3. 108 M
Population
(as of Sep 2019)
FILIPINOS ARE YOUNGER COMPARED
TO THE REST OF THE WORLD
EU-28
Thailand
USA
Australia
China
UAE
Vietnam
Philippines
The median age in the Philippines is about 24 years
old. This is equivalent to the age of someone who
recently graduated from college.
43
38
38
37
37
34
30
24
PH in Demographic Sweet Spot Bigger population with low
unemployment rate means there is
income, hence, a bigger consumer base.
A younger population of workers also
means longetivity of work years
5. Source: Philippine Statistics Authority
Robust PH GDP growth in first 2 quarters of 2019
Growth rate (%) in: Q1 2019 Q2 2019
GDP 5.6 5.5
Expenditure Side
Household Consumption 6.1 5.6
Government Spending 7.4 6.9
Capital Formation 8.0 -8.5
Exports of Goods & Services 5.7 4.4
Imports of Goods & Services 8.6 0.0
Production Side
Agri, Hunting, Fishery, Forestry 0.7 0.6
Industry 4.8 3.7
Construction 4.9 4.0
Manufacturing 5.4 -0.6
Services 6.8 7.1
6. Source: PSA
GDP Growth Expenditure
First 3 years of Aquino First 3 years of Duterte First 12 quarters
2010 2011 2012 2016 2017 2018 Aquino
(ave.)
Duterte
(ave.)Growth rate (%) in:
GDP 7.6 3.7 6.7 6.9 6.7 6.2 5.9 6.4
Household
Consumption
3.4 5.6 6.6 7.1 5.9 5.6 5.6 5.9
Government
Spending
4.0 2.1 15.5 9.0 6.2 13.0 6.5 8.4
Capital Formation 31.6 2.8 -4.3 24.6 9.4 13.2 12.1 10.9
Exports 21.0 -2.5 8.6 11.6 19.7 13.4 4.3 13.9
Imports 22.5 -0.6 5.6 20.2 18.1 16.0 5.2 14.8
More stable positive GDP growth in first 3 years of Duterte. Faster GDP growth during first 12 quarters
of Duterte admin on the back of stronger household consumption, government spending, and capital
formation.
7. GDP Growth Production
First 3 years of Aquino
First 3 years of
Duterte
First 12 quarters
2010 2011 2012 2016 2017 2018
Aquino
(ave.)
Duterte
(ave.)
GDP 7.6 3.7 6.7 6.9 6.7 6.2 5.9 6.4
Agri, Hunting, Fishery, Forestry -0.2 2.6 2.8 -1.2 4.0 0.9 2.3 1.9
Industry 11.6 1.9 7.3 8.1 7.1 6.7 6.3 6.7
Construction 14.3 -9.6 18.2 12.1 5.1 14.9 9.4 9.2
Manufacturing 11.4 7.0 2.2 7.1 8.4 4.9 6.3 6.4
Services 7.2 4.9 7.1 7.5 6.8 6.8 6.4 6.9
Higher output growth for industry and services, on average, during the first 3 years and first 12 quarters of
Duterte admin compared to Aquino admin.
8. Source of basic data: Bangko Sentral ng Pilipinas, Philippine Statistics Authority
3.4
3.9
4.3
4.5 4.6
5.2
5.7
6.4
6.7 6.7
6.0
5.1
4.4
3.0
3.3
3.8
0.8
Inflation declining and manageable, within target range
3.2
2.7
2.4
1.7
0.9
10. ASEAN – Canada
Joint feasibility study being
undertaken; exploratory
discussions to commence in
July
ASEAN – EU
Currently undertaking scoping
exercise for a possible ASEAN-
EU FTA negotiations
Europe: EFTA (Switzerland,
Norway Iceland and
Liechtenstein)
EU (GSP+): 6,274 items
US GSP: 5,057 items
WTO Member since January 1995
ASEAN – Hong
Kong, China
Signed in 2018
ASEAN – EAEU
Currently studying request
made by Russia
RCEP
Concluded 20 chapters in
November 2019
ACCESS TO KEY MARKETS
FTAs in the Pipeline
108M
Market Size
ASEAN (10 members): 629 M
ASEAN Partners - China,
Japan, South Korea, India,
Australia and New Zealand:
3.5 B (1/2 of World Population
and $22.4 T (1/3 of World
Economy)PH-ROK
Negotiations commenced last
03 June 2019
11. Within Asia, Philippines
is reachable within
3 to 4 hours by plane.
