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UBERFY OR DIE!
Dr Paul Marsden
@marsattacks
Disruption
$650MQ 1 F U N D I N G 2 0 1 6
I N S U R T E C H
Unicorn DNA
=
#ConvenienceTech
+
#EgoTech
#ConvenienceTech
Insta-Everything
#EgoTech
It’s all about me
1980 1985 1990 1995 2000 2005 2010 2015
Mobile Penetration
ADD
Twenge,J.M.,Campbell,W.K.,&Freeman,E.C.(2012).Generationaldifferencesinyoungadults'lifegoals,
concernforothers,andcivicorientation.Journalofpersonalityandsocialpsychology,102(5),1045.
Narcissistic
Personality
Disorder
+30%
=
#ConvenienceTech
+
#EgoTech
=
$51,000,000,000
=
#ConvenienceTech
+
#EgoTech
=
Insurance Disrupted
U B E R
I N S U R A N C E
I N S U R A N C E F O R T H E G I G E C O N O M Y
Luxe Soothe Glamsquad Caviar Get My Boat
Bloom That Urban Sitter Style Seat Taskrabbit Breather
Thumbtack Pager Handy Got it! Wag
Your Mechanic Push For Pizza Bannerman Washio Instacart
Jet Smarter Blade Minibar Eaze
B U T T H A T W A S J U S T T H E P I L O T …
=
On-demand insurance for everyone
+
Smart intermediation
=
Insurance Transformed
U B E R
I N S U R A N C E
The New Intermediaries
Uber, the world’s largest taxi company, owns no
vehicles. Facebook, the world’s most popular
media owner, creates no content. Alibaba, the most
valuable retailer, has no inventory. And Airbnb, the
world’s largest accommodation provider, owns no
real estate. Something interesting is happening.
Tom Goodwin
U B E R
I N S U R A N C E
AUTOMAGIC INSURANCE
INSURANCE REINVENTED FOR YOU
BUILDING DIGITAL FUTURES
Dr Paul Marsden @marsattacks SYZYGY

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Uberfy or Die! - This is what the future of insurance looks like...