1. Social Media and Society
HUM: 140
Ray Brannon

2. WELCOME TO SOCIAL MEDIA ME –
“HANGING OUT”
HTTP://WWW.VISUALCV.COM/PUSLIWOG8282

3. SOCIAL ME AND
“MESSING AROUND”
http://www.youtube.com/watch?v=k8bAyLpfmEA&feature=youtube_gdata_player

4. SOCIAL ME AND “GEEKING OUT”
*CLICK ON THE LINK IN ASSIGNMENTS

5. PREDICTIONS ABOUT THE FUTURE HAVE MOSTLY BEEN
WRONG
“This course will examine the best available evidence on how we can
become empowered digital citizens and protect our well being.”
http://www.youtube.com/watch?v=B1BdQcJ2ZYY

6.  http://www.youtube.com/watch?v=3SuNx0UrnEo&feature=related

7. let’s get to know each other
Introduce yourself and share your expectations of this course
on the Discussion Board
Add a wild prediction of the best possible outcome should their
expectations be met. Be specific! You are allowed to be silly!

8. My first experience with computers that cost hundreds of thousand of
dollars and had only a fraction of the power of today’s smartphone.

9. IN 1978, I ATTENDED A BUSINESS TECHNOLOGY
CONFERENCE WHERE VICTOR VURPILLAT,
PH.D. PREDICTED THAT GAMES WOULD USHER
IN THE AGE OF PERSONAL COMPUTERS.
For the Christmas season in 1978 Mattel Electronics introduces a handheld
electronic game “Football”. The rest is history.

10. MY FIRST PERSONAL COMPUTER
COST …THOUSANDS
$2,400 (OVER $5,000 IN TODAY’S DOLLARS)
 WordStar, CP/M on a NorthStar Computer

11. COST $ ….HUNDREDS

12. SOCIAL MEDIA AND EDUCATION
CHANGING THE WAY WE LEARN
http://www.youtube.com/watch?v=zDZFcDGpL4U

13. MEDIA DEVICES EVERYWHERE!
HOW DO YOU STACK UP?

14. HOW MANY TELEVISIONS DO YOU HAVE IN YOUR
HOUSEHOLD?
1. 1
2. 2
3. 3
4. 4 or more
Data: Rideout, Roberts, and Foehr

15. NATIONAL AVERAGE: 3.5

16. HOW MANY COMPUTERS?
1. None
2. One
3. Two
4. Three or more

17. NATIONAL AVERAGE: 1.5
 And growing if you count smartphones!

18. HOW MANY VIDEO-GAME
CONSOLES?
1. None
2. One
3. Two
4. Three or more

19. NATIONAL AVERAGE: 2.1

20. ON AVERAGE A PERSON BUYS A NEW CELL
PHONE EVERY:
1. 12 months
2. 18 months
3. 24 months
4. 26 months

21. NATIONAL AVERAGE: 18 MONTHS

22. WHAT IS SOCIAL MEDIA
 talking, participating, sharing, networking, and
bookmarking online.
 discussion, feedback, voting, comments, and
sharing of information from all interested parties.
 linked to other sites, resources, and people.

23. SOCIAL MEDIA …SOCIAL NETWORKING
Social media is a term for the
tools and platforms people use to
publish, converse and share
content online. The tools include
blogs, wikis, podcasts, and sites
to share photos and bookmarks.
Social networking sites are online
places where users can create a
profile for themselves, and then
socialize with others using a
range of social media tools
including blogs, video, images,
tagging, lists of friends, forums
and messaging.

25. ~The Conversation ~
blogging, commenting or contributing - the currency of social networking.

26. WE GET COMFORTABLE IN OUR WORLD…
THEN SOMETHING COMES ALONG AND
ABSOLUTELY DISRUPTS IT.
The Iceman thought his world would never change –
until the refrigerator replaced him.

27. MY WIFE’S TRAVEL AGENCY OF
OVER 30 YEARS…..
Killed by the Internet

28. charlesdyer's photostream

29. IT IS DIFFICULT TO PREDICT THE FUTURE AND
WE GENERALLY GET UNCOMFORTABLE
WITH CHANGE.

30. OVER THE AGES, MANY PEOPLE HAVE
FEARED NEW TECHNOLOGY

31. “THE FREE ACCESS WHICH MANY YOUNG
PEOPLE HAVE…HAS POISONED THE MIND
AND CORRUPTED THE MORALS OF MANY
A PROMISING YOUTH.”
Reverend Enos Hitchcock, Memoirs of the Bloomsgrove Family, 1790
He was writing about…..readily accessible novels!

