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Intimate Things: How Wearables Are Changing The Internet of Things

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A look at how the emerging category of Wearables is a special case of the broader emergence of the Internet of Things. Challenges to adoption include user experience design and cognitive analytics to make insights actionable.

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Intimate Things: How Wearables Are Changing The Internet of Things

  1. © 2014 IBM Corporation The Internet of Things Intimate Things: How Wearables Will Change The Internet of Things San Francisco, October 2014
  2. Lots and lots of devices are expected. Page 2 © 2014 IBM Corporation 1950 5000 1975 10,000 2003 500 million 2009 2.5 billion 2014 10 billion
  3. Lots and lots of devices are expected. Page 3 © 2014 IBM Corporation 1950 5000 1975 10,000 2003 500 million 2009 2.5 billion 2014 10 billion 2020 30 billion 2050 100 billion
  4. Wearables are a special case for IoT, perhaps the most demanding Page 4 © 2014 IBM Corporation
  5. Wearables are a special case for IoT, perhaps the most demanding Page 4 © 2014 IBM Corporation Shared
  6. Wearables are a special case for IoT, perhaps the most demanding Page 4 © 2014 IBM Corporation Shared Mostly Yours
  7. Wearables are a special case for IoT, perhaps the most demanding Page 4 © 2014 IBM Corporation Shared Mostly Yours Personal
  8. Wearables are a special case for IoT, perhaps the most demanding Page 4 © 2014 IBM Corporation Shared Mostly Yours Personal Intimate
  9. Why again, is it, that I need a smart, connected sock? No Advertising Page 5 © 2014 IBM Corporation No Apps No Subscription No Problem
  10. If it ain’t broke, don’t fix it. Bert Lance, 1977 Page 6 © 2014 IBM Corporation
  11. So far, wearables have disappointed. Page 7 © 2014 IBM Corporation Work In A Clinical Environment
  12. Less Effective With Consumers So far, wearables have disappointed. Page 7 © 2014 IBM Corporation Work In A Clinical Environment
  13. Wearables, like most other Internet of Things devices have not been particularly clever so far Page 8 © 2014 IBM Corporation
  14. The technology required to make wearables exceptionally smart is coming Page 9 © 2014 IBM Corporation
  15. The technology required to make wearables exceptionally smart is coming Page 9 © 2014 IBM Corporation
  16. The technology required to make wearables exceptionally smart is coming Page 9 © 2014 IBM Corporation
  17. The technology required to make wearables exceptionally smart is coming Page 9 © 2014 IBM Corporation Full ARM SoC as powerful as many cell phones with 2GB of RAM. Boots when connected. Runs Mac OS Core (XNU) Receives MPEG stream and converts it to HDMI output.
  18. The first network connected, independently smart wearables are emerging now. Page 10 © 2014 IBM Corporation Timex Ironman One Omate TrueSmart Network Connected Location Aware Cloud Integrated Smartphone Independent
  19. Analytics are also evolving fast. Page 11 © 2014 IBM Corporation
  20. Analytics are also evolving fast. Page 11 © 2014 IBM Corporation Descriptive What has happened
  21. Analytics are also evolving fast. Page 11 © 2014 IBM Corporation Prescriptive Choices currently available Descriptive What has happened
  22. Analytics are also evolving fast. Page 11 © 2014 IBM Corporation Anticipatory What could happen & how to take action Prescriptive Choices currently available Descriptive What has happened
  23. Make the most of yourself, for that is all there is of you. Ralph Waldo Emerson Page 12 © 2014 IBM Corporation
  24. To be successful with wearables, we must use technology to replicate for all some of things that clearly work in a clinical environment. Page 13 © 2014 IBM Corporation Health Impact Wearables Data Intervention
  25. To be successful with wearables, we must use technology to replicate for all some of things that clearly work in a clinical environment. Page 13 © 2014 IBM Corporation
  26. Three elements to a transformational user experience Page 14 © 2014 IBM Corporation