ACCESS TO
KEY MARKETS
North America
South America
12. PH: Number 1 in 20 Best Countries
Around the World to Invest In Now
*USNewsSurvey2018
13. World Bank Doing of Business 2020 Report
World Bank Doing of Business 2020 Rankings
124th 95th
World Bank Doing of Business 2020 Scores
57.68 62.8
14. PH to become the 16th largest
economy in the world by 2050, according
to the Trade Winds report issued by the research arm of Anglo-
Chinese bank HSBC.
15. NEDA: PH to attain status of upper
middle-income economy in 2020
16. 1
2
3
4
5
Continue and maintain current
macroeconomic policies, including
fiscal, monetary, and trade policies
Include progressive tax reform and
more effective tax collection
indexing taxes to inflation
Increase competitiveness and the
ease of doing business
Accelerate annual infrastructure
spending to account for 5% of GDP,
with public-private partnerships
playing a key role
Promote rural and value chain
development toward increasing
agricultural and rural enterprise
productivity and rural tourism
6
7
8
9
10
Ensure security of land tenure to
encourage investments, and
address bottlenecks in land
management and titling agencies
Invest in human capital
development, including health and
education systems, and match
skills and training
Promote science, technology, and
the creative arts to enhance
innovation and creative capacity
Improve social protection programs,
including government’s Conditional
Cash Transfer program
Strengthen implementation of the
Responsible Parenthood and
Reproductive Health Law
10-POINT SOCIOECONOMIC AGENDA
17. BUILD. BUILD. BUILD
• Extensive and efficient infrastructure facilitates trade
• It open up access to new markets, while minimizing trade and logistic costs
• Increase efficiencies in business operations to make industries more competitive
• It will bring development to the remotest and poorest communities, enhance MSMEs in
the countryside
• It will improve agricultural productivity, promote more value-adding agri-business products
• Decongest Metro Manila and spread gains of growth throughout the country and address
inequality
Infrastructure Development
Importance of Infrastructure
18. Infrastructure Development
ECONOMIC ZONES and IPAs
PPP and other Infrastructure Projects in
the pipeline)
Other Infrastructure Projects
under implementation
•Mactan-Cebu International Airport
•Bulacan Bulk Water Supply
•LRT Line 1
Projects under Procurement
•53 projects
•NAIA Expressway
•LRT Line 1 Cavite Extension
•Daang Hari-SLEX Link Road
•Soutwest Integrated Transport System
•Cavite-Laguna Expressway
•Bulacan Bulk Water Supply
•18 IPAs
•73 Manufacturing EcoZones
•243 IT Parks and Centers
•21 Agro-Industrial EcoZones
•19 Tourism EcoZones
•2 Medical Tourism Zones
19. - TRAIN Law
- Ease of Doing Business
& Efficient Delivery of
Government Services Act
- 11th Foreign Investment Negative
List (FINL)
- Amendments to Corporation Code
- Amendments to Public Service Act
- Amendments to Retail Trade
Liberalization Act
- Corporate Income Tax and Incentive
Rationalization Act (CITIRA Bill)
POLICY REFORMS
21. "Lesson here is identify the right target
consumer and correlate that to the right
location for your target market... Another
lesson here is that branding and awareness
really takes time. This doesn’t happen
overnight and takes a lot of effort."
Less in Q&A with Tokyo Tempura Founder
Jorge Wieneke on Launching New
Concepts with Josiah Go on April 13, 2018
JORGE WIENEKE
22. Tokyo Tempura was created out of the need to
make tempura affordable and available…we felt it
opportune to democratize tempura: making more
people happy with unlimited tempura in more
places than one.
23.
24. EDGAR "INJAP" J. SIA II
“We Dream Big,
We Plan Carefully,
And We Execute with Intense Passion.”
MR.
25. At 33, Injap was a multi-billionaire when he sold
70 percent of Mang Inasal to Jollibee; at 35, was
awarded an honorary doctorate and the TOYM
award for entrepreneurship. In 2016, he became
the Philippines’ youngest dollar billionaire, per
Forbes, with wealth of $1.2 billion.
