Here is a draft news story in one paragraph using the inverted pyramid structure: The Batangas State University Main Campus I will be holding its annual ISEC Week celebration from September 14-18, according to BSU President Dr. Josefina Luces. "ISEC Week aims to promote the university's culture of excellence, integrity, service, and commitment to education," said Luces. The week-long celebration will feature various activities such as a parade of floats, cultural shows, and sports competitions. It will culminate in an awards ceremony where outstanding students, faculty, and departments will be recognized for their achievements and contributions to the university.

1. Batangas State University Main Campus I
College of Teacher Education
Eng 310 – Campus Journalism
Instructor: Mam Rej
Reference: PDI, Mr. Jaworski’s Lecture in
the IELTI seminar last Aug. 2015

2. NEWS WRITING
Batangas State University
Main Campus I
Eng 310-Campus Journalism
Instructor: Regina Chriscel Delute

13. WHAT IS NEWS?
NEWS is information
about current events
printed in newspapers
or broadcast by the
media.
--Microsoft Encarta,
2009.

14. IN OTHER WORDS…
 Recent information
 Current events
 Somebody or something interesting
 Something previously unknown

18. ELEMENTS OF NEWSWORTHINESS
 Timeliness
 Proximity or Nearness
 Significance
 Prominence
 Oddity or Unusualness
 Conflict
 Progress

25. SCHOOL NEWS
 Classroom story
 Enrolment story
 Meeting story
 Program/Party Story
 Honor roll

26. SCHOOL NEWS
 Awards story
 School Improvement story
 Election story
 School Organization/Club story
 Out-of-School Activity

27. ESSENTIAL QUALITIES OF NEWS
 Accuracy
 Brevity (briefness)
 Clarity
 Objectivity

28. SOURCES OF NEWS
 offices, departments, library
 School calendar
 Invitations and Memos
 Different clubs and organizations
 Sports teams
 Students and teachers
 Community

29. STRUCTURE OF NEWS
Most interesting or
most important
Least
interesting
or least
important
The Inverted
Pyramid of news
suggests that
news be told in
order of most
interesting or
important to
least interesting
or important

30. Inverted Pyramid of News

31. -Journalist normally organize
their news stories using the so-
called inverted pyramid
structure.
Structure of a news story

33. THE LEADI’LL TAKE THE
LEAD!

34. THE LEAD
 The 1st
paragraph:
Most important part of
the article, summarizes
the story
 The Hook: Arouses the
readers interest
 Answers right away
the most important
questions: 5 W’s and 1
H

35. WRITING THE LEAD
There are two kinds of
lead: the straight and
novelty leads.
Depending on the
nature of the story
and its driving news
elements, a straight
lead can focus on
one or a few of the six
question words.

36. THE STRAIGHT LEAD:
5 W’S AND 1 H FORMULA
 Who?
 What?
 When?
 Where?
 Why?
 How?

37. Many students in CTE are getting bald
early.
The CTE board had a meeting.
The meeting was held last night.
They ate chicharon during the meeting.
One of the causes of baldness might be
the wearing of caps.
The board passed a resolution banning
the wearing of hats in the school.
The board voted 9-1 in favor of the
resolution.

38. ONE STORY, SIX POSSIBLE LEADS
Who? — The school board passed a
resolution last night banning the
wearing of caps in all school buildings.
What? — Cap wearing was banned
in all school buildings last night
after the school board passed a
new resolution.

39. ONE STORY, SIX POSSIBLE LEADS
Where? — In General de Jesus College
last night, the school board passed a
resolution to ban the wearing of caps
in all school buildings.
When? — Last night, the school board
passed a resolution banning cap
wearing in all school buildings.

40. ONE STORY, SIX POSSIBLE LEADS
How? — By a 9-1 margin last night, the
school board passed a resolution
banning cap wearing inside the school
premises.
Why? — Citing a pattern of early-onset
baldness in GJC students, the school
board last night passed a resolution
that restricts cap wearing in all school
buildings.

41. NOVELTY LEADS
Astonisher Lead
Better attend your classes on November
5!
Contrast Lead
Twenty years ago, he was the school’s
janitor. Now, he came back to become
the college dean.
Epigram Lead – verse, quotation
Like father, like son…

42. NOVELTY LEADS
Picture Lead – describes to create a mental
picture of the subject.
The new dean, although only in his
30s, is already silver-haired.
Background Lead – describes the setting
Decorated with buntings and multi-
colored lights, the quadrangle became a
grand setting for a barrio fiesta as GJC
celebrated its…..

43. NOVELTY LEADS
Parody Lead – a parody of a well-known
song or poem
Never say never…
This must be far away from the mind
of a 45-year old man who killed himself..
Punch Lead - short, forceful, explosive
God is dead!

44. NOVELTY LEADS
Quotation Lead
“Ignorance, not poverty, causes
malnutrition.”
Thus revealed former Isabela governor
Grace Padaca to …
Question Lead
Who will be the next CSC governor?
The answer will be known on…

45. GUIDELINES IN LEAD WRITING
 Pack the most important info in
one sentence
 Start with the most important or
unusual idea of the news event.
 Go direct to the point

46. GUIDELINES IN LEAD WRITING
 Rarely use the “when” and
“where” leads
 Use less than 30 words
 Avoid starting with articles:
a, an, the
 Do not mention names in the
lead unless the person is well-
known

47. THE BODY
WHAT A
GREAT BODY!

48. THE BODY
 The details of the lead
 Arranged from most
important to the least
important
 One sentence, one
paragraph
 Sentences are generally less
than 25 words
 Include quotations from at
least two different people

49. TIPS FOR NEWS WRITERS
 Make sure your facts are accurate
 Keep your sentences short.
 Use the SVO formula
 Be specific.
 Avoid long and complex words.
 Write in the third person.
 Use adjectives sparingly.
 Do not editorialize.

55. THE GOOD NEWS IS…

56. THE BAD NEWS IS…

57. WRITE A SHORT NEWS STORY
ABOUT THE ISEC WEEK
POINTERS:
 5 W’s and 1 H
 Quotations
 Details
 One paragraph, one sentence