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Meet me q4 2012 earnings deck
- 2. Cautionary Note Regarding Forward Looking Statements
Certain statements in this presentation are forward-looking statements within the meaning of the Private Securities Litigation Reform
Act of 1995 including statements regarding international growth, mobile monetization, expanding to three additional languages by
April, 2013, and our plans regarding launching new products and the effectiveness of these products. All statements other than
statements of historical facts contained herein, including statements regarding the continued growth in our core platform, are
forward-looking statements. The words “believe,” “may,” “estimate,” “continue,” “anticipate,” “intend,” “should,” “plan,” “could,”
“target,” “potential,” “is likely,” “will,” “expect” and similar expressions, as they relate to us, are intended to identify forward-looking
statements. We have based these forward-looking statements largely on our current expectations and projections about future events
and financial trends that we believe may affect our financial condition, results of operations, business strategy and financial needs.
Important factors that could cause actual results to differ from those in the forward-looking statements include: the risk that
unanticipated events affect the internationalization of our mobile products, the acceptance of our new brand internationally, issues
that affect the functionality of our mobile application with popular mobile operating systems, any changes in such operating systems
that degrade our mobile application’s functionality and other unexpected issues which could adversely affect usage on mobile
devices, the effectiveness of our mobile software on smartphones and tablets, the willingness of our users to purchase virtual credits
on their mobile devices and the willingness of users to try new product offerings. Further information on our risk factors is contained
in our filings with the SEC, including the Form 10-K for the year ended December 31, 2011. Any forward-looking statement made by
us herein speaks only as of the date on which it is made. Factors or events that could cause our actual results to differ may emerge
from time to time, and it is not possible for us to predict all of them. We undertake no obligation to publicly update any forward-
looking statement, whether as a result of new information, future developments or otherwise, except as may be required by law.
Regulation G – Non-GAAP Financial Measures
This presentation includes a discussion of Quepasa and myYearbook combined company revenues and Adjusted EBITDA from
continuing operations which are non-GAAP financial measures. Reconciliations to the most directly comparable GAAP financial
measures are provided on the Investor Relations section of the MeetMe corporate website at
http://www.meetmecorp.com/investors/non-gaap/.
© 2013, MeetMe, Inc.
© 2013 2
- 3. Quarter Over Quarter Increase in Traffic
(Q4 average vs. Q3 average)
Total Mobile
DAU 1,261,285 14% 765,032 13%
MAU 5,508,822 40% 2,114,121 9%
Registrations 6,671,435 59% 1,312,670 -2%
DAU, MAU and Registration statistics represent the Q4 results from MeetMe Platform (MeetMe website and mobile app).
© 2013 3
- 4. MeetMe Now Available in Nine Languages
Addressable Market of Over 1.5 Billion People Aged 18-30 Worldwide
Source: United States census data for 2012 (www.census.gov)
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- 5. International Growth
International MAU increased 355%, from 543K in June to 2.47M in December while
international share of DAU doubled from 10% to 20% in the same timeframe.
Today 1 out of every 2 new registrations is international.
MAU statistics represent a comparison of the December and June 2012 results from MeetMe Platform (MeetMe website and mobile app), based on internal data sources.
Location was determined based on IP address.
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- 6. Total Revenue from Continuing Operations
Full Year Revenue for Continuing Operations Full Year Revenue for Continuing Operations (Non-Affiliated)
2011 $ 10,705,693 2011 $ 6,416,408
2012 $ 46,657,959 2012 $ 40,657,959
Q4 2011 results reflect myYearbook as of the merger date of November 10, 2011.
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- 7. MeetMe-Platform Revenue
(Reported GAAP Results)
Full Year MeetMe-Platform Revenue Full Year MeetMe-Platform Mobile Revenue
2011 $ 5,146,846 2011 $ 335,416
2012 $ 34,270,700 2012 $ 6,099,574
Revenue charts refer to total Revenue of MeetMe, previously myYearbook. Mobile Revenue refers to mobile advertising and mobile virtual currency revenue on
MeetMe’s mobile apps and mobile web site. Q4 2011 results reflect myYearbook as of the merger date of November 10, 2011.
