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Strategic Managment at PEL

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Strategic Managment at PEL
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Strategic Managment at PEL

  1. 1. Strategic Management Group Members Muhammad Sajjad BSME-01113138 Moeez Ahmed BSME-01113018 Syed Azmat Shah BSME-01113112 Hafiz Sarmad BSME-01113100
  2. 2.  Pak Elektron Ltd. is one of the oldest and amongst the leading Home Appliances Manufacturer and Distributor in Pakistan.  The company has an annual turn over of Rs 13.9 billion.  PEL is the pioneer manufacturer of electrical goods in Pakistan.  It was established in 1956 in technical collaboration with M/s AEG of Germany.  In October 1978, the company was taken over by Saigol Group of Companies.  Since its inception, the company has always been contributing towards the advancement and development of the engineering sector in Pakistan.
  3. 3. VISION “To excel in providing engineering goods and services through continuous improvement.” Mission  To provide quality products & services to the complete satisfaction of our customers and maximize returns for all stakeholders through optimal use of resources.  To focus on personal development of our Human Resource to meet future challenges.  To promote good governance, corporate values and a safe working environment.
  4. 4. The PEL comprises two divisions  Appliances Division  Power Division
  5. 5.  PEL was 16th Company in Pakistan, which got ISO 9002 Certification in 1997, since then PEL Management is applying this International Standard Practices for Effectively Managing Quality of Products and Services that Company Offers.
  6. 6. Moeez Ahmed BSME-01113018
  7. 7. CEO is the main controller of the whole organization. Heads of all departments directly reports to CEO. These people are mainly involved in policy creation of the company. All the major operation of the company go under the review of these departmental heads.  CEO ( CHIEF EXECUTIVE OFFICER)  FINANCE MANAGER  HR MANAGER  IMPORT & EXPORT MANAGER  MARKETING MANAGER  IT MANAGER  ADMIN MANAGER  ACCOUNTS MANAGER
  8. 8.  Pak Elektron Limited (PEL) is the pioneer manufacturer of electrical goods in Pakistan. It was established in 1956 in technical collaboration with AEG ofGermany and the Malik family. In October 1978, the company was bought by the Saigol Group of Companies.  PEL is a Private limited company in which the transfer of shares is limited to members only and general public can not be invited to subscribe the shares. And also the government does not interfere the working of the system.
  9. 9. Below mentioned 11 Departments working in PEL  Finance Department  Marketing Department  Corporate Sale Department  Distribution & credit Control Dept  HR Department  Procurement  Production  Import & Export Dept  IT Department  Admin Department  Accounts Department
  10. 10.  The style of management in PEL is consultative type. Employees are allowed to give suggestions but the final decision making is by the management.  Motivation through rewards is practiced but in some cases punishments by the management is also practiced.  Control is Primarily exercised by top management with some sharing of responsibility at middle and lower level.
  11. 11.  Planning  Defining goals, establishing strategies to achieve goals, developing plans to integrate and coordinate activities.  Organizing  Team formation of each dept with the help of team leader  Arranging and structuring work to accomplish organizational goals  Leading  Proper vision and direction of team leader  Working with and through people to accomplish goals.  Controlling  Monitoring, comparing, and correcting work
  12. 12.  Interpersonal Roles International & local experienced employees  Informational Roles Vast Experience of relevant fields  Decisional Roles Positive and timely decision
  13. 13.  Technical skills  Every manager have a Knowledge and proficiency in a specific field  Human skills  Every manager have a ability to work well with other people  Conceptual skills  Every manager have a ability to think creatively, analyzing complex situations, understanding issues and solving problems concerning the organization
  14. 14. Muhammad Sajjad BSME-01113138
  15. 15.  Human resource management (HRM, or simply HR) is a function in organizations designed to maximize employee performance in service of their employer’s strategic objectives.  HR is primarily concerned with how people are managed within organizations, focusing on policies and systems. HR departments and units in organizations are typically responsible for a number of activities, including employee recruitment, training and development, performance appraisal, and rewarding .
  16. 16.  Organizational behavior studies the human behavior and helps the managers to understand the human’s behavior in different situation .Therefore we can say that organizational behavior has the strong link with the “Human Resource Management”.
  17. 17.  As a Chinese proverb suggests, “If you wish to grow something for a season, grow mangoes. If you wish to grow something for a year grow rice. But, if you wish to grow something for a life time grow man power.”
  18. 18. HR here is divided into the following major categories  Permanent Employees  Outsourced Employees (1500 plus)  Employees in HR Department ( 8 )
  19. 19.  Recruitment  Selection  Training and development  Performance management  Labor and employee relation  Job Analysis  Job design  Pay structure  Compensation
  20. 20. Product Layout:  Product layout is used in PEL for production system. In manufacturing engineering, a product layout refers to a production system where the work stations and equipment are located along the line of production, as with assembly lines.  Usually, work units are moved along a line (not necessarily a geometric line, but a set of interconnected work stations) by a conveyor. Work is done in small amounts at each of the work stations on the line. To use the product layout, the total work to be performed must be dividable into small tasks that can be assigned to each of the workstations.  Because the work stations each do small amounts of work, the stations utilize specific techniques and equipment tailored to the individual job they are assigned. This can lead to a higher rate of production.
  21. 21.  Mainly there are two types of product Layouts. 1) Straight line Layout 2) U-type Layout o In PEL, mostly workstations have a U-type Layout.
  22. 22. Hafiz Sarmad BSME-01113100
  23. 23. Material handling Equipment is equipment that relate to the movement, storage, control and protection of materials, goods and products throughout the process of manufacturing, distribution, consumption and disposal.
  24. 24. The methods of material handling used in PEL are following : 1) Lifts 2) Roller Conveyers 3) Trucks and Trolleys
  25. 25.  Lifts are used for moving men and unit loads in vertical direction.
  26. 26.  For heavy unit loads where unit loads are to be moved over longer distances powered roller conveyors are used. The rollers are driven at uniform speed by a power drive. The friction of the roller pushes the load forward towards destination.
  27. 27.  Production centers with product layout use a large variety of manuals and power driven trucks and trolleys. The design of these devices depends on the type and quantity of materials or parts handled.
  28. 28. Pak Elektron Ltd follows Mass Production system. Mass production term is widely used to describle large scale production. It is not simply producing large quantities in flow production. Infact mass production may even apply to manufacture under job and batch production also. The large volume in mass production results in reduced unit cost of production.

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