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Sunil mittal case study (developed by ranjan shetty)
- 14. Bring out the Instances from the case where “Sunil Bharti Mittal is a classical example of Level 5 leader.
- 15. Do you think whether Sunil Bharti Mittal is a Transactional Leader or Transformational Leader? Justify you answer from the above case? Bibliography<br />hbr.org/hb-main/resources/pdfs/comm/microsoft/level-five.pdf<br />http://maxinno.typepad.com/my_weblog/2006/04/the_business_le.html<br />http://www.ventureintelligence.in/blog/2009_08_01_archive.html<br />www.sanjeev.sabhlokcity.com/level5-unslides.pdf<br />unil-mittal-asias-businessman-of-year (HR funda).htm<br />TOI Interview.htm<br />http://www.bharti.com/51.html?&tx_ttnews<br />http://askmeany.com/2009/09/23/sunil-mittal-2/<br />149-airtel-sunil-bharti-mittal (UTS)_files<br />India eNews<br />http://en.wikipedia.org/wiki/Main_Page<br />hrfundablog.blogspot.com/.../sunil-mittal-asias-businessman-of-year.html<br />ezinearticles.com/?Sunil-Mittal&id=1780086<br />maxinno.typepad.com/my_weblog/.../the_business_le.html<br />
![2009 - 11Term - III[Type a quote from the document or the summary of an interesting point. You can position the text box anywhere in the document. Use the Text Box Tools tab to change the formatting of the pull quote text box.]righttop[ The Ability To Inspire Others: Sunil Bharti Mittal] This case study provides an inside look at how Sunil Bharti Mittal have set an example and the ability to inspire others, by the way he have achieved his goals. This document describes and tries to make an understanding the level 5 and leadership style of Sunil Bharti Mittal.Submitted by:Ranjan Shankar Shetty – PGDM IB (2009-11) - 40Rafique Alam – PGDM IB (2009-11) - 38<br />The ability to inspire others: Sunil Bharti Mittal<br />Introduction<br />For organizations to develop they require a direction. The people who manage the business provide the direction. Taking responsibility for making decisions and running a business well is a skill. Management involves control and organization to get something done. In the course of business, managers use many different skills. They:<br />• plan and organize people and resources<br />• set and monitor budgets<br />• control operations or services in order to meet customers’ needs.<br />The ability to manage is essential at all levels in the organization.<br />However, for a business to excel, leadership is vital. A leader is somebody who sets the direction and inspires other people. A leader is able to influence others in meetings or when making decisions. This helps to achieve the goals of the organization. Enterprise has leaders at all levels of its business, not just senior management. Some people are natural leaders. For example, the captain of a school Cricket team will probably have the ability to influence others. Leaders can also develop through training and education.<br />A dreamer, an achiever<br />He has the knack to strike at the right place at the right time. His contribution in shaping<br />the modern telecom industry in India earned him the sixth place in the Forbes list of ‘India’s 40 Richest’. <br />Although he belonged to an influential political family, he chose to become a first generation entrepreneur. He started his first venture in 1976 with a capital investment of Rs.20,000 ($487) for a small bicycle firm at Ludhiana city in the north Indian state of Punjab, but soon realized that the potential to scale up this business was limited.<br />He shifted his focus to import and distribution operations in Mumbai, India’s financial capital and New Delhi, country’s national capital and started importing portable generators from Japan. The flourishing venture, however, faced a sudden road-block when the government banned the import of generators as it awarded licenses to two Indian companies for manufacturing generators in India.<br />However, during a trip to Taiwan he came across electronic push button phones. He sensed an opportunity, as only bulky rotary phones were available to Indian users that time. In 1982, he introduced the push button phones to India. This was the first experience of Indian consumers with modern age telecom. He formed Bharti Teletech Ltd and started manufacturing push button phones in technical tie-up with Siemens AG of Germany. His company is now one of the largest manufacturers of telephones in the world.<br />The real opportunity for Sunil came in 1992, when the Indian government awarded licenses for GSM mobile phone services first ever in the country. Armed with considerable experience in telecom manufacturing, he secured the licence for offering mobile phone services in Delhi. His company Bharti Cellular Ltd started mobile phone operations in 1995 under the brand name AirTel.<br />The initial years of the cellular business were not as rosy as they are today. The role-out of telecom services required a lot of initial investments and the returns were not adequate due to the low subscriber base. With the help of private equity investors and foreign partner Singapore Telecommunications Limited, Singapore's largest telecommunications company, he successfully met the challenges of capital intensive role-out, cut throat competition and policy changes.<br />Sunil has expanded the single circle mobile phone service in to a pan-India integrated telecom company with market capitalization of about Rs.1,500 billion ($36 billion), the third highest in India after Reliance Industries Ltd, largest private sector diversified conglomerate and Oil & Natural Gas Corporation Ltd, state owned largest oil refiner.<br />After establishing Bharti AirTel as the largest telecom service provider among the private telecom operators in India, Sunil Mittal has turned his attention to new opportunities such as Retail, Agro-exports and Life Insurance. Also, he has just been elected as the President of the Confederation of Indian Industries (CII), a non-government, not-for-profit, industry led and industry-managed organization.<br />Bharti's quot;
Professionally Managed, Entrepreneur Supportedquot;
model <br />Responsibility towards employees: Employees is one of the most important drivers of growth and success for any organization is its people. At Bharti AirTel his Mantra for employee delight focus on 5p’s.<br />,[object Object]](https://image.slidesharecdn.com/sunilmittal-casestudydevelopedbyranjanshetty-100823133559-phpapp02/85/Sunil-mittal-case-study-developed-by-ranjan-shetty-1-320.jpg)