26. Double Dragon Plaza is a 4.8 hectare prime commercial
and office building complex development located at the
Bay Area, the next prime office destination in the
country.
27. CityMall Commercial
Centers, Inc. is a subsidiary
of DoubleDragon Properties.
It owns a chain of
community shopping malls,
with branches across the
Philippines.
28. Central Hub Industrial Centers Inc. will offer
standardized multi-use warehouses suited for
commissaries, cold storage and logistic centers. It
aims to have the first 100,000 square meters of
leasable industrial space completed by 2020.
29. The company, a joint venture of Mang Inasal founder Edgar
J. Sia II’s Injap Investments, Inc., Simon Paz’s Staniel
Development Corp. and Carlos Chan’s Liwayway Marketing
Corp., formally launched Hotel 101-Manila, taking
advantage of the demand from the lower-end segment of
the travel and tourism market.
30. Through its subsidiary CSI Hotels,
Inc., HOA became the Philippine
master franchise holder for
Jinjiang Inn in 2011, after signing
the deal with China’s largest
hospitality conglomerate Jin Jiang
Hotels.
31.
32. The collaboration between DoubleDragon Group
and Chef Margarita Forés, Islas Pinas is a project
that aims to inspire love for the Philippines and to
cultivate patriotism by showcasing the country’s
beautiful sites and diverse regional cuisines.
33. TONY TAN CAKTIONG
“If you dream big and
put your dreams into
action, you will definitely
make mistakes. But
don’t be scared to make
mistakes. Just be quick to
recognize them and learn
from them as fast as you
can.”
34. Entrepreneur of the Year Philippines,
2004; Ernst and Young Entrepreneur of
the Year World, 2004; Gawad Mabini with
the rank of Commander (Dakilang
Kasugo), 2016
35.
36. Milestones
1975
1978
1980
Mr. Tony Tan
and his family
opens a Magnolia
Ice cream parlor
at Cubao. This
will later become
the 1st Jollibee
Outlet
Jollibee posts 1st year
sales of P2 million.
Jollibee is incorporated
as a 100% Filipino-owned
company, with seven
Jollibee fast food
restaurants within Metro
Manila as its initial
network. The Yumburger
becomes its first flagship
product.
Jollibee’s Chickenjoy
and French Fries are
launched. The well-
loved Jollibee mascot
is conceived to support
brand awareness and
identity efforts. Other
mascots are later
introduced.
37. 1985
Jollibee becomes the market leader in the fast food industry.
Breakfast Joys are introduced. The “Langhap-Sarap”
campaign is awarded as the most effective ad campaign in
the food category during the 9th Philippine Advertising
Congress.
2000
31 more Jollibee stores open, bringing the total to 381 stores.
Jollibee acquires Chowking . For the 3rd straight year, Far Eastern Economic
Review ranked Jollibee as the Philippines’ leading company. Asian Business
Magazine ranks Jollibee as the Most Admired Company in the Philippines and the
3rd over-all in Asia, surpassed only by global giants General Electric and Microsoft.
JFC’s system-wide sales reach P20 billion.
1986
Jollibee wins the 9th International Foods Award from El Comestible in
Barcelona, Spain. Tony Tan wins the Agora Award for
entrepreneurship given by the Philippine Marketing Association. The
Philippine’s Top 250 Corporations list includes Jollibee Foods
Corporation. Jollibee adds Chunky Chicken Sandwich in its menu.
38. 2014
Jollibee is named Outstanding Food Retailer-Large
Category at the Philippine Retailers’ Association Awards.
Jollibee is included among the top 10 international fast
food restaurants in the United States by The Daily Meal.
Jollibee is hailed as “best international restaurant chain”
by US-based food and lifestyle website, Thrillist. JFC’s
stock price reaches the P200-level. Jollibee’s official
Facebook account breaches 1 million likes from Facebook
users..
2015
Jollibee opens its 900th Philippine store in Palo, Leyte.
Jollibee reaches its 1000th store as it opens its first
store in Dubai, UAE.
Jollibee opens its first store in Bahrain.
1000th
