1. WE ARE...
Join Our Globally Expanding Team
PeopleBrowsr
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2. Visit our Careers Page for
Current Openings
Business Development
Software Development
Account Management
Operations
Marketing
San Francisco
|
New York
|
Sydney
|
London
PeopleBrowsr
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3. MISSION
To Assemble the
Collective Intelligence
Post by Post…
And provide the best tools
to Monitor, Filter, Engage and Analyze
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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4. MISSION
To Assemble the
Public posts
Collective Intelligence
from Twitter,
Facebook, Blogs
Post by Post… and other social
networks
And provide the best tools
to Monitor, Filter, Engage and Analyze
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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5. MISSION
To Assemble the
Collective Intelligence
10,000/sec
Post by Post… growing to
100,000/sec
And provide the best tools
to Monitor, Filter, Engage and Analyze
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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6. MISSION
To Assemble the
Kred Influence Measurement
Playground
Collective Intelligence
Social Analytics Platform
PeopleBrowsr API
Post by Post
Enterprise Services
And provide the best tools
to Monitor, Filter, Engage and Analyze
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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7. TECH VISION
To Build Advanced
Conversation Technology to
Store
Index
Retrieve
Every public human
conversation...
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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8. TECH VISION
To Build Advanced
Conversation Technology to
Store
Over 30
terabytes and
Index
growing at 1
terabyte/month
Retrieve
Every public human
conversation...
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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9. TECH VISION
To Build Advanced
Conversation Technology to
Store
Influence Measurement,
Index
Community, Location,
Gender, Relationship,
Retrieve
Sentiment, Mentions
Every public human
conversation...
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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10. TECH VISION
To Build Advanced
Conversation Technology to
Store
Index
Fast, sub 1 second,
thanks to SSDs,
Retrieve
affordable
processors and
fiber
Every public human
conversation...
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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11. ENTERPRISE
We find Brand Influencers
In the Communities
they Influence
Then Meaningfully Engage
with them
PeopleBrowsr
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12. ENTERPRISE
We find Brand Influencers Find Influential
Brand
Ambassadors
In the Communities
in our vast
conversation
they Influence Datamine with
Kred
Then Meaningfully Engage
with them
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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13. ENTERPRISE
We find Brand Influencers
In the Communities
From their Bios,
words and
they Influence connections
Then Meaningfully Engage
with them
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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14. ENTERPRISE
We find Brand Influencers
In the Communities
Design and
they Influence implement
innovative
social
Then Meaningfully Engage
campaigns
with them
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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15. INDIVIDUALS
We find new Relationships
And Conversations
Around whatever Interests
you today
PeopleBrowsr
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16. INDIVIDUALS
Sharing
We find new Relationships Big Data
with our
little
And Conversations brothers
Around whatever Interests
you today
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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17. INDIVIDUALS
We find new Relationships
Friends, Kred
And Conversations Influencers,
Contacts,
New
Around whatever Interests
Communities
you today
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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18. INDIVIDUALS
We find new Relationships
And Conversations Places,
Hobbies,
News,
People,
Around whatever Interests
Topics,
you today
Opinions
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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19. Collective Intelligence
1,000 Days of Data…
Social Vectors
Connectedness
Trust
Relevance
Influence
Over 10 Indexes for
filtering and categorizing
Persona
Sentiment
Breaking Trends
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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20. Collective Intelligence
…from 100 million people
MARKETERS
100,000,000
DEVELOPERS
PEOPLE
BRANDS
AGENCIES
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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21. Data Availability
Twitter posts and metadata
since November 2008
Facebook public posts
since June 2010
Two years of posts from more than
40 million blogs and forums
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
22. Playground
Playground is an all-inclusive social analytics platform
for monitoring and engaging in the conversation and
identifying the most influential people
around any brand or topic.
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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24. KRED
What Is Kred?
Kred is Measurable Influence
Kred measures Influence and Outreach in communities connected by
interests and affinities.
We sift 1,000 days of data, billions of tweets and keywords, topics,
hashtags and personal connections to calculate Kred.