.
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- 8. MeetMe-Platform Revenue
(Non-GAAP*)
Full Year MeetMe-Platform Revenue Full Year MeetMe-Platform Mobile Revenue
2011 $ 28,652,772 2011 $ 2,152,139
2012 $ 34,270,700 2012 $ 6,099,574
Revenue charts refer to total Revenue of MeetMe, previously myYearbook. Mobile Revenue refers to mobile advertising and mobile virtual currency revenue on
MeetMe’s mobile apps and mobile web site. MeetMe results presented above include data from prior to the merger of Quepasa with myYearbook on November 10, 2011.
* See Slide 2 “Regulation G- Non-GAAP Measures”
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- 9. MeetMe-Platform Revenue Composition
2012 Full Year MeetMe-Platform
Revenue Composition Web Mobile
Advertising 75.3% 57.8%
Virtual Currency 24.7% 42.2%
Virtual Currency and Advertising Revenue refer to revenue generated from the MeetMe-Platform (MeetMe website and mobile app).
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- 10. Cross Platform Revenue
(Reported GAAP Results)
Full Year Cross-Platform Revenue Full Year Cross-Platform Revenue (Non-Affiliated)
2011 $ 5,558,847 2011 $ 1,269,562
2012 $ 12,387,259 2012 $ 6,387,259
Cross Platform revenue includes SocialTheater on Facebook and other networks, including Quepasa. Q4 2011 results reflect myYearbook as of the merger date of
November 10, 2011.
.
© 2013 10
- 11. Cross Platform Revenue
(Combined – Non-GAAP*)
Full Year Cross-Platform Revenue Full Year Cross-Platform Revenue (Non-Affiliated)
2011 $ 6,990,805 2011 $ 2,700,805
2012 $ 12,387,259 2012 $ 6,387,259
Cross Platform revenue includes SocialTheater on Facebook and other networks, including Quepasa.com. Cross Platform includes revenue from prior to the merger of
Quepasa with myYearbook on November 10, 2011, and is presented on a combined pro-forma basis.
* See Slide 2 “Regulation G – Non-GAAP Financial Measures”
© 2013 11
- 12. Adjusted EBITDA from Continuing Operations
Full Year Adjusted EBITDA from Continuing Operations
2011 $ (1,286,147)
2012 $ 3,924,637
Q4 2011 results reflect myYearbook as of the merger date of November 10, 2011. Adjusted EBITDA is a non-GAAP financial measure.
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- 14. MeetMe-Platform DAU
DAU charts refer to total DAU of MeetMe, previously myYearbook. MeetMe results presented above include data from prior to the merger of Quepasa and myYearbook
on November 10, 2011.
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- 15. MeetMe-Platform MAU
MAU charts refer to total MAU of MeetMe, previously myYearbook. MeetMe results presented above include data from prior to the merger of Quepasa and myYearbook
on November 10, 2011.
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- 16. Traffic Metrics (All Platforms)
Registered Users, Visits, and Page Views refer to total traffic to both MeetMe-Platform (MeetMe website and mobile app) and Quepasa website (excluding
Quepasa Games discontinued Operations). Visits and page views excludes iOS application and device metrics.
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- 18. MeetMe-Platform Average Revenue Per User (ARPU)
ARPU represents the Average Revenue per User. This is calculated by dividing quarterly MeetMe web and mobile revenue by the average monthly active users (MAUs) for
web and mobile. MeetMe results presented above include data from prior to the merger of Quepasa and myYearbook on November 10, 2011.
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- 19. MeetMe-Platform Average Revenue Per Daily User
(ARPDAU)
ARPDAU represents the Average Revenue per Daily Active User. This is calculated by dividing average daily MeetMe web and mobile revenue by the average daily active
users (DAUs) for web and mobile. Results presented above include data from prior to the merger of Quepasa with myYearbook on November 10, 2011.
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