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Next Generation Learning
and Trends
Onsite Presentation for MACPA / Business Learning Institute




Julie Duda
June 27, 2012



  Copyright © 2012 Bersin & Associates. All rights reserved.
Objectives for Today
 Review the challenges facing learning
  organizations today and the resulting evolution of
  learning strategies.
 Discuss new approaches for development.
 Describe how measurement and evaluation of
  learning is changing.
 Summarize the changes need to become a high-
  impact learning organization.



                             Copyright © 2012 Bersin & Associates. All rights reserved.   Page 2
What is Training? Myth vs. Reality
           WHO ADDRESSES
           THIS OTHER STUFF?


      All Learning Needs
                                                Traditional
                                                    Role
                                                 “training”

                   Copyright © 2012 Bersin & Associates. All rights reserved.   Page 3
Copyright © 2012 Bersin & Associates. All rights reserved.   Page 4
Do You Remember 2000?


How did L&D work in your
 organization?
What were the big challenges?
What kept your org up at night?
                   Copyright © 2012 Bersin & Associates. All rights reserved.   Page 5
When did the World Change?                                                      Workplace
                                                                            750 million people on
The Mobile, Borderless Workplace                                                 Facebook
                                                                            130 million people on
                                                                                  LinkedIn
                                      Peer
                                                                          1.3 billion mobile phones
         Candidate
                                                                         1.4 million iPads
                                                                Customer
     Manager                       Employee                             45% of workers are
                                                                           “contingent”

                                               Partner                     75% of workers mobile
           Mentor
                                                                            Consumer-ization of
                                                                            Business Technology
                                                                                        Contractor




                                              Copyright © 2012 Bersin & Associates. All rights reserved.   Page 6
2012 Business Environment
Innovation, globalization, cost containment


              What Are Your Organization’s Top Business Challenges for 2012?




 © Bersin & Associates, Corporate TalentWatch®
 Research, Senior HR and Business Executives,                 ■ Dec. 2011               ■   May 2011
 1/2010




                                                 Copyright © 2012 Bersin & Associates. All rights reserved.   Page 7
Today’s Talent Challenges
                Disruptive
  Changing                               Free Agent                          Too Many
               Specialization
Demographics                              Economy                           Candidates




                                Copyright © 2012 Bersin & Associates. All rights reserved.   Page 8
#1 Risk
   Loss of Customers


   #2 Risk
   Talent and Skill
   Shortages




Copyright © 2012 Bersin & Associates. All rights reserved.   Page 9
The Ill-Prepared US Workforce
 Only 32% of college graduates
  have “excellent” skills to enter
  the workforce
 Only 16% of high school
  graduates have such skills.
  Missing are:
    •   Professionalism/work ethic
    •   Creativity and Innovation
    •   Lifelong learning/self-direction
    •   Critical thinking/problem solving

 Only 18% of workforce training
  programs raise skills from
  “deficient” to “adequate”




                                            Copyright © 2012 Bersin & Associates. All rights reserved.   Page 10
Why L&D?
In 2011…




           Copyright © 2012 Bersin & Associates. All rights reserved.   Page 11
Top 2011 L&D Challenges




                 Copyright © 2012 Bersin & Associates. All rights reserved.   Page 12
By 2011 HILOs Contribute to Org
Performance in 3 Ways

 Skills and             Talent /                              Learning
Competency             Capability                              Culture
Development           Development                            Development




      Increasingly, talent needs drive learning programs.


                                   Copyright © 2011 Bersin & Associates. All rights reserved.   Page 13
A Traditional Approach
                                                      Some attention
                                                       given to before
                                                       and after…
                                                      Primary
                                                       emphasis and
                                                       most resources
Before     Intervention            After               given to
                                                       intervention;
                                                      Training
                                                       function has
                                                       little to no
         The Learning Function’s                       ownership for
              Responsibility
                                                       the rest.

