We had a question from Nate, (not his real name) who is an artist that will be showing his work at NBAA. We have some advice about how to sell more! In a nutshell - - Build a list of potential buyers - Create a fantastic catalog - Feature one piece of art per hour, with a guest speaker - Follow up with specific customers after the show about their favorite piece.

1. Episode 133
How to Sell Avia3on Art at a Trade Show

2. Ques3on
• “I’m going to display and sell art at NBAA in
Orlando in October. I don’t have a ton of
money, I’m going ‘all-in’ on this event. I have a
great corner booth and am planning a great
display.
How do I make the most of this opportunity?”
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3. Before the Show
• Buy, borrow or build a list of poten3al buyers.
– Past Buyers
– A Lead Magnet
– Lead Capture SoSware on your website
– Social Media Connec3ons
– Referral Program
– Other People’s Lists
– Rent Lists from Organiza3ons or Brokers
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4. Before the Show
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5. During The Show
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6. ASer the Show
• Follow up with an illustrated thank you card
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7. 30Minutes.ABCI1.com
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