4. WHAT IS THE RISK IN HIRING A WRITER?
CPAs, lawyers and other professionals
must have a license to practice
Not writers
Anyone can say they’re a writer
6. 1. REVIEW EACH WRITER’S
web site
social media pages
portfolio of published works
other writing
7. 2. INTERVIEW EACH WRITER
Find out whether they
1. know your company
2. understand what you need
3. have the experience you require
4. have the skills you want
8. 3. GIVE A WRITING ASSIGNMENT
Ask them to
write a short report
from information you provide
Evaluate what they’ve written
Pay them for their time
9. 4. CONTACT THEIR REFERENCES
What work did the writer do for them?
What is their evaluation of the writer?
What do they consider
the writer’s strengths? weaknesses?
Other questions
10. OK. YOU’VE DONE YOUR EVALUATIONS
and narrowed your candidates
from 5 to 2 writers
Which writer do you hire
to help you write
your presentation?
11. CONSIDER OTHER SKILLS
Each writer is equally skilled
in writing presentations
Do they differ in their other skills?
12. LOOK FOR DIFFERENCES
Consider such questions as
how well do they understand your business?
are they clear about what you expect?
would you be comfortable working with them?
17. FOR MORE ON HIRING WRITERS
GO TO
writingbusiness.com
the web site of
Carberry Communications
LinkedIn: https://www.linkedin.com/in/jamescarberry/
Twitter: https://twitter.com/carwrite
Facebook: https://www.facebook.com/writerberry
Google+: https://plus.google.com/+JamesFCarberry
18. CREDITS
Slide 2: After a Diligent Search
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business-woman-glasses-looking-on-312382469
Slide 3: As a Businessperson
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Slide 4: What is the Risk
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https://pixabay.com/en/writer-to-write-notebook-notion-
795286/
Slide 5: Manage Your Risk
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flat-thin-line-icon-set-751990831?src=QnQ-
cAP37qBNgIroLYPx5g-1-9
Slide 6: Review Each Writer’s
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https://pixabay.com/en/startup-start-up-people-593341/
Slide 13: Your Questions
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