Multiscreen facts we have collected @ Feb 2012

FACT FILE

1.2 billion
mobile devices
now ready for
television

FACT FILE

Tablet audience
growing by

100%
every quarter

FACT FILE

300% rise in use of
games consoles to
watch TV since 2009

FACT FILE

By 2015
80%will be
of all TV’s
connected

Will your channel be connected?
Source: Advanced Television

FACT FILE

25%
of consumers
plan to purchase a
connected TV

Are you ready for them?
Source: Nielsen 2011 Consumer Usage Report

Visual Unity’s
multiscreen expertise
helps reach audiences
on any screen
or connected device

Talk to us today to learn more

A new breed of integrator
Over 20 years of
broadcast excellence,
combining IT & IP expertise
with a deep understanding
of linear operations
Driven by passion & process

 ISO-9001
certified
since 2006

Our solutions bridge the gap between
broadcast, IT & IPTV


One platform. Infinite possibilities.

engage | deliver | monetize

Viewing on Video on Mobile, social Secure robust
manage monetize engage deliver
any device Demand engagement delivery

One platform. Infinite possibilities.

engage | deliver | monetize

MENA 2012 trends

UAE leads GCC with 65%
Smart TV market share

Is your Smart TV service
monetizing this market?
Source: Samsung Gulf

FACT FILE

Video on
connected TV & games consoles

+200% in Q3 2011

Are you keeping the pace?
Source: Video Index 2011 Report

MENA 2012 Trends

There are 14+ countries
in your region.

How do you deliver great
Quality of Service to all viewers?

engage| deliver |monetize

We deliver a cutting-edge
viewing experience
on any screen or device


Project highlight

Czech TV’s “iVysilani”
Leading online streaming service
A web-player supporting a huge range of devices
to deliver all Czech TV channels, with easy navigation
& ultra-fast playback

• Automated, accurate ingest from live sources
• High performance, scalable transcoding farm
• Robust & secure CDN
• Multi-bitrate streaming adapts to network

vuMedia delivers all channels &
an archive of 150,000 shows in
pristine HD to any device


FACT FILE

80% of the world
can’t access
The Cloud
So why base your multiscreen strategy on it?

FACT FILE

Do regional delivery
bottlenecks hold back your
multiscreen opportunity?


We provide secure robust
local distribution
via The Cloud or CDNs



Visual Unity’s CDN delivers HD
to tens-of thousands of concurrent users.

Local POPs now in action in
UAE, Bahrain & Saudi Arabia.


Project highlight

Topfun TV
PayTV & VoD services
Powering new Pay TV media distribution

• Comprehensive online movie store
• PayTV – 15+ live channels in SD & HD
• On any device or screen
• Using Visual Unity’s CDN for secure delivery
• Unique app for Samsung Smart TVs

“vuMedia effectively streams our content
& Visual Unity has given us all the technical
support we needed.”


FACT FILE

In 2011, the VoD market for
paid movie rentals made
$1.3 billion

MENA 2012 Trends

MBC’s Shahid Online has
4m+ views every month

Are you delivering a strong
regional VoD service?
Source: Gulf News

MENA 2012 Trends

Regional telcos already
provide paid VoD services
on Smart TVs
Are you engaging your
Smart TV audience?


We help deliver VoD
services, with DRM,
subscriber management
and billing

MENA 2012 Trends

Deloitte forecasts 62% growth
of tablets in 2012
for MENA

Are you engaging
this audience?

MENA 2012 Trends

7m+ mobile
subscribers on a single
operator in the region

What number are you monetizing
with your mobile TV service?

Source: Gulf News

FACT FILE

400 million
YouTube mobile video
views a day

Are their eyes on you?

FACT FILE

Facebook users
share more video
than ever before

Are they sharing you?

FACT FILE

92% of young adults

use their mobile
whilst watching TV

They want content related
to what’s on TV now.
Source: Nielsen 2011


Visual Unity delivers interactive
tools to engage mobile audiences
through streaming & social media.



Benefits:

• Optimised mobile viewing
• Integration with minimal investment
• Expanding the viewer experience
• Real-time Interactive marketing


Project highlight

Al Aan TV, Dubai
Direct-to-Web Solution
Automating the process of transferring broadcast
content to the web; enabling better use of resources
& improving speed to air, with video posted online
within minutes of being aired. All integrated to
capture, encode and export via Avid iNEWS.

• Tight integration for ease of use & ROI
• Minimal disruption & speed of deployment
• Automation cuts task time by 50%

We cut the time to prepare
content for the web by 50%

FACT FILE

“TV Everywhere”
will deliver an additional revenue of

$1.7bn
in the US

Imagine the potential of the
Middle East’s mobile audience…

FACT FILE

Advertising spend is lagging behind time
spent on viewing online media….