Influence
Measures the ability to inspire action from others
like retweeting, replies or new follows
Outreach
Measures generosity and rewards actions like
engagement and willingness to spread a
message
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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25. Search
Community Search
Retweet Analytics
Post Effect
Degrees of Separation
1,000 Days of Kred Influence Filters
Conversations
Related Content
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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26. SEARCH
Search
Topics, Locations, Communities
Hyper-target your search:
1. Select a community
2. Location
3. Topic
Create your own Community out of Bio keywords, specific
users, or mentioned Hashtags
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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27. SEARCH
Search
View important statistics around Keyword
Top Locations
Sentiment
Top Communities
Gender Statistics
PeopleBrowsr
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28. Engagement
Cross-Network Search
Tweet Assignment
1,000 Days Chart
Shared Accounts
Streaming Analytics
Role Management
Post Scheduling
Team Monitoring
Post Effect Summary
Tag a User / Post
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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29. ENGAGEMENT
Cross-Network Search
Browse Networks with ease
Search a keyword in your source stream or a variety of
other networks
Search in blogs
Search a keyword in the Google Blog Stream to
browse through content without leaving
Engagement Center
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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30. ENGAGEMENT
Monitor Team Members
Click on a Team Member to monitor their activity in a dedicated tab
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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31. ENGAGEMENT
Stream Analytics
Get all the analytics for your search in one Stack
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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32. ENGAGEMENT
Post Actions
Tag Users and Posts
Add Notes
Email Post
Assign
See Team Member Activity In Real Time
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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34. ANALYTICS
Compare Keywords
Compare relevant data for your business
See two or more keywords in the same chart
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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35. ANALYTICS
View Mentions by Source
See statistical data for
Twitter, Facebook,
News, Blogs, Forums
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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36. ANALYTICS
Popularity
Popularity
Number of people liking or ReTweeting your search term
Monitor @names, brand
names, competitors, trending
topics and #hashtags
See volume, spikes in
mentions and number of RTs
for keywords or mentions
See RT Acceleration,
Emerging RTs, and Global
Metrics
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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37. ANALYTICS
Sentiment Analysis
Sentiment Reporting
Filter by positive, negative and neutral
sentiment
Human-powered sentiment analysis
for increased accuracy
Sentiment Analysis Over Time
1,000 day charts
Graph changes in sentiment
Tap the historical Datamine
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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38. ANALYTICS
Identify Top Influencers with Kred
See Kred influencers mentioning your See top Kred Influence and Outreach
brand positively and negatively
leaders for your community
Find out who your most influential
followers are based on their Kred
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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39. Grid
One-Touch Custom Reports
Export to CSV
Analyze the Social Grid
Refine Results
Filter by Influence
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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40. GRID
Main Features
View raw data of search and stream filtering
Create customized reports – search keywords, @names
Filter by location, interest-based community and history
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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41. GRID
Customized Reports
Hyper-targeted search
Keyword Over Time
Keyword by Community
Keyword by Country
Keyword by Cities
Stream report of posts
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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43. Spaces
Organize Playground Content
Personalize Social Content Management
Create a Filing System for Multiple Campaigns
Share Customized Spaces with Teammates
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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44. SPACES
Organize Playground Content
Created for teams tracking analytics for multiple brands
Grid,
Analytics,
Search and
Engagement
for multiple
accounts
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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45. SPACES
Sharing
Share Spaces with Team Members
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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46. Playground Dropbox
Drag and Drop any Element
Customizable Analytics Workspace
Charts – Streams - Grid
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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47. PLAYGROUND
DROPBOX
Personalized Workspace
Drag and drop elements from the Engagement, Search,
Analytics, and Grid into Playground.
Aggregate graphs, charts and real-time streams
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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48. Enterprise Services
Kred Brand Influencer Report
Human Sentiment Analysis
Build Followers Campaign
TV Analytics
Link Share Tracking Report
Research Reports
Audience Profile & Social Custom Reports
Listening
API
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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49. ENTERPRISE
SERVICES
Research Reports
Specialized research in conjunction with industry experts – including
Tim O’Reilly - to provide critical analysis by leveraging our deep
Datamine for brand engagement, customer loyalty and more…
Previous Reports have included:
Facebook and the New Age of Privacy
Influence is Bliss: The Gender Divide on Twitter
Australian Leaders Election Debate
BP and Obama Oil Spill: Sentiment by the Numbers
SXSW Retrospective
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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50. ENTERPRISE
SERVICES
Kred Brand Influencer Report
Pinpoint the top influencers in
interest-based communities
where your brand is most
discussed
Track Brand Influencer activity in
real time
Filter influencers according to
sentiment analysis
Find the most influential bloggers