                                   Copyright © 2012 Bersin & Associates. All rights reserved.   Page 14
How Real Corporate Learning Occurs
                                 We need to optimize this
                                                                         Information in
                                                                           Support of
                                                                           Work, 20%
             Coaching On
             the Job, 70%
                                                                                                                  Not
                                                                                                                  just
                                                                                                                  this




                                                                      Formal
                                                                   Training, 10%
Bersin & Associates Research
High Impact Learning Organization 2008


                                                            Copyright © 2012 Bersin & Associates. All rights reserved.   Page 15
Learning - Where are we headed?




                 Copyright © 2012 Bersin & Associates. All rights reserved.   Page 16
A New Role for L&D
The “Enabler and Facilitator” of Learning




     Traditional                   Modern
                              Copyright © 2012 Bersin & Associates. All rights reserved.   Page 17
Need for Informal Learning
 Which learning approaches drive the greatest business value
                    in your organization?




                                                     72% of companies believe
                                                        their most valuable
                                                       learning approaches
                                                       are informal, yet only
                                                         30% of resources
                                                         are focused here



                                 Copyright © 2012 Bersin & Associates. All rights reserved.   Page 18
A Continuous Learning Approach




     Learning Environments




                             Copyright © 2012 Bersin & Associates. All rights reserved.   Page 19
The Continuous Learning Model

Expert                           Continuous Learning
                              Career       Communities
                            Curriculum      of Practice                   Social
                Coaching                                                Networking
                Mentoring


         E-learning                                                              Mobile
          courses                                                               Learning
                      Training
                       Event
         Job
         Aids


Novice                            Traditional Training
                                   Time

                                          Copyright © 2012 Bersin & Associates. All rights reserved.   Page 20
The Learning Environment
Expanding the Definition of Blended




                                      Copyright © 2012 Bersin & Associates. All rights reserved.   Page 21
TELUS
 Evolution to Learning 2.0

                                                     Tags / Ranking

                                  Social Learning
Learning 1.0                                                    Self-Service & Pull
Structured Learning          User Generated
                                Content                  Informal Learning
Classroom & Electronic

Top-Down & Push
                                                 Learning 2.0
                               Collaborative & Structured Learning
Centralized Content

Taxonomies                   Comments / Discussion                         Real Time +
                                                                           On Demand
Training Vendor Experts
                                     Community
Scheduled & Planned                   Experts                 Google Like Search

Localized Search
                                                 Plus Learning 1.0



                                 Copyright © 2011 Bersin & Associates. All rights reserved.
But do We Know what Really Matters?
    Great Corporate         Strong CLO and      Excellent                Use of rich media
      University               Alignment        L&D Skills                and social tools


   Excellent Training                                                        Innovative
    and E-Learning                                                        program design




                        Have we created an organization
                        which truly has a culture to learn?


    Does leadership           Is expertise     Are decision-              Do people share
   reinforce the need        rewarded and    making processes               information
        to learn?               valued?           clear?                      openly?

    Do people feel            Do we take        Do people                    Do we listen
    empowered to              the time to      move around                  to customers
   point out errors?            reflect?      and take risks?                  openly?




                                               Copyright © 2011 Bersin & Associates. All rights reserved.
What About Learning Culture?




               Copyright © 2012 Bersin & Associates. All rights reserved.   Page 24
Where L&D Measurement Is Today
   Most organizations regularly measure satisfaction
   Some organizations regularly measure impact
   ROI has grown but few measure it regularly
   Many excellent methodologies are now available

 Most continue to struggle with:
     • Lack of resources and tools
     • Lack of an integrated “business plan” for learning
     • Lack of clarity on “what to measure” and “how to communicate”
     • How to make measurement actionable and repeatable




                                        Copyright © 2012 Bersin & Associates. All rights reserved.   Page 25
What challenges does L&D face?




                Bersin & Associates, High-Impact Learning Organization research 2011


                Copyright © 2012 Bersin & Associates. All rights reserved.   Page 26
Less information
A Process, not a Project                             collected in a consistent and
                                                       regular process is better
                                                        than more information
                                                            collected once.


