How to Win the Hearts and Minds of Decision Makers

Winning the Hearts and Minds of Decision Makers Parissa Behnia Idea Chef 678 Partners

Setting the Stage ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Tweets That Make You Go Hmm… ,[object Object],[object Object],[object Object],[object Object]

What We Have Here is a Failure to Communicate ,[object Object],[object Object],[object Object],[object Object]

New Brain Dialogue is Rational ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Old Brain Dialogue is Emotional ,[object Object],[object Object],[object Object],[object Object],[object Object]

Product Manager Jobs are Written by the New Brain ,[object Object]

No Two Decision Makers are Alike ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Winning the Mind Isn’t Sufficient ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Walk a Mile in Their Shoes ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

My Only Interest is Your Best Interest ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],A connection with decision makers drives actions in support of that connection.

A Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

What is Your Preference? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

How to Win the Hearts and Minds of Decision Makers

How to Win the Hearts and Minds of Decision Makers

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How to Win the Hearts and Minds of Decision Makers