writing about your brand
View social graph of influencers
to create a path to your brand
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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51. ENTERPRISE
SERVICES
Build Followers Campaign
30 Tb data
Build
25 months of history
Analysis
20-30% follow back
Followers
Hyper Target
High Kred
Gender
BIO
Geo-Location
Direct
Monitoring
Message
4-5% CTR
Preferences
Engagement
Viral Analytics
Reporting
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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52. ENTERPRISE
SERVICES
Build Followers Campaign
Measure velocity
Events, Celebrities,
Identify
Around key terms
Strategize
Movement
Trends
Identify Trends
Acceleration in
conversation
Includes trends
to make the copy
Monitoring
FB Media Buy
Copy
relevant
Ability to track
Ads &
Click through
Outreach
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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53. ENTERPRISE
SERVICES
TV Analytics
In-depth insights into perception of television shows and advertisements
Track changes in viewership and Filters show engagement by interest-
sentiment over time
based communities based on
demographic data
Zero in with Kred on the most
influential people and communities Receive an instant visualization by
watching shows or ads
community of sentiment about a show
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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54. ENTERPRISE
SERVICES
Human Sentiment Analysis
Real humans checking your tweets
PeopleBrowsr’s Human Sentiment
results are 95%+ accurate
Sentiment verification across any type
of post in social media, including
Twitter, Facebook public, blogs,
YouTube comments and other text
Our crowdsourced analysis displays
trends with easily identifiable spikes
We provide conversation details and
sample posts driving the sentiment for
any day
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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55. ENTERPRISE
SERVICES
Audience Profiling and Listening
Identify brand mentioners by Kred, gender, location,
community and sentiment
Our analysis includes
aggregate mentions by
geolocation
We report mentions by any
community or segment
Get charts and raw data in
CSV or table format
Word tables show top themes
of conversation around your
brand, industry, products or
competitors RTs
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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56. CASE STUDIES
Brand
Campaign and Messaging
Performance
Offering a social experience
DM: Check out this exclusive DEAR JOHN video just for my +22,000
Twitter fans http://bit.ly/6Q10hZ
Followers
Offering a promotional deal
DM: Twt to win @50cent #beforeiselfdestruct prize pack?? 5
winners get signed book, new album, and Power by 50 cologne!!! +11,000
http://bit.ly/bKmHIJ
Followers
Invitation to register to an event
1,000
DM: Register & attend the SAP Enterprise Micro-Apps Webinar: Registrants
Dec 8th, Dec 15th. Win an iPod Shuffle! http://bit.ly/3zDnDJ
Call for participation
DM: Telephone @LadyGaga Premiere on @enews Thur @ 11:30pm +3,000
- Twt to Win 1 of 5 THE FAME MONSTER box sets #gaga Clicks
http://bit.ly/bH0zGg
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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57. PeopleBrowsr Difference
Playground
Enterprise Services
Influence Measurement, Search, Custom reporting, with in-depth
Analytics, Engagement, Grid
Analysis led by industry experts
Datamine of Human Sentiment Analysis
1,000 Days of History
with 95% accuracy
Collective Intelligence indexed for
Analytics tailored for client needs
sentiment, location, community,
to track metrics, CPM, demographics ,
relationships and gender
conversation topics
Find brand champions, identify top
API / Data Cloud access customized to
influencers & engage with
clients
champion communities
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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58. API
1,000 Day Datamine Collective Intelligence of
of Posts
100 Million People
Custom Applications Segment by Interests &
Development
Influence
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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59. API
PeopleBrowsr API
Develop programs with our rich
1,000 Day Datamine
Over 3 terabytes of social data per month
Receiving Social Data at a rate of 10,000 posts per second
Return data from Twitter, Facebook, and blogs / forums
Search for data using a multitude of search terms including
@names, finding word or hashtag clouds, top URLs, Videos,
Pictures
Hyper-target searches by Country, City, Sentiment, Gender,
Influencer, Density, RT, and many others
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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60. API
Capabilities & Outputs
The PeopleBrowsr API provides research, analysis
and targeting on social networks
Who is speaking?
What are they saying?
How are they connected to others?
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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61. Global Command Centers
High Tech Social Media Command Centers in
San Francisco, New York, Sydney, and London
A Crisis Management Room
Social Engagement Hub
Research Lab for Influence Metrics and Measurement
Tactical Outpost for Strategy Execution
Centrally Located with 24/7 Access
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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62. Global Command Centers
San Francisco
|
New York
|
Sydney
|
London
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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63. Global Command Centers
San Francisco
|
New York
|
Sydney
|
London
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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64. Global Command Centers
San Francisco
|
New York
|
Sydney
|
London
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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65. Global Command Centers
San Francisco
|
New York
|
Sydney
|
London
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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66. LABS
PeopleBrowsr Labs
A collaborative environment aimed at accelerating the
Social Media Revolution
PeopleBrowsr Labs
Accelerator for Social Media Startups
Research Lab for Influence Social Media Metrics and Measurement
Venue for Startups, Organizations,
Companies, and Customers to host:
Meetups
Hackathons
Events
Panels
Pitch Events
Workshops
Seminars Conferences
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs
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68. Exceptional candidates who are
passionate about social media and want a
standout role with an
international technology company and
great earning potential
Send your CV to Michelle
Michelle@PeopleBrowsr.com
PeopleBrowsr
Kred | Playground | API | Enterprise Services | Labs