$50 billion
global opportunity
broadcasters are ideally
placed to exploit

FACT FILE

5.6 billion
video ads viewed
in January 2012 reaching
47%of US audiences
Are you maximizing advertising revenue?

Source: comScore 2012

The Multiscreen formula
monetization social engagement x strong market
& advertising
x & interaction momentum

monetize engage deliver

Audiences are watching TV everywhere,
responding to advertising, social media
& interacting with each other
as never before

Our solutions simplify content creation
& packaging for multiscreen delivery


TV Everywhere: the hype is reality
• Audiences demand a premium viewing experience in their
living room (HD/3D) & where-ever they are
• Huge penetration/adoption of connected & mobile devices
• Growth of 2nd screen simultaneous viewing
• Instant gratification & social engagement across every screen
• Unprecedented pace challenging broadcasters

Broadcasters need to adapt to survive
• Operations out of sync with business demands
- awaiting ROI (HD, 3D, file-based workflows)
- technical lag failing customer expectations

• Complexity & lack of standards
- multiple devices, different formats & interfaces

• Organizational fragmentation
- lack of agility & competitive advantage

• New revenue models & monetization

• Viewing is no longer passive; engagement is key

• Traditional SI’s lack expertise in connected TV

About Visual Unity
leading Broadcast & Multiscreen Systems Integration
to deliver a truly converged, multiscreen TV experience.

• Scalable, powerful solutions to
deliver TV to any screen
• Maximize performance & ROI

• Effectively manage & monetize

• Grow & maintain audience share

A new breed of integrator
• Over 20 years of broadcast systems integration excellence

• IT & IP video expertise with a deep understanding
of traditional broadcast operations

• Turnkey linear broadcast systems to complex
multiscreen solutions for clients worldwide

• In-house software development & IT expertise

• An award-winning multiscreen platform

• A well-established CDN Driven by passion & process

 ISO-9001
certified
since 2006

Our capabilities
• Linear broadcast systems:
from OBs, studios to multi-channel
play-out facilities

• Multiscreen solutions:
managing, monetizing & delivering
content to any device (TV, Smart TV
or console, via web or mobile)

• Software development:
in-house developers to complement
project delivery & enhance existing
processes

Broadcast Systems
• We design, integrate & deliver solutions
through out the linear broadcast chain,
from OB vehicles to multi-channel playout.

• We help broadcasters produce better
programming, launch new channels, adapt
new workflows & expand operations.

• We minimize disruption & complete
projects on time & on budget


Our Services
• Needs-capture & Workflow analysis
• Systems design & integration
• Project management
• Software development
• Vehicle coach-build & fit
• Training & support
• A CDN serving Europe & Middle East
(100+ Gbps, 400TB storage, tens-of-
thousands of concurrent users.)

Driven by passion & process

 ISO-9001
certified
since 2006

Our Content With new local
Delivery Network POPs in
UAE, Bahrain &
When The Cloud can’t be accessed or
Saudi Arabia
global CDNs are too expensive, Visual
Unity’s CDN provides secure, robust
efficient local content distribution

• 100+ Gbps, 400TB storage
• tens-of-thousands of concurrent users
• serving Europe, Eastern Europe &
with new POPs in the Middle East


Benefits:
• Superior viewing experience on any device
• Complete control over brand, rights,
revenue & user management
• Modular, scalable & fully-redundant
Workflow & Ingest • Geographical distribution, virtualized services
Storage & Distribution & automatic fail-over features
• Integrates with cloud-services or local CDNs
Content & User Management • Open architecture
Business & Revenue Management • Technical Support from Visual Unity


With new local
POPs in
UAE, Bahrain &
We provide secure robust Saudi Arabia

local distribution
via The Cloud or CDNs



Benefits:

• Optimised mobile viewing
• Integration with minimal investment
• Expanding the viewer experience
• Real-time Interactive Marketing



Benefits:
• Live streaming, archived & VoD to any mobile device or OS;
• Helps establish new marketing, sales & advertising channels;
• Builds brand loyalty by creating engagement;
• Facilitates customized & personalized interaction;
• Enables direct marketing to reinforce brand & generate
revenue;
• Automatically adapts, organises & manages all the content for
distribution & storage;
• Integrates into existing workflows & business processes.


Project highlight

Czech TV
HD Production OB
An eight-camera HD production OB vehicle
for this leading national broadcaster

• Meeting demanding production needs
• Ergonomic design & climate control
• 12m long 26 ton MAN chassis
• LDK cameras, EVS servers, Snell Kahuna mixer,
Miranda Nvision router, Studer audio console,
Harris graphics

“I was very impressed with the way in which
Visual Unity incorporated all our special
requirements into this project.”

Multiscreen facts we have collected @ Feb 2012

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Editor's Notes