  27. Three elements to a transformational user experience Page 14 © 2014 IBM Corporation Context
  28. Three elements to a transformational user experience Page 14 © 2014 IBM Corporation Context Insight
  29. Three elements to a transformational user experience Page 14 © 2014 IBM Corporation Context Insight Action
  30. Context Page 15 © 2014 IBM Corporation
  31. Pulse Oximetry Weight Time Location Light Heart Rate Respiration Age Cadence Speed Weather Temperature Sleep Context Page 15 © 2014 IBM Corporation
  32. Context Be Yourself Page 15 © 2014 IBM Corporation
  33. Insight Page 16 © 2014 IBM Corporation
  34. Insight Sleep Badly Feel Tired Eat Cookie Feel Guilty Snap At Kids Go For Ice Cream Page 16 © 2014 IBM Corporation
  35. Insight Know Yourself Page 16 © 2014 IBM Corporation
  36. Action Page 17 © 2014 IBM Corporation
  37. Action Page 17 © 2014 IBM Corporation
  38. The snack before you binge. The nap before you snap. The suggestion right when you’re ordering The jog that doesn’t pass Krispy Kreme The hotel just next to the CrossFit gym Action Page 17 © 2014 IBM Corporation
  39. Action Just Do It Page 17 © 2014 IBM Corporation
  40. Context, Insight & Action aren’t just for wearables. They are for all the smart devices we envision Page 18 © 2014 IBM Corporation
  41. If you don’t stand for something, you will fall for anything. Gordon Eadie Page 19 © 2014 IBM Corporation
  42. The two-sided business model has to go. Page 20 © 2014 IBM Corporation
  43. The two-sided business model has to go. Page 20 © 2014 IBM Corporation Sell To User
  44. The two-sided business model has to go. Page 20 © 2014 IBM Corporation Sell To User Sell The User
  45. The two-sided business model has to go. Page 21 © 2014 IBM Corporation Sell To User Sell The User
  46. The two-sided business model has to go. Page 21 © 2014 IBM Corporation Sell To User Sell The User
  47. Meta-data is content. Anonymity isn’t. Page 22 © 2014 IBM Corporation
  48. Meta-data is content. Anonymity isn’t. Page 22 © 2014 IBM Corporation Promises of privacy have not been kept by governments or enterprises. Security procedures for restricting access to private data have failed repeatedly Commonly used tools for anonymizing data sets are easily defeated.
  49. Stop fighting for the right to build a business selling user data. It’s probably worthless anyway. Page 23 © 2014 IBM Corporation
  50. Stop fighting for the right to build a business selling user data. It’s probably worthless anyway. Lots of Data Is Useful & Valuable Page 23 © 2014 IBM Corporation YES Where can I find a parking spot?
  51. Stop fighting for the right to build a business selling user data. It’s probably worthless anyway. BUT YES Page 23 © 2014 IBM Corporation If there is more than one source: And the cost to make copies is: $0 Lots of Data Is Useful & Valuable Where can I find a parking spot?
  52. Stop fighting for the right to build a business selling user data. It’s probably worthless anyway. BUT YES Page 23 © 2014 IBM Corporation If there is more than one source: And the cost to make copies is: $0 SO Supply is: And the market price heads to: $0 Lots of Data Is Useful & Valuable Where can I find a parking spot?
  53. The future is already here. It’s just not very evenly distributed. William Gibson Page 24 © 2014 IBM Corporation
  54. The components required for a data-driven, context-aware experience are ready for assembly. Page 25 © 2014 IBM Corporation Senors For Context Enabling Technology Analytical Insights
  55. The technology exists for extraordinary privacy and security. Page 26 © 2014 IBM Corporation Zero Knowledge infrastructure Open source security
  56. Miniature 1GB Hard Drive Click Wheel FireWire PC Interface Lithium Ion Battery MPEG Audio Compression Page 27 © 2014 IBM Corporation
  57. Change is good. You go first. Dilbert Page 28 © 2014 IBM Corporation
  58. © 2014 IBM Corporation Email pbrody@us.ibm.com Linked In Profile : http://www.linkedin.com/in/pbrody Reading List Delicious : http://www.delicious.com/prbrody Twitter & Sina Weibo @pbrody

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