
as gaps to standards
• Investigate the root
cause
• And study our
countermeasures
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Four phases
CUSTOMER
CONCEPT
SET-BASED
CONCURRENT
ENGINEERING
DETAILED
DESIGN
WITH
STANDARDS
LEAN
PROTOTYPING
AND
TOOLING
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Takt time
What is the product
takt time? The
innovation takt time?
Where do we want to
take the product?
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Concept paper
How well do we
understand our
customers?
They want YET:
Light Strong
Fast Quiet
Many features Handy
Our target customers want
to solve their -----
problems:
What will be our key
technical and
organizational challenges?
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Tear down
How well do we
understand our
competitors?
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Target cost
Can we sell at market
cost and make a
profit?
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Set based concurrent engineering
Exploring the design
space on critical
issues to avoid
endless feed-back
loops
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Design standards
Standards are what
we KNOW about:
• Architecture
• Interfaces
• Parts
• Technical processes
• Design
28
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Slow build
Assembling the
product part by part
to look for kaizen
opportunities
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Production preparation
How will the cell
work for operators
and flow of
components?
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
A3 problem solving
Have we thought this
through?
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Kaizen always produces greater insight
KAIZEN:
Visualizing problems
Formulating the problem
Seeking root cause
Studying
countermeasures
ORGANIZATIONAL
CAPABILITY:
Chief engineer
Autonomous design teams
Design standards
Managers are teachers
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
A leadership paradigm shift
People make great designs, not systems
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
A managerial revolution
MANAGERS = TEACHERS
© Copyright Institut Lean France. Textes et illustrations tous droits réservés
Challenge, open mind, teamwork
Page : 35
Broadening leadership skills
Deep rooted expertise
Copyright © Institut Lean France 2011
www.lean-it-summit.com

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"Kaizen spirit in Design work" by Michael Ballé

  • 1. Copyright © Institut Lean France 2011 Kaizen spirit in design work Dr Michael Ballé
  • 2. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Kaizen spirit in design work Dr. Michael Ballé
  • 3. © Copyright Institut Lean France. Textes et illustrations tous droits réservés The lean perspective • If you focus on producing value for your customers and engaging your people in eliminating waste • Sales will go up • Profit and cash will increase sustainably
  • 4. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Lean is built on mutual trust • Trust from customers that your products will give them complete satisfaction, reliably at a good price • Trust from employees that they will work in a safe and stable environment, where they have an input on running and designing the workplace
  • 5. © Copyright Institut Lean France. Textes et illustrations tous droits réservés LEAN = KAIZEN + RESPECT
  • 6. © Copyright Institut Lean France. Textes et illustrations tous droits réservés KAIZEN = Improving our own work step-by-step to better understand technical processes and make smarter decisions
  • 7. © Copyright Institut Lean France. Textes et illustrations tous droits réservés RESPECT = Taking into account people’s opinions and supporting them to succeed in their own work and in working with others in the value chain
  • 8. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Kaizen is eliminating waste Waste is all the unnecessary cost created by our wrong ideas and wrong decisions
  • 9. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Design work generates waste CUSTOMERS: Added cost for customers when the product doesn’t solve their problem completely or when they have to compensate, fix and maintain it MANUFACTURING: Added cost to the manufacturing process in terms of Bought Out Parts (weight and supply chain), oversized investment to realize the product and unnecessary labor because too difficult to assemble ENGINEERING: Misunderstandings that generate conflict, long feed-back loops and reworks, unsolved problems that pop up right at start of production and, in the end, technical solutions that don’t satisfy customers or manufacturing
  • 10. © Copyright Institut Lean France. Textes et illustrations tous droits réservés CUSTOMERS Ahh!
  • 11. © Copyright Institut Lean France. Textes et illustrations tous droits réservés CUSTOMERS GRR!
  • 12. © Copyright Institut Lean France. Textes et illustrations tous droits réservés MANUFACTURING • Too many expensive parts • Too many difficult operations • Over-complex, over- sensitive technical processes • Over-complex flow • Over-complex supply chain
  • 13. © Copyright Institut Lean France. Textes et illustrations tous droits réservés 13 ENGINEERING Poorly understood customer usage Technical solutions not taking account other aspects of the product/process Tools and protoypes ignore full speed production constraints Detailed solutions reinventing the wheel and untested
  • 14. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Lean design strategy From: Concept Design Rework To: Concept Design Rework
  • 15. © Copyright Institut Lean France. Textes et illustrations tous droits réservés 15 SOP
  • 16. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Sure, but HOW?
  • 17. © Copyright Institut Lean France. Textes et illustrations tous droits réservés JOB = WORK + KAIZEN
  • 18. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Kaizen gets people thinking About the waste THEY create because of their technical choices About what to challenge and what NOT (standards)
  • 19. © Copyright Institut Lean France. Textes et illustrations tous droits réservés
  • 20. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Looking for waste I learn to analyze my own work in detail To better understand the waste I generate for others Root cause about my work Root cause problem solving teaches me to think deeply about my work And to better work with others to solve design problems
  • 21. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Kaizen tools • Kaizen tools are analytical tools to help recognize waste • Summarize problems as gaps to standards • Investigate the root cause • And study our countermeasures
  • 22. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Four phases CUSTOMER CONCEPT SET-BASED CONCURRENT ENGINEERING DETAILED DESIGN WITH STANDARDS LEAN PROTOTYPING AND TOOLING
  • 23. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Takt time What is the product takt time? The innovation takt time? Where do we want to take the product?
  • 24. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Concept paper How well do we understand our customers? They want YET: Light Strong Fast Quiet Many features Handy Our target customers want to solve their ----- problems: What will be our key technical and organizational challenges?
  • 25. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Tear down How well do we understand our competitors?
  • 26. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Target cost Can we sell at market cost and make a profit?
  • 27. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Set based concurrent engineering Exploring the design space on critical issues to avoid endless feed-back loops
  • 28. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Design standards Standards are what we KNOW about: • Architecture • Interfaces • Parts • Technical processes • Design 28
  • 29. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Slow build Assembling the product part by part to look for kaizen opportunities
  • 30. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Production preparation How will the cell work for operators and flow of components?
  • 31. © Copyright Institut Lean France. Textes et illustrations tous droits réservés A3 problem solving Have we thought this through?
  • 32. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Kaizen always produces greater insight KAIZEN: Visualizing problems Formulating the problem Seeking root cause Studying countermeasures ORGANIZATIONAL CAPABILITY: Chief engineer Autonomous design teams Design standards Managers are teachers
  • 33. © Copyright Institut Lean France. Textes et illustrations tous droits réservés A leadership paradigm shift People make great designs, not systems
  • 34. © Copyright Institut Lean France. Textes et illustrations tous droits réservés A managerial revolution MANAGERS = TEACHERS
  • 35. © Copyright Institut Lean France. Textes et illustrations tous droits réservés Challenge, open mind, teamwork Page : 35 Broadening leadership skills Deep rooted expertise
  • 36. Copyright © Institut Lean France 2011 www.lean-it-summit.com