   Measurement as a            Measurement as a
       Project                     Process


          20%
        Analysis

                                            80%
                                          Analysis




    80% Data Capture              20% Data Capture



                       Copyright © 2012 Bersin & Associates. All rights reserved.   Page 27
®
Impact Measurement Framework
© Bersin & Associates

         1            Satisfaction                                          2                 Learning

     3                           4                            5                           6                            7
   Adoption                        Utility                    Efficiency                Alignment                    Attainment
     Did you reach the            How well do programs
                                  solve the workforce’s         How efficient and          How well were               How well did you
     desired audience?
                                   particular problems?            cost-effective        program business              meet specifically
    Did they complete or
                                    How well did it align      How did it compare        priorities defined?             defined client
    comply as desired?
                                to the specific job-related to other similar programs   How well did business           (business user
    Who did not comply
                                  problems and issues? or competitive programs?          units buy off on the      or customer) objectives?
          and why?             Would learners recommend         How well did it use     value of this program            These may be
                               this program to their peers?       learner’s time?                                      revenue, time to
                                                                                              relative to
                                                                                         other investments?          market, compliance,
                                                                                                                    time to complete, etc.



    10                     Contribution                                      11            Feedback

    13                                                 Activity
         Individual Performance                                             Organizational Performance
         Indicators asked of learners and managers to gauge                       General business measures or HR measures which are
                     performance improvements.                                     already captured in the organization (ie. engagement,
    8       Specific operational measures identified in the                9       retention). Special surveys can be used to determine
                   performance consulting process.                                        indicators using the “wisdom of crowds.”



                                                                                Copyright © 2012 Bersin & Associates. All rights reserved.    Page 28
Criteria for an Effective
Measurement Process
1.   Is it easy to understand and implement?
2.   Does it deliver reliable and credible information?
3.   Does it deliver actionable information?
4.   Is it inexpensive to operate and maintain?
5.   Is it flexible to implement and change over time?
6.   Is it relevant to your organization’s specific strategies?

     Does it represent your training goals and processes?



                                    Copyright © 2012 Bersin & Associates. All rights reserved.   Page 29
Modern Enterprise Learning Index
A New Set of Measures

 An Aggregate Index of 10
  Indicators of Corporate
  L&D’s readiness/capacity to
  support learning agility and
  thrive in the face of
  transformative change (the
  L&D 10).

 5 Internal Indicators of
  Org’s Capacity for the
  Approaches/Disciplines/Te
  chs of Modern L&D

 5 External Indicators of
  Org’s Agility – Ability to
  remain in Alignment with
  Modern Biz
                                 Modern L&D Research, © Bersin, 2009, 798 respondents, www.bersin.com




                                              Copyright © 2011 Bersin & Associates. All rights reserved.   Page 30
MAX Components & Features

   One place for everyone in the firm to access
    development that drives business results
     •Entry Point for All Roles   •Leverage metrics to Drive   •Live, Interactive
     •Program                      Decision Making              Classroom without Travel
      Registration, Access &      •Producer Profile             Expense
      Reporting                    Capability                  •Breakout Rooms
     •PDG Historical              •Nov 2009                    •Record & Playback
      Development &                                             Sessions
      Designation Transcript                                   •July 2009
     •July 2009
     Development                                               Instructor Led
                                  Analytics
     Highway                                                   Virtual Classroom


    •Self-Paced eLearning         •Communities of Practice     •Skills/Competency and
     Courses                      •Discussion Forums            Performance
    •Program Materials            •Collaborative Knowledge      Management
     (PDF, Audio)                  Sharing                     •Development Planning
    •2009-2010+                   •2010                        •Bench Development &
                                                                Succession Planning
                                                               •2010+

    Independent                   Online
                                                               Talent
    Study                         Communities

                                                                                           31
Summary
 1. To drive the greatest business value, focus on
      building a learning environment that includes formal
      and informal learning approaches.
 2.   Become facilitators and enablers of learning.
 3.   Rethink traditional approaches to design and
      development by viewing learning as a continuous
      process and not a series of events.
 4.   Be accountable to talent needs.
 5.   Cultivate a learning culture.
 6.   Master measurement.



