Realizing their potential, sexy sourcers also see their competition growing and they’re not getting any younger. So how do you stay a sexy sourcer as you age?
6. Yeah ok, but how?
You could start
by applying
these 15 tips
top sourcers
shared at the
2014 edition of
Sourcing
Summit Europe:
7. 1. Change your setting.
Many people that start
actively sourcing are
used to responding to
applicants, which
means their standard
setting is assessment
mode. Realizing you
and everybody involved
in the hiring process
has to change their
setting into selling
mode makes a very big
difference.
8. 2. Pick up the phone.
Only 6% of sourcers
use the telephone
to reach out to
candidates as
primary tool and
sending connection
requests delivers
the worst
engagement rate.
You do the math…
9. 3. Deliver personal, relevant messages.
Being able to deliver a message that will make somebody want
to do anything else than hitting the delete button or end the call
is something not many people can do.
10. 4. Create and show the easy route.
People take the
easiest route. If
you have the
easiest route to
something they
want and you
want as well, you
win. Did you
know that not
including a link to
a vacancy has a
higher response
rate than
including a link?
11. 5. Don’t be too direct.
Go to a bar. Who really wins? The person who just walks
up to people asking them to sleep with him or her?
12. 6. Dress to impress.
A lot of sourcers could easily be more successful by making
people think they take care of themselves.
If it seems you don’t respect yourself, how are people
supposed to trust you to respect them?
13. 7. Ask questions.
People like talking
about what they
know and what they
like and will like you
for enabling them to
do so.
14. 8. Research
When approaching somebody in the bar, you
don’t immediately disclose that you already
know their favorite drink, food, movie, color
and music. But it’s really nice to have that
information at the moment when the other
person is ready to be impressed, right?
15. 9. Have many short conversations.
A first conversation doesn’t
have to be a long one.
Make sure you leave a good
impression and find out
when and how to approach
the person again.
16. 10. Timing is everything.
Find out at what times of the day you are more successful.
For most people it’s best to call/sell in the morning
and to research in the afternoon.
17. 11. Don’t be scared of the low-hanging
fruit
Yes, it’s cool to impress other sourcers with a very weird way of finding one
candidate, but nobody (who is paying your salary) cares about where candidates
come from, so don’t make your job harder than it has to be and and use your own
ATS, referrals from employees and CV databases to find the other ones.
18. 12. Use employee data to perform better
Find out where
your current
employees are
coming from and
what
schools/universiti
es they attended.
Use this data to
become a more
efficient sourcer.
19. 13. Don’t just use Google.
Certain databases for example are not indexed by
Google, but people search engines such as Pipl are
able to send requests to them.
20. 14. Scale sourcing
Create standard, repeatable procedures that can
be owned by others, automate whatever can be
automated without decreasing results and focus on
continuous process improvement.
21. 15. Set conversion targets
This is the only way to find
out how much input you need
for what output and to
improve your process.
22. Bonus: Sourcing Summit Europe
will be back in 2015!
Pre-register your interest for the event here:
http://sosueurope.com/pre-register/
23. Share & Connect.
Feel free to share this content and connect with me wherever you
want:
E-mail rene@onrecruit.nl
Telephone +31-611604603
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