2. Expanding Your Networks
How? - Get Embedded
Embeddedness refers to the degree to
which ties are reinforced through indirect
paths within a social network.
2
3. The more embedded a tie is, the stronger it is.
In other words, the more indirect paths you
make to another person, the stronger the
relationship will be.
Some theory first…..
4. Mark Granovetter developed the concept of the
strength of weak tiesstrength of weak ties to explain that relatively
weak ties can actually be quite valuable because
they are more likely to provide new opportunities
than a strongly embedded tie.
5. Six Degrees of Separation
http://www.npr.org/player/v2/mediaPlayer.html?
action=1&t=1&islist=false&id=18417083&m=18417060
7. Social Capital
Strength of Weak Ties
Social capital is a sociological concept which refers to the value of
social relations and the role of cooperation and confidence to achieve
positive outcomes. The term refers to the value one can get from their
social ties.
Weak ties may produce the most opportunity!
8. Structural Holes on the Net
diminishing the power of the middle man
A Personal Account
9. Social Media and Employment
Digital Communications Can Get You A Job!
Research is showing that the majority of recruiters are using social media to
source candidates.
The more embedded a tie is, the stronger it is. In other words, the more indirect paths you make to another person, the stronger the relationship will be. Mark Granovetter developed the concept of the strength of weak ties to explain that relatively weak ties can actually be quite valuable because they are more likely to provide new opportunities than a strongly embedded tie.
