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Optimizing Your
       Online Persona
Presented by:
Kent Lewis (@KentLewis)
President & Founder, Anvil, Formic & MindShare
www.pdxMindShare.com
1. Get Into The Game
2. Build Your Network
3. Be A Writer
4. Be An Artist
5. Be A Thought Leader
6. Stand Out
7. Pay It Forward
8. Follow The Rules
9. Utilize the E=MC² Process

Engagement =
Monitoring & Measurement x
Creation & Communication
10. Be Smart & Safe
Resources
AnvilMediaInc.com
answers.yahoo.com
Bloglines.com
FriendFeed.com
Google.com/alerts
HootSuite.com
Klout.com
pdxMindShare.com
Reputation-Watch.com
SocialSearchMarketer.com
WordPress.com

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pdxMindShare Workshop: Optimizing Your Online Persona