Llewellyn Wells at Opportunity Green 2009

1. magine a world visioning a sustainable future.
crea ng ac on today.
Opportunity Green - Los Angeles, November 8, 2009

2. magine a world visioning a sustainable future.
crea ng ac on today.
• Moderator: Llewellyn Wells, VP of Outreach, Rocky Mountain Institute
• Panelists: Clark Kellogg, Partner - Creative Invention; Alexendar
McDonald, NASA/Carnegie Mellon University; Dave Muyres, Futurama
2.0 - Mobolizing America’s Transportation Revolution

3. October 22, 2009
Fewer Americans See Solid Evidence of Global Warming
Modest Support for "Cap and Trade" Policy

4. How do you connect to this overload of information?
CO2 Concentrations Global average temperatures
Potential change in Disappearing Glaciers
Sea-level rise
precipitation

5. How do you connect to this overload of information?
Global average temperatures
Potential change in Disappearing Glaciers
Sea-level rise
precipitation

6. How do you connect to this overload of information?
Potential change in Disappearing Glaciers
Sea-level rise
precipitation

7. How do you connect to this overload of information?
Potential change in Disappearing Glaciers
precipitation

8. How do you connect to this overload of information?
Disappearing Glaciers

9. How do you connect to this overload of information?

10. Do these visions of impeding doom move you to action?

11. Do these visions of impeding doom move you to action?

12. How do these images make you feel? Do they
make you feel part of something?

13. And if those value based images move you,
how does that then lead to action or change?

15. The business-led plan transition from coal, oil, and natural gas
to efficiency and renewable energy

16. As humans, are we most effectively
moved by Fear?

17. As humans, are we most effectively
moved by Fear?

18. Or are we moved by Empathy around
shared values?

19. Or are we moved by Empathy around
shared values?

20. Or are we best moved by a positive
vision of the Future?

21. Or are we best moved by a positive
vision of the Future?

22. What other visions of a positive future
currently exist?

23. What other visions of a positive future
currently exist?

24. What other visions of a positive future
currently exist?

25. What other visions of a positive future
currently exist?

26. Fear = Initial fight or flee reaction. Then tend to seek protection in
the status quo.
STASIS

27. Values = Initial emotion of connection and belonging. Then desire to be
within community.
CONNECTION

28. Vision = Initially creates inspiration. Then a desire to be part of the
solution.
MOVEMENT

30. It’s time to
© 2008 Alliance for Climate Protection
Get Real
Some people say the answer to our energy future lies in the past. They want to burn more oil and
more dirty coal. Problem with that is it burns carbon, and carbon gases are killing God’s green earth.
There’s a better way — wind, sun, a new energy grid. Imagine plugging your pick-up in and driving
around hell’s half acre on clean energy made right here in America. The boys in Tehran might not
like it. But in Tucson — and across the US — it just makes sense.
100% clean electricity within 10 years

32. Future We Want
a positive vision for solving climate change.
sustainable green connected innovative livable transit oriented walkable

38. “A revolution is coming--a revolution which will be peaceful if we
are wise enough; compassionate if we care enough; successful if we
are fortunate enough. But a revolution is coming whether we will it
or not. We can affect its character; we cannot alter its inevitability.”
-Senator Robert F. Kennedy, Jr.
magine a world
visioning a sustainable future.
crea ng ac on today.
www.rmi.org
www.imagineaworldproject.com
www.collectiveinvention.com
www.OnGoingTransportation.com