33. “THIS NEW FORM OF ENTERTAINMENT HAS
GONE FAR TO BLAST MAIDENHOOD………
DEPRAVED ADULTS WITH CANDIES AND
PENNIES BEGUILE CHILDREN WITH THE
INEVITABLE RESULT”
Society for the Prevention of Cruelty to Children, 1909
The Movie Theater

34. “DOES IT BREAK UP THE HOME
LIFE AND THE OLD PRACTICE
OF VISITING FRIENDS?”
The Knights of Columbus…1933
The Telephone

35. EACH NEW TECHNOLOGICAL ADVANCE
WAS VIEWED WITH SUSPICION AND
DISTRUST BY MANY.

36. AND NOW…TEXTING
THE DEMISE OF THE PHONE CALL.

37. THERE IS GOOD REASON.
Do you find older people criticizing you for texting?
Consider this!

48. THE PAST IS NOT A GUIDE TO THE
FUTURE
“WHY THE INTERNET WILL FAIL”
"No online database will replace your
daily newspaper, no CD-ROM can
take the place of a competent
teacher and no computer network
will change the way government
works.“
Clifford Stoll, Newsweek, Feb 27, 1995

49. http://www.youtube.com/watch?v=lFZ0z5Fm-Ng&feature=player_embedded#!

51. BUT THE OLD WAY HAS PROBLEMS….
1. Too many websites to visit
http://www.stumbleupon.com/
2. Difficult to organize emails and attachments
3. Only companies and organizations have a “voice.”
Now WEB 2.0 offers the ability to talk
outside the usual channels
1. Personal Publishing (blogs)
2. Easy to create and edit websites (wikis)
3. Publish and share photos, video (Flickr, YouTube)
4. Lots of ways to share and collaborate

54. “TODAY'S PHONES ARE ALMOST LIKE PEOPLE," IN THAT THEY
HAVE SENSES SUCH AS EYES (A CAMERA), EARS (A
MICROPHONE) AND SKIN (A TOUCH SCREEN).
GOOGLE VP – MARRISA MAYER
 She heralds the "a sensor revolution," including data
Vibration…..Tilt…..Rotation…..
Navigation…Sound....Airflow.…
Light…Temperature....Biological…
.Chemical….Humidity..Pressure….
Location

56. WHO’S BEHIND THE CURTAIN?
“Just as Adobe is desperately trying to yell at the world,
“Don’t buy into Apple’s walled garden, get locked into
our own proprietary Flash,” so is Google trying to misdirect
consumers’ attention from its own monopolistic sins to
Apple’s mobile platform where 100 million users voted
with their own money to enjoy 200,000 apps. The evil man
behind the curtain in this scenario is not Apple’s curation,
it’s the frightening prospect of Google getting cut off from
search and ad revenue derived from its naked
domination of the search box on top of your web browser.
That, unfortunately, doesn’t sound like an appealing
public cry, hence the “Curated Computing” misdirection
whining.”

57. WHY IT MATTERS!
Most of today’s educational content comes in
textbooks, which Bryan Polivka likens to CDs in “Why the
iPad really could change
everything.” http://www.newsweek.com/2010/03/25/think-really-different.html
He asks us to wonder about the textbook “single” and
imagines a future in which we can create a learning
“playlist” for a course that mixes tracks from Macmillan,
Pearson and others. The future suggests that it won’t
stop there and digital “papers” and assignments will be
elaborations (riffs?) on those textbook singles and the
best ones will be added to the library from which future
students construct their playlists.

59. ARE SOCIAL NETWORKING
SITES FOR SOCIETY?

60. http://socialnetworking.procon.org/#Background

62. SHORT CASE STUDY….MY SON.

63. BAND AID FOR HAITI

64. BAND AID
BAND AID
Published: Thursday, April 15, 2010 12:03 PM EDT
Ryan Brannon, a senior at Saltsburg Senior High School, received a plaque
from Red Cross volunteer Rache Station honoring him for his fundraising efforts
for the Red Cross.
Brannon raised $1,125 for the Relief Fund for Haiti through a recent band
benefit that featured 10 local bands and attracted more than 250 guests.
Tom Peel/Gazette photo

65. SOCIAL MEDIA (FACEBOOK)
IN THE CLASSROOM

69. “WE ARE MOVING
FROM AN
INFORMATION AGE
TO AN
OPINION AGE.”
WARREN SACK, ASSOCIATE PROFESSOR, FILM & DIGITAL MEDIA SCHOOL, UNIVERSITY
OF CALIFORNIA, SANTA CRUZ

70. “The social landscape is emotional
Transparency and authenticity are not emotions.”
Brian Solis - digital analyst, sociologist and futurist

71. “Youth exhibit agency and an expertise that often exceeds that
of their elders, resulting in intergenerational struggle over
authority and control over learning and literacy.”

72. “ Peer-based learning relies on a context of reciprocity, in
which kids feel they have a stake in self-expression as
well as a stake in evaluating and giving feedback to
one another.”

73. ARE THE SOCIAL NETWORKING WARS OVER?
…..
HTTP://CULTURESLURP.COM/2010/10/20/5-REASONS-WHY-FACEBOOK-WON-THE-BATTLE-OF-THE-SOCIAL-
NETWORKS

74. NOT NECESSARILY.
http://www.youtube.com/watch?v=f9MtttXI2q8

75. THE WAR IS JUST BEGINNING
BY APPS THAT ARE JUST EMERGING…
http://www.youtube.com/watch?v=13rbUCgMF3w&feature=related