Photography for the Web 101. Basics of photography as well as the most affordable ways to take/edit photographs, whether it's for Instagram or your website.

1. Photography for
Web/Social media
By Doug Garland

2. Topics of the day
Content
Gear
Apps
Lighting
Composition
Technique
Editing

3. The Rule of Thirds

4. Dont do this…
or this.

5. ed it!
Nail

6. Same rule applies
for vertical images.

7. Leave room for text

8. Edit your photos

11. Edit your photos

12. Horizon leveled
Brightened faces
Increase of
contrast and
saturation
Camera phones
overexpose

13. Simplify your photos

17. Aperture Comparison
Wide apertures isolate the
subject and offer better low
light performance.
Common Apertures run from
f1.4-f22

18. Using (DOF) Depth of Field to isolate your subject

19. Find a new perspective

20. Have the subject face the light
Use hand to find light source

21. Top three portrait locations on campus
4th floor of PC building

22. #2 College of Business Complex

23. #3 U.S. Century Bank Arena

24. Focal Length Distortion
85mm is the
portrait lens of
choice.

25. Q: Photoshop or Lightroom?
$20 per month
$79

27. Lightroom

29. My spare no expense kit
Canon 5d mark 3
Canon 16-35mm f2.8
Canon 70-200mm f2.8

30. My “budget” kit
Sony RX100
Canon S100

31. The smart phone

32. The Pros
●
●
●
●
●
●
●
●
●
Connected to Social Media
It is always with you
Photo apps
Built in HDR
Small
HD Video
Its automatic!
Eye-Fi card streaming
Built-in panoramic

33. The Cons
●
●
●
●
●
●
●
●
Lower image quality
Poor ergonomics
Lack of RAW file format
Poor Low Light
One focal length
Lower Dynamic range
No manual controls
Hard to be taken seriously

34. How to get the most out of your camera phone
●
●
●
●
●
●
●
●
●
●
●
●
Don't use the digital zoom
Hold steady and don’t walk
Use volume button as shutter
Keep the lens clean
Get close to subject
Touch the subject on the screen for focus and exposure
Horizontal is better for the web (especially for video)
Stitch multiple photos for higher resolution and focal
length
Edit your photos for exposure and white balance
Enable HDR mode for more dynamic range
Use Eye-Fi card for DSLR photo streaming
Take many photos

35. How to get the most out of your camera phone
Stitch in post for wall sized resolution
14 iphone images at 8 megapixels = 112mp
photo

36. Iphone HDR

37. Instagram Tips
-Do not take photos from within the app
-Import from camera roll
-Preserve full detail of photo

38. Instagram Tips
- Content that
creates a reaction
- Tell a story

39. Great computer apps that I recommend
Toycamera Analogcolor
$10

40. Hugin
Free!

42. Photosynth
●
●
●
●
Make virtual tours
Extremely wide photos
For Iphone and Computer
Free

43. ●
●
●
●
●
Flickr is still great for many reasons:
Easily Accessible to public
Generates many file sizes
Easy to organize and tag
Backup storage

44. end
the