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The Nuts and Bolts of Twitter
       @morate & @vedo
presenter intro
Can we get a
 volunteer?




               http://www.flickr.com/photos/cpt_obvious/2715446427/
= microblogging


                                                   microblogging ~ Think of each
                                                   entry as a mini-blog entry to
                                                   share information, informally
                                                   and as often as you wish




http://www.flickr.com/photos/handles/2748048479/
Twittlingo

tweet = microblog posts are called “tweets”
follow = signing up to receive updates makes
you a follower
reply or @reply = to respond to others, use
@username, a good way to show community
Twittlingo

DM = direct messaging, this is only seen by the
other user, will also send copy to their email
RT or “Retweet” = a way to share the posts of
others, also a good way to be a good citizen
(not good form to repost without giving cred)
twitpic = sharing photos via Twitter, people
love photos (now famous example)
Twittlingo

tweetup = gathering at a local restaurant or
watering hole, everyone is invited
tweeps or tweeple = your twitter friends
twebinar = webinar utilizing twitterspace
twestival = an charity event promoted via
Twitter
just add “tw” = ???
Twitter & Professional Growth

   referrals
 community
 networking
 commerce
 knowledge
 serendipity
Twitter and Professional Growth :: Referrals
Twitter and Professional Growth :: Community
Twitter and Professional Growth :: Networking
Twitter and Professional Growth :: Commerce
Twitter and Professional Growth :: Knowledge
Twitter and Professional Growth :: Serendipity
Good to know

Spam is just as annoying on Twitter

Use direct messages with care

Remember to be respectful and smart

Twitter is not instant messaging
Get some apps
         Tweetdeck, Twhirl,
         iPhone/Storm/etc apps

         search.twitter.com,
         twellow, etc.

         Facebook, blog
         integration
Twitter can be...
  a cost-effective (free) option to accentuate existing messages;
  a broadcasting tool to announce relevant information to specific
  audiences; and
  a (brief) conversational tool to appropriately respond to relevant
  inquiries and follow-up questions or comments.
Two                      Types

Broadcaster                  Conversationalist
  useful if audience knows     provides a quot;voicequot;
  what they are getting        seen as an authority and
  another way to push          source
  information                  ROE - return on
  works best if you have       engagement
  good information to give     a way to interact with
  could fill a need from       those interested in topic
  specific area or topic       or org.
                               all about building
                               relationships
Broadcaster
      cnnbrk >
      BreakingNewsOn >
      digitalps >
      BarackObama >
      UOregonNews >
      mansfieldisd >




                                     Conversationalist
                                       wfaachannel8 >
                                       DellOutlet >
                                       JetBlue >
                                       butleradmission >
                                       jakemckee >
                                       zappos >


http://www.flickr.
com/photos/lucias_clay/2699584043/
The Nuts and Bolts of Twitter
who are these guys again?


      Richie Escovedo                  Terry Morawski
  richie.escovedo [at] gmail.com    terrymorawski [at] gmail.com
nextcommunications.blogspot.com       tmosgarage.blogspot.com
                                          Twitter: @morate
          Twitter: @vedo
                                 linkedin.com/in/terrymorawski
     linkedin.com/in/rescovedo
      delicious.com/rescovedo           delicious.com/morate

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The Nuts and Bolts of Twitter

  • 1. The Nuts and Bolts of Twitter @morate & @vedo
  • 3. Can we get a volunteer? http://www.flickr.com/photos/cpt_obvious/2715446427/
  • 4. = microblogging microblogging ~ Think of each entry as a mini-blog entry to share information, informally and as often as you wish http://www.flickr.com/photos/handles/2748048479/
  • 5. Twittlingo tweet = microblog posts are called “tweets” follow = signing up to receive updates makes you a follower reply or @reply = to respond to others, use @username, a good way to show community
  • 6. Twittlingo DM = direct messaging, this is only seen by the other user, will also send copy to their email RT or “Retweet” = a way to share the posts of others, also a good way to be a good citizen (not good form to repost without giving cred) twitpic = sharing photos via Twitter, people love photos (now famous example)
  • 7. Twittlingo tweetup = gathering at a local restaurant or watering hole, everyone is invited tweeps or tweeple = your twitter friends twebinar = webinar utilizing twitterspace twestival = an charity event promoted via Twitter just add “tw” = ???
  • 8. Twitter & Professional Growth referrals community networking commerce knowledge serendipity
  • 9. Twitter and Professional Growth :: Referrals
  • 10. Twitter and Professional Growth :: Community
  • 11. Twitter and Professional Growth :: Networking
  • 12. Twitter and Professional Growth :: Commerce
  • 13. Twitter and Professional Growth :: Knowledge
  • 14. Twitter and Professional Growth :: Serendipity
  • 15. Good to know Spam is just as annoying on Twitter Use direct messages with care Remember to be respectful and smart Twitter is not instant messaging
  • 16. Get some apps Tweetdeck, Twhirl, iPhone/Storm/etc apps search.twitter.com, twellow, etc. Facebook, blog integration
  • 17. Twitter can be... a cost-effective (free) option to accentuate existing messages; a broadcasting tool to announce relevant information to specific audiences; and a (brief) conversational tool to appropriately respond to relevant inquiries and follow-up questions or comments.
  • 18. Two Types Broadcaster Conversationalist useful if audience knows provides a quot;voicequot; what they are getting seen as an authority and another way to push source information ROE - return on works best if you have engagement good information to give a way to interact with could fill a need from those interested in topic specific area or topic or org. all about building relationships
  • 19. Broadcaster cnnbrk > BreakingNewsOn > digitalps > BarackObama > UOregonNews > mansfieldisd > Conversationalist wfaachannel8 > DellOutlet > JetBlue > butleradmission > jakemckee > zappos > http://www.flickr. com/photos/lucias_clay/2699584043/
  • 21. who are these guys again? Richie Escovedo Terry Morawski richie.escovedo [at] gmail.com terrymorawski [at] gmail.com nextcommunications.blogspot.com tmosgarage.blogspot.com Twitter: @morate Twitter: @vedo linkedin.com/in/terrymorawski linkedin.com/in/rescovedo delicious.com/rescovedo delicious.com/morate