                               Copyright © 2012 Bersin & Associates. All rights reserved.   Page 32

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Learning Leader Symposium - Bersin 6-27-12

  • 1. Next Generation Learning and Trends Onsite Presentation for MACPA / Business Learning Institute Julie Duda June 27, 2012 Copyright © 2012 Bersin & Associates. All rights reserved.
  • 2. Objectives for Today  Review the challenges facing learning organizations today and the resulting evolution of learning strategies.  Discuss new approaches for development.  Describe how measurement and evaluation of learning is changing.  Summarize the changes need to become a high- impact learning organization. Copyright © 2012 Bersin & Associates. All rights reserved. Page 2
  • 3. What is Training? Myth vs. Reality WHO ADDRESSES THIS OTHER STUFF? All Learning Needs Traditional Role “training” Copyright © 2012 Bersin & Associates. All rights reserved. Page 3
  • 4. Copyright © 2012 Bersin & Associates. All rights reserved. Page 4
  • 5. Do You Remember 2000? How did L&D work in your organization? What were the big challenges? What kept your org up at night? Copyright © 2012 Bersin & Associates. All rights reserved. Page 5
  • 6. When did the World Change? Workplace 750 million people on The Mobile, Borderless Workplace Facebook 130 million people on LinkedIn Peer 1.3 billion mobile phones Candidate 1.4 million iPads Customer Manager Employee 45% of workers are “contingent” Partner 75% of workers mobile Mentor Consumer-ization of Business Technology Contractor Copyright © 2012 Bersin & Associates. All rights reserved. Page 6
  • 7. 2012 Business Environment Innovation, globalization, cost containment What Are Your Organization’s Top Business Challenges for 2012? © Bersin & Associates, Corporate TalentWatch® Research, Senior HR and Business Executives, ■ Dec. 2011 ■ May 2011 1/2010 Copyright © 2012 Bersin & Associates. All rights reserved. Page 7
  • 8. Today’s Talent Challenges Disruptive Changing Free Agent Too Many Specialization Demographics Economy Candidates Copyright © 2012 Bersin & Associates. All rights reserved. Page 8
  • 9. #1 Risk Loss of Customers #2 Risk Talent and Skill Shortages Copyright © 2012 Bersin & Associates. All rights reserved. Page 9
  • 10. The Ill-Prepared US Workforce  Only 32% of college graduates have “excellent” skills to enter the workforce  Only 16% of high school graduates have such skills. Missing are: • Professionalism/work ethic • Creativity and Innovation • Lifelong learning/self-direction • Critical thinking/problem solving  Only 18% of workforce training programs raise skills from “deficient” to “adequate” Copyright © 2012 Bersin & Associates. All rights reserved. Page 10
  • 11. Why L&D? In 2011… Copyright © 2012 Bersin & Associates. All rights reserved. Page 11
  • 12. Top 2011 L&D Challenges Copyright © 2012 Bersin & Associates. All rights reserved. Page 12
  • 13. By 2011 HILOs Contribute to Org Performance in 3 Ways Skills and Talent / Learning Competency Capability Culture Development Development Development Increasingly, talent needs drive learning programs. Copyright © 2011 Bersin & Associates. All rights reserved. Page 13
  • 14. A Traditional Approach  Some attention given to before and after…  Primary emphasis and most resources Before Intervention After given to intervention;  Training function has little to no The Learning Function’s ownership for Responsibility the rest. Copyright © 2012 Bersin & Associates. All rights reserved. Page 14
  • 15. How Real Corporate Learning Occurs We need to optimize this Information in Support of Work, 20% Coaching On the Job, 70% Not just this Formal Training, 10% Bersin & Associates Research High Impact Learning Organization 2008 Copyright © 2012 Bersin & Associates. All rights reserved. Page 15
  • 16. Learning - Where are we headed? Copyright © 2012 Bersin & Associates. All rights reserved. Page 16
  • 17. A New Role for L&D The “Enabler and Facilitator” of Learning Traditional Modern Copyright © 2012 Bersin & Associates. All rights reserved. Page 17
  • 18. Need for Informal Learning Which learning approaches drive the greatest business value in your organization? 72% of companies believe their most valuable learning approaches are informal, yet only 30% of resources are focused here Copyright © 2012 Bersin & Associates. All rights reserved. Page 18
  • 19. A Continuous Learning Approach Learning Environments Copyright © 2012 Bersin & Associates. All rights reserved. Page 19
  • 20. The Continuous Learning Model Expert Continuous Learning Career Communities Curriculum of Practice Social Coaching Networking Mentoring E-learning Mobile courses Learning Training Event Job Aids Novice Traditional Training Time Copyright © 2012 Bersin & Associates. All rights reserved. Page 20
  • 21. The Learning Environment Expanding the Definition of Blended Copyright © 2012 Bersin & Associates. All rights reserved. Page 21
  • 22. TELUS Evolution to Learning 2.0 Tags / Ranking Social Learning Learning 1.0 Self-Service & Pull Structured Learning User Generated Content Informal Learning Classroom & Electronic Top-Down & Push Learning 2.0 Collaborative & Structured Learning Centralized Content Taxonomies Comments / Discussion Real Time + On Demand Training Vendor Experts Community Scheduled & Planned Experts Google Like Search Localized Search Plus Learning 1.0 Copyright © 2011 Bersin & Associates. All rights reserved.
