1. Coverage Report
Spice Labs registers over 10 million app downloads
on BlackBerry App World
Thursday, April 14, 2010

2. Press Release
Spice Labs hits a milestone
~Registers over 10 million application downloads on BlackBerry App World~
Mumbai, India, April 13, 2011: Spice Labs, a leading mobile application company from
India today announced that its portfolio of mobile applications has crossed the 10
million mark in cumulative downloads of its applications on BlackBerry App World™.
Spice Labs apps portfolio on BlackBerry App World includes applications in the category
of Casual games and Kids learning.
Dr. Abhinav Mathur CEO Spice Labs said, “Our success on BlackBerry App World has
proven that our early bet on the Mobile Application has space paid off well. We now
look forward to scale up and further capitalize on our strengths. We are pleased with
RIMs commitment to the consumer space and they are a key partner for us in delivering
a wide variety of applications to our consumers.”
Spice Labs has been continuously working on innovative service offerings to its
customers in the mobile services domain with a focus on the Mobile Internet, since its
inception in 2007. Spice Labs attributes its success on BlackBerry App World to its focus
on relevant content, simple design, friction free user experiences and integrating user
feedback into products.
Commenting on the achievement Samir Gulve, Joint Managing Director, Spice Mobility
said "We are delighted to be the first Indian company to achieve this milestone within
BlackBerry App World and are thankful to RIM for the tremendous support they have
provided along the way. This achievement is a validation of our team's conviction and a
testimony to the fact that one can develop Mobile applications for global audiences
from India."
For more information on the Spice Lab's applications for BlackBerry smart phones,
please visit: http://appworld.BlackBerry.com/webstore/vendor/2004
About Spice Labs: ( www.spicelabs.in )
Spice Labs is a global technology product company in the Mobile Internet and Application Development
space, bringing in a revolution in the mobile communications arena. The company is promoted by Spice
Mobility – An Indian conglomerate with ventures in Mobile Applications, Mobile Phones, Mobile Retail,
Onshore BPO, Mobile VAS, IT Systems Integration, Entertainment and Retail Real Estate. Spice Labs
intends to empower the global mobile society, and we cherish our vision and value the opportunity it
provides us to meaningfully effect the largest market ever. The people who work to push Spice Labs to the
apex have strong technology background along with an unswerving understanding of the Telecom space,
global and Indian. For more information visit www.spicelabs.in
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