  • 23. But do We Know what Really Matters? Great Corporate Strong CLO and Excellent Use of rich media University Alignment L&D Skills and social tools Excellent Training Innovative and E-Learning program design Have we created an organization which truly has a culture to learn? Does leadership Is expertise Are decision- Do people share reinforce the need rewarded and making processes information to learn? valued? clear? openly? Do people feel Do we take Do people Do we listen empowered to the time to move around to customers point out errors? reflect? and take risks? openly? Copyright © 2011 Bersin & Associates. All rights reserved.
  • 24. What About Learning Culture? Copyright © 2012 Bersin & Associates. All rights reserved. Page 24
  • 25. Where L&D Measurement Is Today  Most organizations regularly measure satisfaction  Some organizations regularly measure impact  ROI has grown but few measure it regularly  Many excellent methodologies are now available  Most continue to struggle with: • Lack of resources and tools • Lack of an integrated “business plan” for learning • Lack of clarity on “what to measure” and “how to communicate” • How to make measurement actionable and repeatable Copyright © 2012 Bersin & Associates. All rights reserved. Page 25
  • 26. What challenges does L&D face? Bersin & Associates, High-Impact Learning Organization research 2011 Copyright © 2012 Bersin & Associates. All rights reserved. Page 26
  • 27. Less information A Process, not a Project collected in a consistent and regular process is better than more information collected once. Measurement as a Measurement as a Project Process 20% Analysis 80% Analysis 80% Data Capture 20% Data Capture Copyright © 2012 Bersin & Associates. All rights reserved. Page 27
  • 28. ® Impact Measurement Framework © Bersin & Associates 1 Satisfaction 2 Learning 3 4 5 6 7 Adoption Utility Efficiency Alignment Attainment Did you reach the How well do programs solve the workforce’s How efficient and How well were How well did you desired audience? particular problems? cost-effective program business meet specifically Did they complete or How well did it align How did it compare priorities defined? defined client comply as desired? to the specific job-related to other similar programs How well did business (business user Who did not comply problems and issues? or competitive programs? units buy off on the or customer) objectives? and why? Would learners recommend How well did it use value of this program These may be this program to their peers? learner’s time? revenue, time to relative to other investments? market, compliance, time to complete, etc. 10 Contribution 11 Feedback 13 Activity Individual Performance Organizational Performance Indicators asked of learners and managers to gauge General business measures or HR measures which are performance improvements. already captured in the organization (ie. engagement, 8 Specific operational measures identified in the 9 retention). Special surveys can be used to determine performance consulting process. indicators using the “wisdom of crowds.” Copyright © 2012 Bersin & Associates. All rights reserved. Page 28
  • 29. Criteria for an Effective Measurement Process 1. Is it easy to understand and implement? 2. Does it deliver reliable and credible information? 3. Does it deliver actionable information? 4. Is it inexpensive to operate and maintain? 5. Is it flexible to implement and change over time? 6. Is it relevant to your organization’s specific strategies? Does it represent your training goals and processes? Copyright © 2012 Bersin & Associates. All rights reserved. Page 29
  • 30. Modern Enterprise Learning Index A New Set of Measures  An Aggregate Index of 10 Indicators of Corporate L&D’s readiness/capacity to support learning agility and thrive in the face of transformative change (the L&D 10).  5 Internal Indicators of Org’s Capacity for the Approaches/Disciplines/Te chs of Modern L&D  5 External Indicators of Org’s Agility – Ability to remain in Alignment with Modern Biz Modern L&D Research, © Bersin, 2009, 798 respondents, www.bersin.com Copyright © 2011 Bersin & Associates. All rights reserved. Page 30
  • 31. MAX Components & Features One place for everyone in the firm to access development that drives business results •Entry Point for All Roles •Leverage metrics to Drive •Live, Interactive •Program Decision Making Classroom without Travel Registration, Access & •Producer Profile Expense Reporting Capability •Breakout Rooms •PDG Historical •Nov 2009 •Record & Playback Development & Sessions Designation Transcript •July 2009 •July 2009 Development Instructor Led Analytics Highway Virtual Classroom •Self-Paced eLearning •Communities of Practice •Skills/Competency and Courses •Discussion Forums Performance •Program Materials •Collaborative Knowledge Management (PDF, Audio) Sharing •Development Planning •2009-2010+ •2010 •Bench Development & Succession Planning •2010+ Independent Online Talent Study Communities 31
  • 32. Summary 1. To drive the greatest business value, focus on building a learning environment that includes formal and informal learning approaches. 2. Become facilitators and enablers of learning. 3. Rethink traditional approaches to design and development by viewing learning as a continuous process and not a series of events. 4. Be accountable to talent needs. 5. Cultivate a learning culture. 6. Master measurement. Copyright © 2012 Bersin & Associates. All rights reserved. Page 32

Notas del editor

  1. What is the “other stuff”? Who addresses the “other stuff”?
  2. ClassroomBindersVideosCBT – on CD-RomsEarly Adopters of e-learningLMS market was getting going
  3. Today’s workforce is more diverse than ever – in age, expectations, location and mobility. And workers are more connected than ever before.Nearly every organization we work with is looking for ways to grow. Whether this is geographical or line of business expansion, HR professionals are striving to develop workforces that can manage through ambiguity and rapid change. This is why…
  4. In 2011, 98% of organizations said a primary purpose of their learning functions was to improve employee knowledge and skills.Seems about right, but what else?(And what about those other 2%?)In 2011, 87% also said:"to increase organizational talent capabilities."That's a great number. But.ONLY 26% believed they were actuallyany good at addressing major talent gaps.
  5. Not a lot of consistency…Although many are still struggling with the basics.ALIGNMENT MEASUREMENT TRANSFER OF LEARNINGWere we prepared?Did we set ourselves up for success?What do these lists look like in 2021?
  6. Rather than one intact learning program, they are a blend of approachesMade available to the intended audienceDeliberately staged to be available to the learner when neededEnvironments are designed for participation:Self-sustaining – can maintain with user-submitted contentMulti-modal - content can be quickly accessed in a variety of formsOpen structure – users can define and invent uses for the environment
  7. How has all of this change changed how we measure and evaluate learning?
  8. Keeping up with the needs of the businessContent-related problems (redundancy, management of content, design & development, etc.)Meeting the expectations of the workforce (geography, demographics, mobility) Upgrading my own skills (new roles, technology, etc.)Determining the effectiveness of trainingEffective, efficient use of technologyAddressing critical skills gaps